Mobile Content Services Market 2014 Pricing Strategies Report

Mobile Content Services Market 2014 Pricing Strategies Report

DALLAS, April 7, 2014 /PRNewswire/ --



ReportsnReports.com offers 2014 Pricing Strategies for Mobile Content Services market
research report in its store. This report analyzes MNO pricing for Mobile Music, Mobile
Social Media, Mobile Gaming, Mobile TV and Mobile Cinema & Movie services worldwide.



2014 Pricing Strategies for Mobile Content Services (
http://www.reportsnreports.com/reports/279849-2014-pricing-strategies-for-mobile-content-services.html
) is a 108 pages market research report that says the landscape for
mobile content services continues to evolve. Traditionally the MNO has sought to compete
in the provision of content service to its users. But with the fragmentation of the market
with the arrival of the Smartphone and OTT specialists who focus on digital media and
content (including providers as diverse as WhatsApp, Facebook, Google & Spotify) the MNO
has initiated a series of partnerships where it provides the mobile content for those
providers.



In particular, the MNO is using the name recognition of the OTT brand (including
WhatsApp, Twitter & Spotify) to bundle additional mobile music & mobile social media
services in with an existing mobile package.



Order a copy of 2014 Pricing Strategies for Mobile Content Services industry research
report at http://www.reportsnreports.com/Purchase.aspx?name=279849 .



Explore other reports related to mobile commerce, wireless carriers and more at
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Mobile Commerce: Current State and Future Prospects for Wireless Carriers is a March
2014 published report of 57 pages that provides critical information for wireless carriers
and the entire ecosystem including infrastructure suppliers, software developers,
application and service providers. The report assesses the current state of mobile
commerce and provides a vision of the anticipated future opportunities in both existing
service/application areas as well as emerging areas. Complete report is available at
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.



Subscriber Data Management (SDM) meets Big Data: Opportunities for Wireless Carriers
2014 - 2018 is a market research report of 68 pages published in March 2014. This report
focuses on the opportunities for wireless carriers to leverage their SDM systems to mine
Big Data, perform analytics, and gain business intelligence. The report covers the
opportunities for wireless carriers to leverage intelligence gained for various new market
opportunities such as selling data to trusted third parties and other business-to-business
ventures that incremental to their traditional lines of business. The report provides key
assessment of important issues such as data quality, integrity, security, and privacy. Key
issues such as Data Anonymization are addressed along with the benefits and potential
pitfalls. The report includes forecasts for 2014 - 2018 for wireless carrier investment in
analytics as well as overall Big Data revenue. Complete report is available at
http://www.reportsnreports.com/reports/277004-subscriber-data-management-sdm-meets-big-data-opportunities-for-wireless-carriers-2014-2018.html
.



Content is the New Currency: How Wireless Carriers are missing the Boat on Content
Management research indicates that carriers are too focused on issues such as content
billing and content rules such as those put in place by the CTIA's Wireless Content
Guidelines Classification Criteria. Carriers are missing a huge opportunity for customized
content, especially in the area of enterprise content. Carriers need to partner with
content brokers and also prepare for next generation content optimized for new sources and
devices such as wearable wireless. This report covers the content development, management,
and distribution marketplace with recommendations for wireless carriers and others within
the ecosystem. The report includes a market outlook and forecasts. Complete report is
available at
http://www.reportsnreports.com/reports/276130-content-is-the-new-currency-how-wireless-carriers-are-missing-the-boat-on-content-management.html
.



Table of Contents for 2014 Pricing Strategies for Mobile Content Services report
cover:



The main mobile content services available
Music
Social Media
Gaming
Cinema



Executive Summary



Methodology



Section 1: Key mobile music strategies
Subscription based music
Mobile Music offered as a promotion
Mobile Music bundles as a VAS with postpaid tariffs
Mobile Music offered for free
Mobile Music offered as an own branded music service



Section 2: Key mobile Social media strategies
Social Media offered as a bundle
Social Media bundled in tariffs
Social Media offered for free



Section 3: Key mobile gaming strategies
Gaming packages
Gaming packages offered with tariffs
Gaming packages offered as a promotion
Games offered via a web Portal
Games offered in conjunction with major Game platforms



Section 4: Key mobile TV strategies
Mobile TV bundles
Mobile TV offered as a promotion
Mobile TV offered with tariffs
Mobile TV offers as an App.



Section 5: Key mobile cinema/movie strategies
Cinema offered via promotions
Cinema/movies offered bundled with tariffs



List of Figures



Figure 1 - A table showing the MNOs in the EU region in the TCL report (33 MNOs)
Figure 2 - A table showing the MNOs in countries in the Rest of Europe region in the TCL
report (7MNOs) Figure 3 - A table showing the MNOs in the Americas region in the TCL
report (11MNOs) Figure 4 - A table showing the MNOs in the Asia Pacific region in the TCL
report (19MNOs) Figure 5 - A table showing the MNOs in the Middle East & Africa region in
the TCL report - including India & Pakistan (19 MNOs) Figure 6 - A pie chart showing the
regional split of MNOs in the TCL survey (in per cent by region) Figure 7 - A table
showing theMNOs included in the TCL Content Service Pricing report Figure 8 - A table
showing ARPU levels for selectedMNOs worldwide Figure 9 - A table showing the key Napster
deals with mobile operators worldwide Figure 10 - A list of MNOs that offer a mobile music
subscription service in the TCL report Figure 11 - A table showing the Movistar Argentina
SmartPhone plans Figure 12 - A table showing the pricing for Wind Greece's Akazoo service
Figure 13 - A table showing pricing for Tata DoCoMo's 'Endless Music' service
Figure 14 - A table showing pricing for the Alfa Anghamimusic bundle
Figure 15 - A table showing theMovistar Mexico GigaMove Plans (in USD)
Figure 16 - A table showing the 'Hi' tariffs that include 'Spotify Premium'
Figure 17 - A table showing the pricing for the Etisalat Sri Lanka pre paid data plans
Figure 18 - A table showing the pricing for the Etisalat Sri Lanka post paid data plans
Figure 19 - A summary table ofMNO promotions offered including music services in this
report Figure 20 - A table showing pricing for Telekom's SmartPhone plans with music
promotion Figure 21 - A table showingWind Greece 'W' plan with 'Akazoo' music streaming
service Figure 22 - A Graphic showing the StarHub Deezer service
Figure 23 - A table showing pricing for Vodafone UK's 4G plans with Music
Figure 24 - A table summary showing mobile promotions that include mobile music services
mentioned in the TCL report Figure 25 - A table showing plans with 'Spotify Music' from
Base Belgium Figure 26 - A table showing the DiGi (SmartPlan) plans bundled with the
Deezer Premium music service Figure 27 - A table showing the UniversalMusic bundled plan
fromMaroc Telecom Figure 28 - An Image for the Slovak Telecom Deezer Music service
Figure 29 - A table showing the T-Mobile Slovakia SmartPhone bundled plans, including
Deezer Premium + Figure 30 - A table showing theMNO branded mobile music services in the
report Figure 31 - A graphic of the 'MuveMusic' logo
Figure 32 - A table showing the CricketWireless bundled plans with Muve Music
Figure 33 - A graphic of the one2freeMusicholic music on the go service offered by CSL
Figure 34 - A chart showing the monthly price points for premium music streaming services
for selectedMNOs in USD Figure 35 - A table showing pricing for selected music streaming
services in USD per month Figure 36 - A chart showing selected examples of bundled music
services as part of a premiumMNO package Figure 37 - A graphic showing an image of
theWhatsApp logo Figure 38 - A table showing social media bundled with a mobile service
included in the TCL report Figure 39 - A table showing the Reliance IndiaWhatsApp bundle
Figure 40 - A table showing the Reliance India Facebook Messaging Pack pricing
Figure 41 - A chart showing the Uninor IndiaWhatsApp packages
Figure 42 - A table showing the Airtel Nigeria data plan tariffs
Figure 43 - An image from the Smart Philippines Post Pay plan
Figure 44 - A table showing the SingTel Singapore Facebook price plans
Figure 45 - A table showing the SingTel Singapore WhatsApp price plans
Figure 46 - A table showing the SingTel Singapore Pre Pay price plans using OperaMini
Figure 47 - A table showing the Pre Pay StarHub Singapore Line bundles
Figure 48 - A table showing the Etisalat UAE social package pricing
Figure 49 - A table showing social media services bundled in with an MNO tariff in the
report Figure 50 - A table showing Mobistar Belgium social media bundling with tariff
plans Figure 51 - A table showing the Movistar Peru bundled Facebook plans
Figure 52 - A table showing the Movistar Mexico GigaMove Plans
Figure 53 - A table showing the CHT mPro mobile plans with bundled Line access
Figure 54 - A table showing free social media services provided by theMNOs in the report
Figure 55 - A table showing a selection of MNO bundles with social media content in USD
per month Figure 56 - A table showing selected MNO &WhatsApp costs per month in USD
Figure 57 - A table showing the gaming packs provided by selectedMNOs in this report
Figure 58 - A graphic of the stand alone Mahjong game - available fromMM ChinaMobile
portal Figure 59 - A table showing the gaming packs offered by 3 Austria
Figure 60 - A table showing the SingTel Cloud Gaming Pack pricing
Figure 61 - A table showing Du UAE's Gaming Pack pricing
Figure 62 - A summary of mobile Gaming Packs bundled with tariff plans in the TCL report
Figure 63 - A table showing the SFR mobile plan pricing with gaming bundle
Figure 64 - A table showing gaming packs provided as a promotion by the MNO in the TCL
report Figure 65 - A table showing O2 UK's 4G LTE Simplicity tariff plans
Figure 66 - A table showing a summary of selectedMNO mobile game portals
Figure 67 - A table showing Batelco's gaming pricing from its portal
Figure 68 - A table showing the selected Games console packages provided by the MNOs in
the TCL report Figure 69 - An image of the PS Vita console
Figure 70 - A table showing the Proximus gaming console bundled tariff plan
Figure 71 - A table showing the Vodafone Italy gaming price plan
Figure 72 - A table showing Vodafone Italy Tablet PC pricing plans
Figure 73 - A table showing the Vodafone Malta PS Vita gaming plans
Figure 74 - A table showing Vodafone UK's PS Vita Gaming price plans
Figure 75 - A table showing Du UAE PS Vita pricing at launch
Figure 76 - A table showing Du UAE roaming costs & coverage - per MB in USD
Figure 77 - A table showing mobile gaming packs with pricing offered by selected MNOs in
the TCL report Figure 78 - A table showing NetCom Norway's Smart plans - including Mobile
TV streaming Figure 79 - A graphic showing the Sky Go TV services
Figure 80 - A table summary of the MNO TV bundles offered in the TCL report
Figure 81 - An image showing Bell Canada's Mobile TV proposition
Figure 82 - A table showing VirginMobile Canada's Mobile TV package pricing
Figure 83 - An image showing Virgin Mobile Canada's Mobile TV service
Figure 84 - A table showing the Etisalat Sri Lanka Mobile TV package tariffs
Figure 85 - A table showing Etisalat UAE's Mobile TV tariffs
Figure 86 - An image showing T-Mobile USAMobile TV's service
Figure 87 - A table showing the T-Mobile USA TV pack pricing
Figure 88 - A table showingMobile TV bundled as a promotional package
Figure 89 - A table showing Vodafone UK's promotional 4G plans with Spotify music
Figure 90 - A table showing theMobile TV services bundled with a mobile tariff plan
Figure 91 - A table showing the price plans for 3 Austria
Figure 92 - A table showing theMobile TV rates from 3 Austria
Figure 93 - An image showing the Orange Switzerland Mobile TV service
Figure 94 - A table showing MNO mobile TV services included in the TCL report
Figure 95 - A table showing a summary of cinema promotions made by the MNOs in the TCL
survey Figure 96 - An image for Vodafone India's cinema promotion
Figure 97 - A table showing pricing for Vodafone UK's Freedom Freebee (30 days validity)
Figure 98 - A table showing pricing for Vodafone UK's FreebieMinutes (30 days validity)
Figure 99 - A table showing pricing for Vodafone UK's Freebie Texts (30 days validity)
Figure 100 - A table showing pricing for Vodafone UK's Freebie Data
Figure 101 - A table showing pricing for Vodafone UK's Freebie InternationalMinutes (30
days validity) Figure 102 - A table showing a summary of selected cinema & movie offer
bundled with a mobile tariff in the TCL report Figure 103 - An image for EE Film
Figure 104 - A table summarizing the mobile cinema & movie pricing in the TCL report
Figure 105 - A table showing the exchange rate conversion (to 1 USD) used in this report



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