JAY-Z & Kanye West Collaborative Album : 'WATCH THE THRONE' Artwork Designed by Riccardo Tisci

JAY-Z & Kanye West Collaborative Album : 'WATCH THE THRONE' Artwork Designed by Riccardo Tisci

PARIS, August 10, 2011/PRNewswire/ --

The House of Givenchy is pleased to announce that Riccardo Tisci
designed all artwork featured in JAY-Z and Kanye West's newest album to be
released worldwide in August 2011.

After designing the cover for the album's first outing, 'H.A.M', in
2010, Riccardo Tisci chose to create this new artwork to celebrate one of
the biggest joint efforts in music history.

To view the Multimedia News Release, please click :

http://multivu.prnewswire.com/mnr/prne/givenchy/50537

The artwork's bold colours and angular lines are symbols of masculinity
for two of the most iconic rap figures of our time. Riccardo Tisci naturally
incorporates references to his long time signature codes, from meticulously
engineered prints to blurred religious images, the strength of these visuals
being to bring his Couture techniques and vision to image printing.
Therefore, the 'Watch the Throne' cover seems to be embroidered while the
inside artwork looks painted and printed.

Other symbols are featured, such as architecture and layering, raw
materials and animal faces, symmetric shapes combined with bold prints or
American obsessions, all part of Riccardo Tisci's aesthetics, translated to
the music world.

I am honoured to have been asked to be part of this incredible music
moment with such amazing artists. I am impressed by the amount of respect
they have for music and art. We share the same way of working : like a
family.

Riccardo Tisci

By designing the artwork for JAY-Z and Kanye West's first collaborative album, Riccardo Tisci wanted to channel America's most traditional value : respect.

Album release date, exclusively at iTunes : August 8th 2011

Available at additional physical and digital retailers : August 12th
2011

http://www.givenchy.fr

Video:
http://multivu.prnewswire.com/mnr/prne/givenchy/50537

Source: Givenchy Couture

Service de presse, 3, avenue George V - 75008 Paris, Tél. +33-1-44-31-51-80 - Fax. +33-1-44-31-49-03, ymarquis@givenchy.fr

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