DLD 2012 - Top Companies Indicate Future

DLD 2012 - Top Companies Indicate Future

MUNICH, Germany, January 22, 2012/PRNewswire/ --

Major global partners are also part of this year's DLD community

Numerous renowned partner companies will support this year's DLD international digital
conference (January 22-24, 2012 in Munich). More than 20 companies from home and abroad
are among the global business and contact network of companies, entrepreneurs and pioneers
in 2012. "DLD is a network of people and companies. These partnerships, some of them
existing for years, form the basis of DLD's success," say DLD founders and managing
directors Steffi Czerny and Marcel Reichart.

In Sunday's opening panel, Microsoft's vice president, Dean Hachamovitch, speaks for
the first time in Germany about the future role of browsers and privacy.

Audi CEO Rupert Stadler holds a keynote speech on the topic of "Road to Digital" and
will then move to a "Mobile metropolis" roundtable panel designed by Audi with the central
theme of "urban mobility of the future". DLD's automotive partner Audi is present with its
Audi Speakerlounge throughout the conference and provides its A8 cars for the shuttle
service.

Google's Nikesh Arora (Senior Vice President and Chief Business Officer) will be
addressing "The Future of Business" and new success factors in the digitization age in his
keynote. The long time DLD partner Google will also feature Google+ and Google+ hangouts
in a dedicated lounge to the DLD and DLD Night guests.

HP hosts the DLD photo studio with celebrity photographer Kevin Abosch. Matt Mills
from AUTONOMY (owned by HP) demonstrates a new augmented reality technology in a software
demo. Barbara Kux, chief sustainability officer at global DLD partner Siemens holds a
keynote speech on the topic "The New Real." Pedro Miranda, representing Siemens One,
speaks about cities and data.

Rene Schuster, CEO of Telefonica Germany, explains the results of the joint study
"Connected Europe - How Smartphones and Tablets are Shifting Media Consumption" together
with Linda Abraham, CMO of ComScore. Telefonica Germany provides stations to all
participants at the conference in order to charge their cellphones.

DLD airline partner Lufthansa sponsors flights for DLD conference speakers and hosts
workshops on various topics in their lounge. CEO Christoph Franz speaks on the issue of
data. Unicredit, already in its 7th year, is DLD's exclusive location partner. Company
spokesperson Anne Gfrerer and women's advisory board member Maria-Theresia von Seidlein
present the HVB Mentoring Program in the context of the conference.

International strategy consultant Booz & Company invites high-level industry
representatives to discuss the topic of the "digital consumer". Moderator of this session
is Roman Friedrich, partner and head of communications, media and technology practice
(CMT) in Europe at Booz & Company.

Numerous media partnerships, including PR Newswire, CNBC, WSJ, CHIP Online and Getty,
support the global presence of this year's conference. Mobile apps by Adaptive Press,
Mobile Roadie and YASSSU enable mobile interaction. A livestream of the entire conference
is supplied by livestream.com.

Several studies by and with partner companies will be presented as a part of DLD: "NFC
Payments And Marketing Innovation: Current State & Future Outlook" is a joint study by
StrategyFacts and DLD, which investigates the use of NFC payment with innovative marketing
approaches, such as in-store, near-store or customer retention. A study by Buddy Media and
comScore investigates the influence of social networks on consumer behaviour.

All the networking events and invitations around DLD are supported by partners.
Internet investor Acton Capital Partners invites its partners, investors and selected DLD
guests to a networking dinner. In the frame of a networking lunch, Yandex will discuss the
situation on the European search market, as well as opportunities for technological
cooperation. Also this year, TES (Technology Enables Success), the technology symposium of
Burda Direkt Services, affiliates with DLD and presents three panels on multi-channel
commerce, big data and data-driven commerce.

About DLD:

DLD is a Burda Digital company, one of the leading European Internet companies related
to a media group. The group with managed revenues of Euro 1.2 billion contains the
companies Tomorrow Focus AG, Burda Consumer Tech Group, Burda Direkt Services and Xing AG
as well as a venture business with holdings in, among others, Zooplus, Glam Inc. and
Ubermedia.

Additional Information

Michael A. Pries
Corporate Communications
Hubert Burda Media
Tel.:+49-89-9250-3784
Email: michael.pries@burda.com

Source: Hubert Burda Media

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