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Monday, September 20, 2010

Spanish Broadcasting System Inc. Announces the Appointment of Joe Cunningham as Vice President of SBS Radio National Sales

Spanish Broadcasting System Inc. Announces the Appointment of Joe Cunningham as Vice President of SBS Radio National Sales

LOS ANGELES, Sept. 20/PRNewswire/ -- Spanish Broadcasting System Inc., ("SBS") (Nasdaq: SBSA) announces the appointment of Joe Cunningham as Vice President of SBS Radio National Sales. Mr. Cunningham will focus his efforts on driving National revenue growth for the company and, in addition, will continue to serve as VP/General Manager of SBS's KRZZ-FM ("La Raza 93.3") in San Francisco.

"Joe is a proven radio industry leader that has done an exceptional job in our San Francisco market. He is ideally suited to lead SBS's National radio revenue efforts as we continue executing our strategic plan and best position our radio division for future growth," stated Marko Radlovic, SBS Chief Revenue Officer (Radio Division).

"I am looking forward to working more closely with Marko and the rest of our National Sales team on extending our SBS National platform and driving results in all of our markets. Spanish Broadcasting System has a very impressive footprint in the nation's top markets and I am thrilled to have this opportunity to lead our National efforts," comments Mr. Cunningham.

Joe Cunningham began his radio career in the Bay Area as an Account Executive and Sales Manager for Anaheim Broadcasting in 1987. He then moved up quickly through a variety of Management positions within Crescent Communications, Evergreen and AMFM, Inc. Cunningham was the Vice President/General Manager and Market Manager for Clear Channel's then market- leading eleven stations in San Francisco and San Jose when he left in 2005 to pursue a role as a Partner in the Gallup Organization's Management Consulting division. Joe joined Spanish Broadcasting System in San Francisco in 2007 as the Vice President & General Manager of KRZZ-FM.

About Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates Mega TV, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events throughout the country and operates www.LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company's corporate Web site can be accessed at www.spanishbroadcasting.com .

For photo requests, please email BDelRio@sbscorporate.com

SOURCE Spanish Broadcasting System, Inc.

Spanish Broadcasting System, Inc.

CONTACT: Betty Del Rio, Director of Marketing and Communications, Spanish Broadcasting System, +1-305-644-4800 x 1156, or Direct line: +1-786-470-1656, BDelRio@sbscorporate.com

Web Site: http://www.spanishbroadcasting.com


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