PriceMinister Launches Special Voucher to Help Boost Sales of UK Indie Record Labels
PriceMinister Launches Special Voucher to Help Boost Sales of UK Indie Record Labels
LONDON, August 23, 2011/PRNewswire/ --
PriceMinister [http://www.priceminister.co.uk ] has launched a discount
voucher to help support some of the UK indie record labels that have been
left in a critical position after the burning down of the PIAS distribution
warehouse in the London Riots.
The warehouse contained the physical stock for many of Britain's Indie
records labels and the subsequent loss of stock, income and cash flow
problems might be enough to push many of the smaller operators out of
business. Increasing sales together with financial aid are critical to help
UK Independent music labels recoup potentially fatal losses and continue
distribution.
Physical retail is still absolutely vital to the survival of many UK
independent record labels. To help contribute to this cause PriceMinister
[http://www.priceminister.co.uk ] have created 600 LOVEINDIE vouchers to
discount the cost of these labels to fans by a GBP7 thus encouraging the
vital increased purchases.
All fans have to do is select a record published by one of the labels
affected, enter LOVEINDIE into the discount filed on the checkout page and
GBP7 will be deducted from their total bill. There is no minimum purchase, 1
voucher per user, limited to 600 vouchers and includes free standard UK
delivery.
The independent labels whose musical assets were stored in the 20,000
square meter space in North London provide a creative cornerstone to British
music. Fans of the independent labels who lost stock and their distribution
network through the fire are rallying to drum up support. In the days that
followed the fire, groups of passionate supporters set up many charities and
initiatives in an attempt to help.
Oliver Moss at PriceMinister said: "Independent labels still, and
hopefully always will - have a major part to play in British pop and
culture. Their sheer passion alone for their line of work makes up for any
lack of resources. However, therein lies the crux of the problem. Last
week's events are stretching limited resources to the limit and it's looking
likely some of the smaller labels may not have the capabilities to fight
back. Our goal with this small campaign is to ease the strain, however
lightly, and help secure the future of independent music distribution in the
UK."
For more information and the list of independent labels visit:
http://www.priceminister.co.uk/blog/help-support-indie-labels-listen-to-the-music-you-love-1455
About PriceMinister
They offer the broadest range of cultural and hi-tech products in
Europe, at the best price. PriceMinister acts as a trusted third party
between buyers and sellers, and guarantees that transactions are carried out
quickly, securely and trouble-free.
Distilled Ltd, Lexi Mills, PR Consultant, lexi.mills@distilled.co.uk
, London: +44(0)20-7183-0767, Mob: +44(0)79-2102-0345
Source: PriceMinister
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