Coors Banquet Set to Host Boots and Hearts Kick-Off Party
Coors Banquet Set to Host Boots and Hearts Kick-Off Party
Dallas Smith, Brett Kissel, Natalie Stovall & The Drive and The Reklaws
to perform as part of Thursday Night Event
BOWMANVILLE, ON, May 30, 2014 /CNW/ - Republic Live, organizers of the Boots and Hearts Music Festival, announced earlier today that Coors Banquet is joining the festival
family as the "Official Beer of Boots and Hearts". As part of the
partnership, the brewer will lead-off the sold-out weekend with the Coors Banquet Kick-Off Party, which features headliner Dallas Smith, along with Brett Kissel, Natalie
Stovall & the Drive and The Reklaws, all set to take the stage. The Coors Banquet Kick-Off Party is included as an added value part of the full event ticket and gates
will open to Canada's largest country music festival on Thursday, July
31(st )at the Canadian Tire Motorsport Park in Bowmanville, Ontario. As the
official beer partner, Coors Banquet will be on-site all weekend, with
additional partner offerings including Coors Light.
"Fans have been asking for months about what our plans are for Thursday
night and we couldn't be more excited to have Coors Banquet partnering
with us in taking our kickoff party to the next level," said Shannon
McNevan, Executive Director, Republic Live. "To be able to have Dallas
Smith headline the party straight off his American tour with Florida
Georgia Line and smash success with "Tippin' Point" along with recent
Juno award winner and flourishing Canadian star Brett Kissel, it's
going to be one heck of a party and set the tone for the whole
weekend. We are also excited to bring Natalie Stovall and the Drive to
Canada as their live show is like nothing we've ever seen before and
we're so proud of our 2013 Emerging Artist Showcase winners, The
Reklaws, whose new single will be dropping in a big way between now and
Boots."
"Since Coors Banquet arrived north of the border in August of last year,
we've been one of the fastest growing beer brands in Canada. This is a
great opportunity for us to partner with one of Canada's' top country
music events to create an experience and thank our fans for all of
their support," said Sara Ross, Assistant Marketing Manager, Coors
Banquet.
About Coors Banquet
Coors Banquet was the first beer recipe created by Adolph Coors in 1873.
Until 1991 it was only available in the Western United States,
prompting a cult following with presidents, movie stars and consumers
who had to bring the beer home from Colorado. The legend of the Banquet
name goes back to the late 1800s, when thirsty miners threw celebratory
banquets with Coors as the honorary beer because of its superior
craftsmanship. It is imported from Golden, Colorado and is currently
available in cans and draught at select retailers, bars, and
restaurants.
Boots and Hearts is an annual country music festival event run by Republic Live taking
place at Canadian Tire Motorsport Park in Bowmanville, Ontario from
July 31(st )- August 3(rd), 2014 with headliners Toby Keith, Luke Bryan and Blake Shelton
confirmed to perform, along with Hunter Hayes, Lee Brice, Paul Brandt,
Gord Bamford, The Road Hammers, Tim Hicks, Dallas Smith, Neal McCoy,
Tyler Farr, Danielle Bradbery, Deric Ruttan, Sawyer Brown, Dan + Shay,
David Lee Murphy, Chris Stapleton, Sam Hunt, Brett Kissel, Natalie
Stovall and The Drive, Jess Moskaluke, Jordan McIntosh and The Reklaws
with more artist announcements to come. Boots and Hearts features 3 stages, BOOMTOWN Entertainment area, Sports and Outdoor Zone,
midway, market stalls, food vendors and much more. Children under 12
years of age receive free admission. For more information please visit www.bootsandhearts.com
SOURCE Republic Live Inc.
Republic Live Inc.
CONTACT: To schedule an interview or for more information please contact:
Laura Kennedy
Director of Public Relations
Tel. (705) 300-7734 ext 306
Email: laurak@republiclive.com
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