Project Pride Moves Full Throttle Ahead!

Project Pride Moves Full Throttle Ahead!

THE ROCK STAR MADNESS BAND, FEATURING THE KENYA DOLL CHARACTERS TRANSFORMING INTO A REAL-LIFE RECORDING ACT, KICKS OFF "PROJECT PRIDE" WITH "PROUD" DIGITAL RELEASE AT ITUNES, A SPECTACULAR 3D VIDEO RELEASE OF "PROUD" THIS NOVEMBER, TOUR DATES, APPEARANCES, SCHOOL VISITS AND MORE...

VIEW & LIVESTREAM ROCK STAR MADNESS TOUR DAILIES AND GET UP-CLOSE-AND-PERSONAL WITH ROCK STAR MADNESS BAND, FEATURING HANNAH MONTANA STAR SHANICA KNOWLES AS KENYA; RYAN MCDANIEL AS TJ; KIA HAMPTON AS DENISE AND JONATHAN MCDANIEL AS DWAYNE

SOUL TRAIN MUSIC AWARDS SELECTED AS FIRST AWARDS SHOW TO GIFT KENYA DOLL TO TALENT IN BACKSTAGE GIFTING LOUNGE

NEW YORK, Nov. 8, 2012 /PRNewswire/ -- Project Pride is moving full throttle ahead! The Rock StarMadness Band, featuring the original Kenya Doll characters transforming into a real-life recording act, digitally releases "Proud" at iTunes this week, in sending a positive and uplifting message that fosters respect, responsibility and positive growth within the Black Community. "Project Pride" is an important cultural initiative within the `Kenya Doll' brand that the Rock Star Madness Band will convey to youth nationwide, including tour stops, schools and in-store appearances. Soul Train Music Awards is the first industry event selected to gift talent with the Kenya Doll in the Backstage Gifting Lounge.

Jonathan "Lil J" McDaniel (aka DWAYNE doll) has been appointed official Ambassador for Project Pride. McDaniel, as acting role model, will speak to kids after each performance to inspire them to strive for their personal best. He will also go live on youstream every Sunday to chat with kids via Facebook and Twitter, in order to continue his inspirational coaching and answer any questions the kids may have.

Comments Jonathan "Lil J" McDaniel: "I'm really proud to have been chosen as Ambassador for "Project Pride" and I look forward to sharing my life stories of how I achieved my goals, so I can inspire our youth of tomorrow. I'm honored to be a part of Kenya's World and to have this opportunity to positively connect with our young ones."

KW Music and Entertainment, LLC is distributing the live music recordings by the Rock Star Madness Band. In addition, KW Music and Entertainment has also joined forces with Nottinghill Publishing to operate as their publishing administrative arm. The move will serve to further expand the reach of the music to multiple licensing domestic and international opportunities for all music related properties.




Comments Livio Harris, VP of A&R, Nottinghill Music Publishing: "We are honored to have Neil Levine and Bruce Walker as new clients under our newly signed deal with KW Music and Entertainment, LLC, where we will serve as publishing administrator to their catalog of music."The "Proud" music video has been serviced to national and regional video outlets as well as YouTube. Additionally, a spectacular 3D music video release of "Proud" will be available this November in conjunction with Tao Creative, and will be among the first videos serviced to 3D channels worldwide.

Bruce Walker, Executive Vice President, Music and Entertainment of KW Music andEntertainment, LLC comments: "It is our intent to develop content that has a creative edge and will utilize all forms of technology to enable us to deliver both the content and our message throughout all entertainment formats. 3D viewing will become increasingly important as more channels are available and the development of affordable flat screen technology becomes more accessible. This is why we feel it is important to have a 3D focus on every visual aspect of our content development."

Fans may also view Rock Star Madness tour dailies and get up-close-and-personal with the Rock Star Madness Band on Livestream. Please access by visiting http://new.livestream.com/kenyasworld/events/1617679. A second Rock Star MadnessBand single and video will be recorded and shot this December, with plans for release during Black History Month in February 2013. A series of live performance events and a new tour will kick off in NY to celebrate Project Pride during Black History Month.

The Rock Star Madness Band features Hannah Montana star Shanica Knowles as Kenya, Ryan McDaniel as TJ (Kenya's boyfriend), Kia Hampton as Denise (Kenya's bestfriend) and Jonathan McDaniel as Dwayne (TJ's cousin). The Rock Star Madness Band is set to perform live, visit schools, conduct community events, and make in-store appearances to promote the Project Pride initiative. The group is clearly on a mission.

The Kenya Doll is an African American treasure deep in rich cultural history and significance, which is set to re-launch this November. It was originally launched in 1992 to provide girls of color with a toy that accurately reflected their appearance, and that could be used to instill self-esteem, along with pride in heritage and community. It became the hottest doll for African American girls, selling over 4 million dolls, as it captured every little brown girl's heart, while also enjoying strong universal appeal.

The Rock Star Madness Band features Kenya and her extremely creative friends performing music that represents their lifestyle, fits their flare for fashion and popular culture, and lyrically spreads a positive message. The Rock Star Madness Band will continue to release hot, new videos, CD's and DVD's which are electrified by their live performances in spreading Kenya's Project Pride. Also, ProjectPride has a blog to closely interact with fans and share news and project updates. The Rock Star Madness Tour was produced by The Frontrunnaz, choreographed by Flii Stylz and directed by Carlos Ramos, Jr.

The Rock Star Band is excited to have VMA Award winner, Anwar "Flii Stylz" Burton onboard. The young choreographer is still flying high from winning a "Moon Man" at MTV's 2012 Video Music Awards for Best Choreography for Chris Brown's"Turn Up TheMusic." He's also been nominated for the 2012 World Dance Awards for Chris Brown's"She Ain't You" for "Outstanding Choreography Music Video" and "OutstandingChoreography Television Live Performance."Flii has been tapped as Creative Director for Chris Brown's new label CBE and has worked with Madonna, Beyonce, Usher, Jennifer Lopez, Black Eyed Peas and Missy Elliott among others.

The Kenya Doll re-launch provides an opportunity to create a cultural movement and awareness for African American children, Hispanic children and multi-cultural children in giving them the foundation of pride within family and community. For more information, please visit kenyasfriendshipclub.com/videos.

KENYA'S ROCKSTAR MADNESS BAND-PROMO TOUR ACTIVITIES
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Detroit - November 14th and 15th

November 14th - Greater Grace
-------------
23500 W. Seven Mile Rd.
Detroit, MI 48219
After School 4pm, 400-600 students
(Performance)
There will be pizza served to kids attending, donated
by
Happy's Pizza
One additional school pending

November 15th - Family Dollar In-Stores
-----------------------
1. 10220 Gratiot Avenue
Detroit, MI 48213 #1521
Time - 4:00 pm

2. 3401 Grand River Avenue
Detroit, MI 48208 #7101
Time - 5:30 pm

Indianapolis - November 16th

November 16th - Charles A. Tindley Accelerated Charter School
---------------------------------------------
3960 Meadows Drive
Indianapolis, IN 46205
Time - 10:30 am

Joyce Kilmer IPS School 69
--------------------------
3421 N. Keystone Avenue
Indianapolis, IN 46218
Time - 1:30 pm

Family Dollar In-Stores
-----------------------
1. 3757 E. New York Street
Indianapolis, IN 46201 #1387
Time - 4:00 pm

2. 2211 Prospect Street
Indianapolis, IN 46203 #1422
Time 5:30 pm

Chicago - November 17th and 18th

November 17th - Disney Radio Event
------------------
Meet and Greet
--------------
Time - 3:00 pm (tentative)

Family Dollar In-Stores
-----------------------
1. 8915 Stoney Island Avenue
Chicago, IL. 60617 #8306
Time - 11:00 am

2. 9520 S. Jeffrey Avenue
Chicago, IL 60617 #4162
Time - 1:00 pm

November 18th - Disney Radio Event
------------------
Time - 1:00 pm (tentative)
(Performance)
25,000 in attendance

New York - November 19th and 20th

November 19th - My Image Studios
----------------
46 West 116th Street
New York, NY
Time - 6pm, 200-300 in attendance
(Performance)
Two additional school pending

Video Music Box Interview
-------------------------
Interviewer - Ralph McDonald
Time - 1:00 pm

November 20th - Family Dollar In-Stores
-----------------------
1. 528 Jackson Street
Bronx, NY 10455 #6885
Time - 4:00 pm

2. 205 E. 3rd Street
Mt. Vernon, NY 10553 #6989
Time - 5:30 pm

Philadelphia - November 21st and 23rd

November 21st - Southwest Leadership Academy
----------------------------
7101 Paschal Avenue
Philadelphia, PA
Time - 2:00 pm, 200-300 students

Universal Charter Schools (Kenny Gamble)
---------------------------------------
(tentative)

Timothy Academy
---------------
2637 N. 4th Street
Philadelphia, PA 19133
Time - 10:00 am

Family Dollar In-Stores
-----------------------
1. 2201 Oregon Avenue
Philadelphia, PA, #8204
Time - 4:00 pm

2. 1700 Washington Avenue
Philadelphia, PA, #8371
Time - 5:30 pm

November 23rd - Warmdaddys
----------
1400 S. Columbus Blvd.
Philadelphia, PA 19147
Time - 3:00 pm, 100-150 kids
(Performance)

An appearance at IHOP, the store has agreed to
purchase a small amount of dolls to give away
randomly to their customers.They're looking for a
city/community event that we could get involved in
for Thanksgiving, like a food drive, food giveaway
etc.

Baltimore - November 24th thru 26th

November 24th - Family Dollar In-Stores
-----------------------
1. 1231 W. Pratt Street
Baltimore, MD 21223 #6685
Time - 1:00 pm

2. 2429 Fredrick Avenue
Baltimore, MD 21223 #8001
Time - 3:00 pm

November 26th - Bernard Harris, Sr. Elementary School
-------------------------------------
1400 North Carolina Street
Baltimore, MD 21213
Time - 2:00 pm, 250-300 students
(Another tentative venue)

Washington - November 27th and 28th

November 27th - THEARC
------
1901 Mississippi Ave., SE
Washington, DC 20020
(Performance)
Time - 5:00 pm
One school, one venue tentative

November 28th - Family Dollar In-Stores
-----------------------
1. 2305 Rhode Island Avenue, NE
Washington, DC 20018 #6519
Time - 4:00 pm

2. 1121 H Street, NE
Washington, DC #6421
Time - 5:30 pm

Atlanta - November 29th and 30th

November 29th - Family Dollar In-Stores
-----------------------
1. 305 Joseph Lowery Blvd.
Atlanta, GA 30314 #6638
Time - 4:00 pm

2. 1165 Ralph D. Abernathy Blvd.
Atlanta, GA 30310 #1728
Time - 5:30 pm

November 30th - The Bass Mint
-------------
1376 Chattahoochee Ave., NW
Atlanta, GA 30318
Time - 6pm, 150-200 in attendance
(Performance)

Jean Childs Young Middle School
-------------------------------
Benjamin E. Mays Drive, Southwest
Atlanta, GA 30311
Time - 11:00 am
(tentative)

Honey Creek Elementary School
-----------------------------
Rockdale, GA
Time - 1:00 pm
(tentative)
*The Rockstar Madness Band is available for press.

Contact: Maureen O'Connor Karen Sundell Bradley Frank
310/854-8116 310/854-8167 310/854-8289
moconnor@rogersandcowan.com ksundell@rogersandcowan.com bfrank@rogersandcowan.com
SOURCE Kenya Doll

Kenya Doll

Web Site: http://www.kenyasfriendshipclub.com


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