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International Entertainment News

Wednesday, September 26, 2012

Jaguar F-TYPE Unveiled at Paris Event

Jaguar F-TYPE Unveiled at Paris Event

PARIS, September 26, 2012 /PRNewswire/ --



Singer songwriter Lana Del Rey performs new track, inspired by the F-TYPE at


intimate event




- Jaguar F-TYPE, an all-new two-seater sports car, is revealed to a VIP
audience at Musée Rodin, Paris
- F-TYPE is the first two-seater sports car from Jaguar since the iconic E-type
was launched 50 years ago
- Singer songwriter Lana Del Rey performs exclusive track inspired by Jaguar
F-TYPE entitled 'Burning Desire'
- 'Burning Desire' to be the soundtrack to a short film starring Golden Globe
nominee and Emmy Award winning actor Damian Lewis, which will be created by Jaguar in
association with Ridley Scott Associates
- 'Burning Desire' will feature on Lana's new album "Born To Die: The Paradise
Edition", available on iTunes


Jaguar tonight revealed the F-TYPE, an all-new, sports car. The new Jaguar F-TYPE
represents a return to the company's heartland: a two-seater, convertible sports car
focused on delivering performance, agility and maximum driver reward. The F-TYPE is a
continuation of a sporting bloodline that stretches back more than 75 years and
encompasses some of the most beautiful, thrilling and desirable cars ever built.



The car was revealed in front of the dramatic setting of the 18th century Musée
Rodin.



Following the reveal, singer Lana Del Rey took to the stage and performed a new track
'Burning Desire', that she has written as part of her collaboration with F-TYPE. The track
is confirmed to be the sound track to a short film that is being produced in association
with Ridley Scott Associates and will feature on her new album.



Starring Golden Globe nominated and Emmy Award winning actor Damian Lewis, the short
film is scheduled to be filmed in South America next month and will be released early
2013.



Kai-Lu Hsiung, Managing Director of Ridley Scott Associates comments:



"Film is an innovative platform for Jaguar to launch this car and we're hugely excited
to be working on this project. This will be a genuinely surprising story for a brand to
tell and we can't wait to share it with film lovers and car fans across the globe."



Jaguar F-TYPE



The focus on driver involvement and sporting performance in the F-TYPE is emphasised
by the 'one plus one' layout of the asymmetric cabin. This is evidenced by the grab
handle, which sweeps down the centre console on the passenger side, delineating it from
the driver's position.



Taking inspiration from cockpits of fighter airplanes, the controls are ergonomically
grouped by function. Further aeronautical inspiration can be found in the joystick-shaped
SportShift selector controlling the eight-speed transmission. The air vents on top of the
dashboard will only deploy when instructed to by either the driver or complex control
algorithms, staying tucked discreetly out of sight in other circumstances.



Aluminium forms a great part of Jaguar's commitment to sustainability with more than
half the content of the car coming from recycled metal. In addition, the F-TYPE's
structure is exclusively riveted and bonded - this manufacturing process emits up to 80
per cent less CO2 compared to that from welding a comparable steel structure. Jaguar is
also rolling out its closed-loop recycling system to its suppliers, ensuring all offcuts
of metal from the manufacturing process are reused.



Adrian Hallmark, Global Brand Director, Jaguar comments: "Jaguar is a founder member
of the sports car segment with a rich sporting bloodline stretching over 75 years, and in
the F-TYPE we've reignited that flame. The F-TYPE isn't designed to be like anyone else's
sports car. It's a Jaguar sports car - ultra-precise, powerful, sensual and, most of all,
it feels alive."



Notes to Editors




- A front-engined, rear-wheel drive convertible, the F-TYPE is engineered to
deliver pure dynamic driving reward and stunning performance
- The F-TYPE's interior features a driver-focused philosophy, with engaging
controls encased in dramatic architecture. Unique technical grains tailor the trim
materials, further differentiating the dual-cockpit cabin
- Three models will be available - F-TYPE, F-TYPE S and the F-TYPE V8 S. They
are powered respectively by Jaguar's new 3.0-litre V6 supercharged petrol engine in
340PS and 380PS outputs and its 5.0-litre V8 supercharged petrol producing 495PS
- The range-topping F-TYPE V8S will reach 60mph in 4.2 seconds and has a top
speed of 186mph. The 380PS V6 F-TYPE S will reach 60mph in 4.8 seconds and 171mph, the
equivalent figures for the F-TYPE are 5.1 seconds and 161mph
- The F-TYPE is constructed around the fourth generation of Jaguar's acclaimed
lightweight aluminium architecture using industry-first technology
- All-aluminium with front-engined and rear-wheel drive, the F-TYPE is
engineered to deliver pure dynamic driving reward and stunning performance
- Visually, the F-TYPE's exterior demonstrates a new sports car design language
for Jaguar, with cleaner lines delivered through the discreet use of technology such
as deployable spoiler and door handles
- The F-TYPE's interior features a driver-focused philosophy, with engaging
controls encased in dramatic architecture. Unique technical grains tailor the trim
materials, further differentiating the dual-cockpit cabin


For further information please contact:



Laura Wood +44-7989-445-790 laurawood@thebrooklynbrothers.com



Claudia Davies +44-7500-796-872 claudia@thebrooklynbrothers.com




Jaguar


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