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Friday, September 16, 2011

Ronald Gordon, President Telemundo Station Group to Discuss the Changing Role of Local TV

Ronald Gordon, President Telemundo Station Group to Discuss the Changing Role of Local TV

At The Ninth Annual Hispanic Television Summit Tuesday, September 20, Marriott Marquis in NYC

NEW YORK, Sept. 16, 2011 /PRNewswire/ -- Ronald Gordon, President of Telemundo Station Group, will deliver a late morning keynote presentation at the Hispanic Television Summit on Tuesday, September 20 at the Marriott Marquis Hotel in Times Square, New York City. In his conversation, Mr. Gordon will share his perception about the state of the local Hispanic broadcast television industry, as well as Telemundo's plans for utilizing the broadband spectrum, expanded news coverage, the role of High Definition and increased local programming production.

(Photo: http://photos.prnewswire.com/prnh/20110916/NY70086 )

Mr. Gordon has been President of the Telemundo Television Station Group since 2009 and oversees the operation of all Telemundo local stations located within the continental US and Puerto Rico. Last year, he was responsible for introducing a comprehensive news strategy to enhance and expand Telemundo's news content across key dayparts and multiple platforms.

"Local television is where Hispanic TV got its start. We believe that this topic is exceedingly important and know that Ronald Gordon's presentation will be a valuable contribution to the overall agenda of the Hispanic TV Summit," said Louis Hillelson, Group Publisher of Broadcasting & Cable and Multichannel News.

The Summit is presented annually by Broadcasting & Cable and Multichannel News, leading TV trade publications. It has become the signature full-day event for those in the business of TV and video intended for Hispanic audiences. Each year, the conference attracts over 400 leading executives from the U.S., Latin America and Spain.

Mr. Gordon joins other Keynote and featured speakers who will also participate at the Summit including: Jencarlos Canela, star of Telemundo's Mas Sabe el Diablo; Monica Gadsby, CEO, US and Latin America, Starcom MediaVest Group, who has been responsible for assisting the Hispanic TV industry in generating millions in revenue and will receive the Award for Achievement in Hispanic Television at the Summit; Tony Shurman, Senior Director of Marketing at Post Foods; Traug Keller, ESPN's SVP of Production and Distribution; Ed Gold, State Farms' Advertising Director for media and sports sponsorship; Maria Elena Salinas, Univision's host of weekly newsmagazine Aqui y Ahora and network news co-anchor of Noticiero Univision; and Mike Greenberg, co-host of the popular radio sports talk show "Mike & Mike in the Morning."

The Summit is produced for Broadcasting & Cable and Multichannel News by the Schramm Marketing Group Inc., a NY-based marketing services company which includes Hispanic marketing among its specialties.

For sponsorship information, please call Sandy Friedman at (917) 281-4718.

To register, please visit: www.multichannel.com/hispanic2011

Multichannel News covers multichannel television and communications providers, such as cable operators, satellite TV firms, and telephone companies, as well as emerging Internet video and communication services. www.multichannel.com

Broadcasting & Cable covers the business of television for industry professionals offering breaking news and analysis on programming, syndication, the station business, technology and advertising for broadcasting, cable, satellite, telco TV and the Web. www.broadcastingcable.com

About Telemundo

Telemundo Communications Group, LLC & Subsidiaries ("Telemundo"), a division of NBCUniversal, is a world-class media company, leading the industry in the production and distribution of high-quality Spanish-language content across its multiplatform portfolio to U.S. Hispanics and audiences around the world. Telemundo's multiple platforms include Telemundo, a Spanish-language television network featuring original productions, theatrical motion pictures, news and first-class sports events, reaching 94% of U.S. Hispanic viewers in 210 markets through its 14 owned stations, 1 independent station (WKAQ in Puerto Rico), 46 broadcast affiliates, and over 1,000 cable affiliates; mun2, the preeminent voice for bicultural Hispanics in the U.S., reaching over 35 million U.S. TV households nationwide on digital and analog cable, and satellite; Telemundo Digital Media, which leverages Telemundo's original content for distribution across digital and emerging platforms including mobile devices and www.telemundo.com and www.mun2.tv; and Telemundo Internacional, the company's international distribution arm which has positioned Telemundo as the second largest provider of Spanish-language content worldwide by syndicating content to more than 100 countries in over 35 languages.

SOURCE Multichannel News and Broadcasting & Cable

Photo:http://photos.prnewswire.com/prnh/20110916/NY70086
http://photoarchive.ap.org/
Multichannel News and Broadcasting & Cable

CONTACT: Schramm Marketing Group, reli@schrammnyc.com, +1-212-983-0219

Web Site: http://www.broadcastingcable.com


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