Cayman Islands' WestStar TV Selects Broadcast International's CodecSys as the framework for new OTT service

Cayman Islands' WestStar TV Selects Broadcast International's CodecSys as the framework for new OTT service

New service opens opportunities for smaller markets

SALT LAKE CITY, July 24, 2012 /PRNewswire/ -- Broadcast International (BCST.OB), a leading provider of video-powered broadcast solutions, including IP, digital satellite, Internet streaming and other types of wired/wireless network distribution, was selected to provide the framework for WestStar TV's new Over-the-Top (OTT) service via the Company's CodecSys patented multi-codec compression software. The announcement was made today by Steve Jones, vice president and general manager of the CodecSys Division, from headquarters in Salt Lake City, Utah.

"Broadcast International is pleased to support a sophisticated OTT service in a less populated region," stated Jones. "Our CodecSys solution enables WestStar's subscribers to not only receive local content on their mobile devices, but connect with entertainment and informative programming from the far reaches of the globe - all on their own schedule. Access to OTT opens a whole new world to the smaller markets."

Located in the capital city of George Town on Grand Cayman, WestStar TV is the digital cable television service operating in the Cayman Islands. The organization was first established in 1993 with two broadcast stations, CITN & CTS and has since added the tourist information channel Discover Cayman and operates local broadcast station Channel 27. Cayman 27 produces high-quality local news, sports, weather, and cultural programming, while WestStar brings the world to Cayman with a wide selection of entertainment, news, information, children's and sports packages.

Broadcast International will provide a comprehensive solution that includes CodecSys encoding and transcoding, as well as content management and development, integration services, and web site development. The new service will permit subscribers to access a variety of programming as well as the local channels on mobile devices and PCs, and includes a Network Personal Video Recorder (NPVR) that allows content to be recorded and recalled at any time for up to two weeks.

According to WestStar TV Vice President, Jeremy Elmas, "This partnership allows us to offer our customers even more ways to access quality news, sports and entertainment in their time, on their terms. We are extremely excited to make this announcement as we launch our internet service and continue building out our state-of-the-art fibre to the home network."

About Broadcast International

Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. Broadcast International's patented CodecSys software is a breakthrough, multi-codec video compression technology that cuts video bandwidth requirements over satellite, cable, IP and wireless networks. By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/ performance benefits for existing applications such as HD video.

Broadcast International is a public company (OTC Bulletin Board: BCST.ob - News) headquartered in Salt Lake City, UT. For more information, visit: www.brin.com and www.codecsys.com.

About WestStar

WestStar TV Limited provides digital cable television service to the Cayman Islands. WestStar launched its wireless service in 1993 in Grand Cayman, and in 1995 in Little Cayman and Cayman Brac. The company provides a wide selection of entertainment, news, children's, sports and HD programming and there are new products and services on the horizon. For more information log onto www.weststartv.com

Forward-Looking Statements

All statements in this news release that are not based on historical fact are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995). While management has based any forward-looking statements contained herein on its current expectations, the information on which such expectations were based may change. These forward-looking statements rely on a number of assumptions concerning future events and are subject to a number of risks, uncertainties, and other factors, many of which are outside of our control, that could cause actual results to materially differ from such statements. Such risks, uncertainties, and other factors include, but are not necessarily limited to, those set forth under the caption "Additional Factors That May Affect Our Business" in the Company's most recent Form 10-K and 10-Q filings, and amendments thereto. In addition, we operate in a highly competitive and rapidly changing environment, and new risks may arise. Accordingly, investors should not place any reliance on forward-looking statements as a prediction of actual results. We disclaim any intention to, and undertake no obligation to, update or revise any forward-looking statement.

SOURCE Broadcast International

Broadcast International

CONTACT: Company, Cameron Francis, Vice President Products of Broadcast International, +1-801-562-2252, pr@Brin.com; or press, Harriet Diener of Desert Moon Communications, +1-845-512-8283, harriet@desertmooncomm.com

Web Site: http://www.weststartv.com


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