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Tuesday, November 30, 2010

NBC Sports and Universal Sports to Broadcast HSBC Sevens World Series of Rugby Live for First Time

NBC Sports and Universal Sports to Broadcast HSBC Sevens World Series of Rugby Live for First Time

Top 16 International Teams To Face Off At The Premiere North American International Rugby Event in Las Vegas

NEW YORK, Nov. 30, 2010 /PRNewswire/ -- NBC Sports and Universal Sports will broadcast eight hours of live rugby coverage of the 2011 HSBC Sevens World Series event in Las Vegas the weekend of February 12-13. This marks the first time that the tournament has had live television coverage in the United States. The HSBC Sevens World Series is played throughout the world at seven other venues: Dubai, South Africa, New Zealand, Australia, Hong Kong, London and Scotland.

"Rugby Sevens is an exciting, fast-paced sport that is growing in global popularity, participation, and interest," said NBC Sports executive vice president Jon Miller. "NBC had the privilege of broadcasting the inaugural 2010 Rugby Sevens Collegiate Championship and is excited to expand its coverage of rugby by bringing the HSBC Sevens World Series to live network television for the first time."

Broadcast Schedule:


-- NBC Sports: Live coverage, 3:30-6:00pm ET on February 12; 4:30-6:00pm ET
on February 13
-- Universal Sports: Live coverage, 2:00-3:30pm ET on February 12;
2:00-4:30pm ET on February 13
-- NBC Mobile: Live simulcast, 3:30-6:00pm ET on February 12; 4:30-6:00pm
ET on February 13
-- Hulu.com: Full-event coverage available on-demand in HD quality video


Rugby Sevens features seven players per team playing on the same size pitch as a 15's match and offers non-stop action where speed, high scoring and athleticism dominate the competition. The format allows for constant entertainment with each match split into two seven-minute halves and a new match starting about every 20 minutes. Rugby Sevens will be an Olympic sport starting in 2016.

"The global appeal of rugby is undeniable and this tournament is known for featuring the best-of-the-best in the rugby world," said Dan Lyle, Tournament Director of USA 7's Rugby. "We look forward to sharing the electric atmosphere of the HSBC Sevens World Series with millions of viewers as we take this exciting step for the sport."

Last year's tournament saw a championship battle of the tournament's two undefeated teams, Samoa and New Zealand, with Samoa ultimately winning, 33-12. Samoa will return to defend its title in 2011, along with teams from the United States, Australia, New Zealand, Argentina, England, France, Canada, South Africa and Kenya to name a few.

The Cosmopolitan has been confirmed as the official hotel partner for the event, with additional hotel partners including the Palms, Tropicana, Hard Rock and the Boyd Gaming Corporation.

The HSBC Sevens World Series will begin on Saturday, February 12 and will conclude with the championship game on Sunday, February 13 at Sam Boyd Stadium in Las Vegas, Nevada. The event will feature teams from 16 countries competing in the fourth leg of the Series.

To purchase tickets for the event visit www.usasevens.com.

About USA Sevens:

USA Sevens LLC owns and operates America's premier rugby events, the Las Vegas HSBC Sevens World Series and the USA 7's Collegiate Rugby Championship Invitational. Held annually, the Las Vegas HSBC Sevens World Series is one of the eight international stops in the HSBC Sevens World Series. The Series sponsor is HSBC bank. With an attendance of over 50,000 during the two day event, it is the largest annual rugby event in North America and one of the fastest growing rugby events in the world.

On Thursday and Friday prior to the event there will be the Las Vegas Invitational Rugby Tournament with over 120 colleges, highs schools, clubs and international teams competing for both trophies and cash rewards.


For More Information, Contact:

Heather Krug, Rogers & Cowan
310-854-8156 hkrug@rogersandcowan.com

Kat Stolpa, Rogers & Cowan
310-854-8158 kstolpa@rogersandcowan.com


SOURCE USA Sevens

USA Sevens

CONTACT: Heather Krug, +1-310-854-8156, hkrug@rogersandcowan.com, or Kat Stolpa, +1-310-854-8158, kstolpa@rogersandcowan.com, both of Rogers & Cowan for USA Sevens

Web Site: http://www.usasevens.com/


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