M?A?C Cosmetics Rolls Out the Red Carpet - Making Up the Hottest Stars at the 55th BFI London Film Festival 2011
M·A·C Cosmetics Rolls Out the Red Carpet - Making Up the Hottest Stars at the 55th BFI London Film Festival 2011
LONDON, October 14, 2011/PRNewswire/ --
M.A.C Cosmetics, globally recognised as the professional brand of
choice, will be behind the scenes pampering the stars at this year's BFI
London Film Festival in partnership with American Express from 12th
October-27th October 2011.
M-A.C is proud to be the Official Makeup Brand of the BFI London Film
Festival for the third year - providing make-up services with its PRO Team
of makeup artists to VIPs in town for film premieres, parties, press
conferences, interviews and other festival events. M.A.C's Senior Artists
and the M.A.C PRO Team can be booked for 'on-call' private makeup
appointments through M.A.C's Artist Relations Team.
All celebrities receiving the M-A.C experience will leave with a
'touch-up kit', including key M-A.C products to maintain their stunning red
carpet look. This year MAC Cosmetics and the BFI will also be introducing
the Style Suite in the sleek W Hotel, London Leicester Square for the
entirety of the festival where MAC will be offering makeup appointments to
film and industry talent and VIP guests. Aveda and Clinique will also be on
hand to offer male hair appointments and male grooming.
MAC Artist Relations actively liaises with the world's film, television,
music and theatrical industries. The
MAC PRO Team, comprised of MAC's stable of senior make up artists, can
be found on-set at photo shoots, backstage at the international fashion
shows, behind the scenes at award nights, creating the onscreen looks for
top celebrities or supplying techniques and tips to the world's media. MAC
Cosmetics and the MAC PRO Team have become a permanent fixture in the film
community, providing their services at other industry events including:
British Independent Film Awards, Indian International Film Awards, Irish
Film and TV Awards and British Academy Television Awards (BAFTA).
M.A.C Artist Relations has provided product support to over 200 films in
the past year, including 360, W.E., Shame, Anonymous, Wuthering Heights and
The Deep Blue Sea to name but a few.
M.A.C's hot top five products used in the world of Film and TV over the
last twelve months for dramatic moments include M.A.C Careblend Pressed
Powders and M.A.C PRO Performance HD Airbrush Foundation for a camera
flawless look! Hot spot proof M.A.CBlot Film is a favourite for sticky
moments and quick as a flash application. M.A.C Fluidline Blacktrack is a
must for a smudge-proof look during those tear jerking story lines. As
always M.A.C Wipes were a must on all sets to remove all traces of makeup at
the end of the day.
About the BFI
The BFI is the lead body for film in the UK with the ambition to create
a flourishing film environment in which innovation, opportunity and
creativity can thrive by:
- Connecting audiences to the widest choice of British and
World cinema
- Preserving and restoring the most significant film collection in
the world for today and future generations
- Investing in creative, distinctive and entertaining work
- Promoting British film and talent to the world
- Growing the next generation of filmmakers and audiences
The BFI London Film Festival
The BFI London Film Festival champions creativity, originality, vision
and imagination by annually showcasing the best of contemporary world
cinema, documentaries, shorts, animation and experimental film. The BFI
London Film Festival is a highly regarded and anticipated event in Europe's
cultural calendar, attracting leading international filmmakers, industry
professionals and the media together with large public audiences to London
for a two week showcase of the best in contemporary world cinema.
Last year's Festival hosted 201 feature films and 112 short films from
68 countries including 11 world premieres. There were 629 filmmakers in
attendance, drawing the highest ever audience attendance of over 132,000
filmgoers. The Festival opened with the European Premiere of NEVER LET ME GO
and closed with the European Premiere of 127 HOURS.
Source: M.A.C Cosmetics
For more information on M·A·C's involvement at this year's BFI London Film Festival please contact: Stephanie Power, t: +44(0)870-034-6514, e:spower@mac-cosmetics.co.uk; Anaïs Roc, t: +44(0)870-034-6554, e:aroc@mac-cosmetics.co.uk. For more information about M·A·C's on-call complimentary makeup appointment service at this years' BFI London Film Festival please contact: Christina Aristodemou, t: +44(0)870-034-6776, e:caristodemou@maccosmetics.co.uk; Jo Scicluna, t: +44(0)870-034-6886, e:jscicluna@mac-cosmetics.co.uk; Frances Rickard, t: +44(0)870-034-6743, e:frickard@mac-cosmetics.co.uk
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