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Saturday, March 19, 2011

GIRL SCOUTS ROCK!  Powered by Roland Launched in Los Angeles Today

GIRL SCOUTS ROCK! Powered by Roland Launched in Los Angeles Today

Charlotte Caffey of the Go-Go's and Disney Star Shelby Spalione Give New Generation the Beat

LOS ANGELES, March 19, 2011 /PRNewswire/ -- Roland Corporation U.S. and Girl Scouts of the USA launched their national Girl Scouts Rock!Powered by Roland initiative at the Los Angeles Theatre Centre today. Many Girl Scouts and their parents attended and participated in the fun, interactive music workshop co-developed by Roland and Girl Scouts designed to get girls pumped up about making music. Girl Scouts Rock! Powered by Roland is committed to providing girls ages 8-14 a hands-on experience playing popular music; an opportunity fewer girls are receiving due to school music budget cuts.

(Photo: http://photos.prnewswire.com/prnh/20110319/DC68202 )

Charlotte Caffey, of the Go-Go's, the original groundbreaking all-female rock band, was at the event to offer her support. Charlotte's mega-hit "We Got the Beat" is the Girls Scouts Rock! Powered by Roland's theme song. "This year will mark the 30th anniversary of Beauty and the Beat. As a female musician and songwriter and mother of a 16-year-old daughter myself, I love that the Girl Scouts and Roland have partnered to bring girls across the country access to making music." Former Girl Scout and Disney star Shelby Spalione, previous lead singer of the all-girl teen rock band KSM, inspired by the Go-Go's, sang "We Got the Beat" with the Rockin' Roland Girls Band, and participated alongside girls, inspiring them to learn to make their own music and follow their dreams. Spalione, 17, who opened for the Jonas Brothers and Demi Lovato last year as lead singer of KSM, is currently working on a solo project.

Girl Scouts Rock!Powered by Roland hits the road next month with subsequent workshops in Miami (Girl Scouts Council of Tropical Florida on April 30); Minneapolis (Girl Scouts of Minnesota and Wisconsin River Valleys-Date TBD); Chicago (Girl Scouts of Greater Chicago and Northwest Indiana on May 14) and New York City (Girl Scouts of Greater New York City on May 21).

About Girl Scouts of the USA

Founded in 1912, Girl Scouts of the USA is the preeminent leadership development organization for girls with 3.4 million girl and adult members worldwide. Girl Scouts is the leading authority on girls' healthy development, and builds girls of courage, confidence and character, who make the world a better place. The organization serves girls from every corner of the United States and its territories. Girl Scouts of the USA also serves American girls and their classmates attending American or international schools overseas in 90 countries. For more information on how to join, volunteer, reconnect or donate to Girl Scouts, call (800) GSUSA 4 U (800-478-7248) or visit girlscouts.org. For more information on "It's Your Story - Tell It!" Visit girlscouts.org/itsyourstory.

About Roland Corporation

Roland Corporation is a leading manufacturer and distributor of electronic musical instruments, including keyboards and synthesizers, guitar products, electronic percussion, digital recording equipment, amplifiers, audio processors, and multimedia products. With nearly 40 years of musical instrument development, Roland sets the standard in music technology for the world to follow. For more information, visit RolandUS.com.

SOURCE Girl Scouts of the USA

Photo:http://photos.prnewswire.com/prnh/20110319/DC68202
http://photoarchive.ap.org/
Girl Scouts of the USA

CONTACT: For Interviews or More Information Contact: Joshua Ackley, Girl Scouts of the USA  JAckley@girlscouts.org, +1-212-852-8038; or Kelly Fletcher for Roland U.S., kelly@kellyfletcherpr.com, +1-865-249-8371

Web Site: http://www.girlscouts.org


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