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International Entertainment News

Wednesday, March 16, 2011

'Queen of Rock 'N' Roll' Priscilla Presley Scheduled to Return to QVC to Debut New Pieces From The Priscilla Presley Jewelry Collection

'Queen of Rock 'N' Roll' Priscilla Presley Scheduled to Return to QVC to Debut New Pieces From The Priscilla Presley Jewelry Collection

LOS ANGELES, March 16, 2011 /PRNewswire/ -- Legendary style icon, actress, businesswoman, designer, author and mother Priscilla Presley is scheduled to share The Priscilla Presley JewelryCollection on QVC(® )Friday, March 18 at 1 AM (EDT) / Thursday, March 17 at 10 PM (PDT).

(Logo: http://photos.prnewswire.com/prnh/20100608/LA17487LOGO)

"I'm incredibly excited to return to QVC to share my new pieces and reconnect with my viewer friends. I received such a warm reception the last time that I couldn't wait to begin designing more offerings," said Presley. "One of my new favorite pieces is the Enamel & Crystal Maltese Cross Pendant. Both bold and sexy, this necklace will definitely emphasize every woman's regal yet adventurous side - and I believe every day should be a new adventure."

"Priscilla has connected with our customer and we are delighted for her return," said Lisa Morrissey, vice president of merchandising, fashion for QVC. "Her authenticity and unique style are a welcome addition to our programming."

The Priscilla Presley Jewelry Collection includes earrings, necklaces, bracelets and rings. They are available at QVC.com or by calling 1.800.345.1515, while supplies last.

This line was launched in cooperation with bsp, the Los Angeles based brand extension and business development firm.

About Brand Sense Partners, LLC

Headquartered in Los Angeles, Brand Sense Partners, LLC (bsp) is a pioneering brand management and business development firm that incubates, acquires and grows the world's leading brands. bsp provides the foundation for growth through business reengineering and the development of partnerships, products, design and strategies that target unmet market needs. bsp's portfolio consists of brands spanning the consumer product, media, entertainment, retail and fashion industries. For more information, please visit www.bsp.com.

SOURCE Brand Sense Partners, LLC

Photo:http://photos.prnewswire.com/prnh/20100608/LA17487LOGO
http://photoarchive.ap.org/
Brand Sense Partners, LLC

CONTACT: Theresa Brown of Brand Sense Partners, LLC, +1-310-867-7222, tbrown@bsp.com

Web Site: http://www.bsp.com


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