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International Entertainment News

Thursday, July 28, 2011

The International Concert Event, "MTV World Stage", Returns to Latin America and Brings Ke$ha to Mexico for the First Time Ever

The International Concert Event, "MTV World Stage", Returns to Latin America and Brings Ke$ha to Mexico for the First Time Ever

"MTV World Stage Mexico 2011" will be taped August 25th at Mexico City's Auditorio Nacional

"MTV World Stage Mexico" with Ke$ha will air on MTV Latin America Friday, September 23rd at 9PM (Mex/Arg/Col)

MIAMI, July 28, 2011 /PRNewswire/ -- MTV Latin America announced today that the international concert event, World Stage Mexico, will take place in Mexico City for the second consecutive year. The massive musical event will feature international pop star Ke$ha in her first-ever performance in Mexico. The show, taped in HD, will take place at Mexico City's Auditorio Nacional on Thursday, August 25th and will air on MTV Latin America on Friday, September 23rd at 9PM (Mex/Arg/Col). The show will also air on 62 other MTV channels around the world (air dates to be announced).

"For the second consecutive year, MTV brings international music and talent to Mexico with MTV World Stage," commented Eduardo Lebrija, SVP & General Manager, MTV Networks Mexico. "MTV World Stage is a proven 360 degree platform where advertisers can reach high levels of world-wide exposure as well as interact with MTV's audience first hand."

Tickets for World Stage Mexico will be available free of charge via MTV, on mtvla.com and official event sponsors. For more details, please visit the World Stage Mexico microsite on mtvla.com or follow @EscuadronMTV on Twitter.

"One of MTV's greatest music properties is back in Latin America! The first-ever World-Stage event in the region took place just last year in Mexico City and was a huge success on air, online and across social networks," commented Fernando Gaston, Senior Vice President, Content Creative & Music, MTV/Vh1 Latin America. "This year, we're hoping to deliver more memorable musical moments that resonate with our audience and bring this local MTV Latin America production to MTV's fans around the world."

Ke$ha is currently on her worldwide "Get $leazy" tour, that has thus far played to sold out crowds in over 12 countries this year and will culminate with a final performance at Rock in Rio in Brazil on September 29th. She has been touring in support of her recent release of her remix album I Am The Dance Commander + I Command You To Dance (RCA Records / Kemosabe Entertainment) as well as Cannibal, the companion to her platinum selling debut album Animal. The first sold-out leg of the "Get $leazy" tour has been met by rave reviews, Spin.com called it "good, sleazy fun" and local reviews have exclaimed that "Ke$ha's live show is basically the best thing ever" and declared that "...Ke$ha is an idol because she's fun, fearless and doesn't take shit from anyone." Her recent UK shows were met with similar enthusiasm, "Ke$ha live is quite the experience. We weren't sure what to expect but she really impressed us...Ke$ha's 'Get $leazy' tour lived up to its name and is a really fun experience. This is a party we'd recommend you all go to."

Declared Billboard's Hot 100 Artist of 2010 and with her song "TiK ToK" being the most played song of 2010 as well as the biggest-selling digital track in the world, Ke$ha's world domination has continued in 2011. She has had 6 consecutive Top 10 hits, her smash debut single "TiK ToK" was named Billboard's #1 Hot 100 Song for 2010. Ke$ha has had three #1 songs on the Billboard Hot 100 chart ("TiK ToK", "Your Love Is My Drug" and "We R Who We R"). Her debut album Animal has already been certified platinum and sold over 2 million units worldwide. She took home the MTV EMA for Best New Act in November and she was nominated for two American Music Awards, 3 MTV VMA Awards and 6 Billboard Awards. She has sold over 18 million combined tracks and ringtones in the U.S. alone and 23 million worldwide to date. Her smash breakthrough single "TiK ToK" has sold over 8.5 million combined units alone. The IFPI announced that "TiK ToK" is biggest-selling digital track in the world in 2010 with 12.8 million copies of the song sold in digital stores. Ke$ha is an international powerhouse, Animal has been certified Gold or Platinum or multi-Platinum in seven markets and was the biggest selling debut album from an international female in 2010 in the UK.

In 2010, MTV Latin America delivered a rock overdose to more than 10 thousand fans with its first-ever MTV World Stage concert event held in Mexico City, which featured live performances by The Smashing Pumpkins, Thirty Seconds to Mars and Zoe.

MTV World Stage invites viewers to some of the world's most exclusive concerts performed in unique locations around the world. These shows are taped in High Definition and feature artists from dozens of musical genres on more than 62 MTVs around the world and has featured international recording artists such as: Shakira, Lady Gaga, KISS, Katy Perry, Coldplay, Thirty Seconds to Mars, Green Day, Black Eyed Peas, MGMT, Smashing Pumpkins, Depeche Mode and Muse.

MTV Networks Latin America, US Hispanic & Canada, a unit of Viacom Inc. (NYSE: VIA, VIA.B), owns and operates the company's portfolio of entertainment brands which include MTV, VH1, Nickelodeon and their respective properties in Spanish speaking Latin America as well as Viacom Networks Brazil. Additionally, the portfolio includes Tr3s: MTV, Musica y Mas in the US, which targets a broad US Hispanic audience, and MTV Networks International's programming partnerships in Canada with Corus Entertainment for Nickelodeon and CTV Globe Media for MTV, Comedy Central and Vh1. The company's emerging multiplatform businesses include MTVNHD and Red Viacom in Latin America as well as VH1HD in Brazil. MTV Networks Latin America, US Hispanic and Canada also serve the growing number of digitally connected consumers via its websites: www.MTVla.com, www.Mundonick.com, www.Vh1la.com, www.Vh1Brasil.com.br, www.mtvtres.com, www.mtv.ca and www.nickcanada.com as well as through its broadband and community sites: www.mtvrevolution.com, www.mundonick.com/nickturbo and www.lazona.com.

SOURCE MTV Latin America

MTV Latin America

CONTACT: MTV Networks Latin America: Latin America, Axel Escudero, (5411) 5295-5270, axel.escudero@mtvstaff.com; Miami & Colombia, Marimar Rive, +1-305-938-4910, marimar.rive@mtvstaff.com; Argentina & Chile, Vanina Rodriguez, (5411) 5295-5272, vanina.rodriguez@mtvstaff.com; Mexico, Erick Zermeno, (5255) 5080-1729, Erick.zermeno@mtvstaff.com, or Guillermo Reyna, (5255) 5080-1766, guillermo.reyna@mtvstaff.com

Web Site: http://www.mtvla.com


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