PEEPS® Sweetened Miranda Cosgrove at Musikfest® in Bethlehem

PEEPS® Sweetened Miranda Cosgrove at Musikfest® in Bethlehem

BETHLEHEM, Pa., Aug. 11, 2011 /PRNewswire/ -- Candy-maker Just Born, Inc. showed its hometown hospitality when Miranda Cosgrove, the iCarly star, came to Musikfest in Bethlehem to perform her Dancing Crazy Tour on Sunday, August 7 at The Sands Steel Stage. Before she sang for her adoring fans, the PEEPS® chick mascot captured her attention backstage!

(Photo: http://photos.prnewswire.com/prnh/20110811/PH51226)

Aubrecia Cooper, Assistant Brand Manager for PEEPS® commented, "It was so exciting to meet Miranda Cosgrove! This Easter, we learned of Miranda's love for PEEPS® via PEOPLE Magazine. She has apparently been a big fan of PEEPS® for most her life! We wish her the best of luck for the rest of her tour and hope she will come back to Bethlehem soon."

In addition to the honor of meeting Miranda Cosgrove, PEEPS® brand ambassadors spread some sweetness to concertgoers by giving out thousands of PEEPS® candy samples and coupons for the PEEPS AND COMPANY® on-line store, PEEPSandCompany.com, to the awaiting audience. In addition, the PEEPSTER®, a PEEPS® themed Volkswagen Beetle®, was parked inside the main entrance to The Sands Steel Stage where fans were able to take pictures with the car and their PEEPS® candy samples.

Fun PEEPS® trivia....

-- Justin Bieber and Joe Jonas, join Miranda Cosgrove on the list of the
many celebrity PEEPS® fans,
-- This Halloween, Just Born is introducing NEW PEEPS® Chocolate Dipped
Orange Marshmallow Chicks, offered in creamy milk or rich dark chocolate
and available in a 3-ct package.
-- In 1953, it took 27 hours to create one PEEPS® Marshmallow Chick.
Today, thanks to advances in technology, it takes six minutes.
-- Just Born produces enough PEEPS® Brand Marshmallow Candies in one year
to circle the earth twice.
-- Yellow is America's best selling color of PEEPS® Chicks and Bunnies.
-- Each PEEPS® Chick has 28 calories and Bunnies have 27.5 calories. Both
have 0 grams of fat.

For more PEEPS® information, fans can visit the exciting and interactive www.marshmallowpeeps.com to create a personal PEEPS® World and find delicious recipes, fun crafts and PEEPS® art. In addition, fans can submit their own crafts, recipes or art.

Just Born, Inc. is a privately owned company founded in 1923 and headquartered in Bethlehem, PA, where it manufactures PEEPS, HOT TAMALES, MIKE AND IKE, MIKE AND IKE ZOURS and TEENEE BEANEE Brand Candies. PEANUT CHEWS Brand Candies are produced in Philadelphia, PA. All Just Born candies are made in the U.S.A. PEEPS AND COMPANY®, PEEPS®, HOT TAMALES®, TEENEE BEANEE®, MIKE & IKE® and PEANUT CHEWS® are registered marks of Just Born Inc. All rights reserved.

SOURCE Just Born, Inc.

Photo:http://photos.prnewswire.com/prnh/20110811/PH51226
http://photoarchive.ap.org/
Just Born, Inc.

CONTACT: Milena DeLuca of Just Born, Inc., +1-609-921-1695, justbornpr@verizon.net

Web Site: www.justborn.com

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