MySwar.Com Makes Viewing Bollywood YouTube Playlists Easy and Fun

MySwar.Com Makes Viewing Bollywood YouTube Playlists Easy and Fun

BANGALORE, September 14, 2012 /PRNewswire/ --



Thousands of YouTube Playlists at Music Lovers' Fingertips



Recently launched website, MySwar.com [http://myswar.com ] has rolled out thousands of
pre-packaged YouTube playlists to make music discovery easy and fun. Among the wide range
of playlists [http://www.mavrix.in/2012/08/playlists-now-on-myswar ] available to music
lovers are playlists for albums [http://myswar.com/album/barfi-2012/playlist ], new
releases [http://myswar.com/new_release/playlist ], singers
[http://myswar.com/singer/kishore-kumar/playlist ], music directors
[http://myswar.com/music_director/rd-burman/playlist ], lyricists
[http://myswar.com/lyricist/gulzar/playlist ] and genres
[http://myswar.com/song/genre/Rock/playlist ]. While there are several playlists available
to everyone, registered users on MySwar have access to a special playlist consisting of
songs recommended specifically for them based on their musical taste. Covering 6 decades
of Hindi film music from 1951 to present day and with about 40,000 songs, the playlist
feature on MySwar has a lot to offer to music lovers.



Commenting on the launch, MySwar's founder, Param Arunachalam said, "Our present user
base largely consists of music geeks, who appreciate the comprehensiveness and accuracy of
the information on our website. With the release of playlists, we will also serve the
casual listener of music. It can be challenging to navigate through the huge number of
videos on YouTube. MySwar playlists make it easy for Hindi film music lovers to access
their favourite videos at the click of a button."



Some of the key features of MySwar are:




1) Comprehensive and accurate guide - MySwar has information of every film
music release from 1951 to present day [http://myswar.com/year ].
2) Musical attributes - A group of passionate music lovers have listened to
every song in the last 6 decades (or at least as many as they could get their hands
on) and tagged each song with up to 3 Genres [http://myswar.com/genre ]. Several
other musical attributes have also been catalogued. While, the Genre information is
displayed, the other attributes are not. This is perhaps the first time such an
exercise has been completed for Hindi film music.
3) Songs like this [http://myswar.com/song_like/arth-1982-jhuki-jhuki-si-nazar-2
] - For every song, MySwar uses a proprietary algorithm to list a set of similar
songs based on its Genre and other musical attributes.
4) Personalized recommendations - MySwar has a proprietary algorithm to
recommend songs to registered users based on their musical taste, as determined by
their ratings of songs.
5) Accurate and extensive credits - One of MySwar's goal is to recognize every
individual who contributes to the making of the music we love so much. MySwar
catalogs not just the music director, lyricist and singers involved in each song but
also assistants, arrangers, producers, recording engineers, studio, instrumentalists,
etc.
6) Trivia - MySwar engages users with the stories behind the music. For
example, it tells you about the only song for which R.D. Burman wrote lyrics [
http://myswar.com/song_details/deewaar-1975-i-am-falling-in-love-with-a-stranger-6 ].
Users can join their Facebook page [http://www.facebook.com/MySwarDotCom ] or follow
them on Twitter [http://www.twitter.com/MySwar ] to get the Trivia Of The Day.
7) Awards - Most prominent Hindi film music awards [http://myswar.com/awards ]
have been catalogued.
8) Reviews - Music lovers can read reviews by other users and by critics and
bloggers as well as submit their own reviews.
9) Artist bios - MySwar has Artist bios and other information like their
official Facebook pages, Twitter handles and websites. Birthday, birth anniversary
and death anniversary alerts are posted on Facebook and Twitter.
10) Listen to previews - In countries were iTunes is available, users can listen
to the iTunes song previews.
11) Advanced Search [http://myswar.com/advanced-search ] - While the regular
search feature lets users search for a song, album or artist, the advanced search
[http://myswar.com/advanced-search ] feature lets them get song listings that match
more than one criteria - singer, music director, lyricist, year range and genre.
12) YouTube videos and playlists - Users can watch YouTube videos for songs on
the song page and also watch playlists - album playlists
[http://myswar.com/album/amar-prem-1971/playlist ], popular songs playlists
[http://myswar.com/popular_song/playlist ] and many more
[http://www.mavrix.in/2012/08/playlists-now-on-myswar ].


About MySwar.com:



MySwar.com is a music discovery website launched by an ex-Infosys employee, Param
Arunachalam. MySwar is an accurate and comprehensive database of Hindi film music that
catalogues not only album and song listings and associated artists but also musical
attributes of each song. Using these attributes, MySwar serves up song-based and
taste-based recommendations.



MySwar is a property of Mavrix Infotech Pvt. Ltd. Mavrix is a Bangalore-based
technology company. Website: http://www.mavrix.in



Linkedin: http://www.linkedin.com/company/mavrix-infotech



Twitter: https://twitter.com/mavrixin



Primary Media Contact: Param Arunachalam, taparam@mavrix.in, 91-9449808972




MySwar.com

CONTACT: PRN


-------
Profile: intent