VH1's "Love & Hip Hop" Franchise Hits All the Right Notes
VH1's "Love & Hip Hop" Franchise Hits All the Right Notes
'Love & Hip Hop NY' Ranked As The #1 Non-Sports Cable Program In Its Time Period in Key Adult Demos; Average Premiere Rating Surged +54% Over Last Season
"Love & Hip Hop: The Reunion" to Air in Two Parts on Monday, February 3 and Monday, February 10, 2014
"Love & Hip Hop: Atlanta" Season 3 Will Premiere on VH1 May 2014
NEW YORK, Jan. 30, 2014 /PRNewswire/ -- On Monday, January 27(th), VH1 wrapped up the highest rated season yet of the network's hit series "Love & Hip Hop NY" with a finale that scored a 2.0 in the key adult 18-49 demo and attracted 3 million total viewers. When combined with the 10:00 PM ET/ PT encore, 4.2 million total viewers tuned in to the season four finale on VH1 Monday night.
VH1 is continuing that momentum by picking up a fifth season of the series, to begin production in New York City later this year. Additionally, the smash hit "Love & Hip Hop: Atlanta" will return to VH1 for a third season May 2014.
This season, the "Love & Hip Hop NY" Live + Same Day average premiere rating among adults 18-49 is up +54% over last season's average. The series also ranked as the #1 non-sports cable program in its time period among adults and women 18-49 and 18-34. On average, "Love & Hip Hop NY" premiere episodes attracted an average of 3 million total viewers, with a 2.0 adults 18-49 rating. The penultimate episode on 1/20/14 achieved a series high 2.3 adults 18-49 rating. (Source: NMR, Live+SD. LHH Premieres 12/28/13-1/27/14)
"Love & Hip Hop NY" dominated social media on Mondays. The season finale this week yielded a total of 27 trending topics, and ranked as the #3 most social show on all TV and the #3 most social show on all cable. During the finale, 82,000 unique tweeters generated 226,000 total tweets. Over the course of "Love & Hip Hop NY" season 4, the show averaged 140,000 tweets per new episode. (Source: SocialGuide)
Check out the "Love & Hip Hop: The Reunion" airing in two parts on VH1 Monday, February 3 and Monday, February 10 at 8:00 PM ET/ PT. Actress, comedian, and "Love & Hip Hop" superfan Mo'Nique presides over the reunion proceedings - and when this cast gets together, things are bound to get hot! The cameras capture the action not only onstage, but also behind-the-scenes backstage as old feuds are revisited and secrets are revealed.
Much of the heat this season was generated by the outrageous love triangle involving rapper-turned-manager Peter Gunz, Tara Wallace, and Amina Buddafly. Yandy Smithwas juggling her career with the responsibilities of motherhood as her fiance Mendeecees Harriswas in jail awaiting trial. Erica Mena got hot and heavy with model Cyn Santana as she came to blows with sometime manager/lover Rich Dollaz. Tahiry Joseand Joe Buddenfound that getting back together isn't always easy, even when you both want the same things, and Erica Jean and rapper Saigon struggled to make their relationship work while also doing the best for their son. Nya Lee is a vixen, an exotic dancer, and one of NYC's hottest socialites, who is hustling to make it in the music business.
"Love & Hip Hop NY" is executive produced by Mona Scott-Young for Monami Entertainment with Toby Barraud and Stefan Springman for Eastern. Co-executive producers are Ian Gelfand, Stephanie Gayle, David DiGangi and Chase Peel. Susan Levison, Shelly Tatro, Brad Abramson and Danielle Gelfand are executive producers for VH1. Vivian Gomez is coordinating producer for VH1.
About VH1
VH1 delivers the ultimate mash-up of music, pop culture and nostalgia for adults who still want to have fun. VH1 is available in 99 million households in the U.S. VH1 also has an array of digital channels and services including VH1 Classic, VH1 Soul, VH1 Mobile, VH1.com and @VH1, the hub for all things music and pop culture. Fans may also access current and retro VH1 programming via the authenticated VH1 App, the network's three-in-one video, new format content and co-viewing app, available for download free on iPhone and iPad.
VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB), one of the world's leading creators of programming and content across all media platforms. For more information, go to www.vh1press.com, VH1.com, or the VH1 Facebook page. Follow us on Twitter @VH1PR.
VH1 Press Contacts:
Toni Herron Savage/NY Michael Cilnis/LA
212-846-7528 310-752-8019
Toni.Herron@vh1.com Michael.Cilnis@viacom.com
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