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Tuesday, July 20, 2010

DoSomething.org Celebrates the 2010 VH1 Do Something Awards With Star-Studded Award Show in Hollywood

DoSomething.org Celebrates the 2010 VH1 Do Something Awards With Star-Studded Award Show in Hollywood

Hosted by Jane Lynch, the Live VH1 Telecast Announced The $100,000 Grand Prize Winner

LOS ANGELES, July 20 /PRNewswire/ -- Tonight DoSomething.org celebrated young do-gooders, celebrities and organizations that have made a commitment to social change with the star-studded "Do Something Awards" LIVE on VH1. Hosted by comedic genius and "Glee" star Jane Lynch, the show featured musical performances by Natasha Bedingfield, Lifehouse, and Travie McCoy with special guest Bruno Mars and an all-star red carpet before the award show at The Hollywood Palladium in Los Angeles. The night concluded with revealing Jessica Posner as the grand prize winner of the $100,000.

The evening represented a high-energy mix of pop culture, entertainment and music with celebrity supporters Paula Abdul, Megan Fox, George Lopez, Demi Lovato, Kristen Bell, Randy Jackson, and Kara Dioguardi. Online voting was held to determine the winners of the celebrity categories, which included influential celebrities, musicians, comedians, and athletes, inspiring films and television shows, and social media initiatives. Winners of these categories include Leonardo DiCaprio, Glee, Kathy Griffin, and Jonas Brothers. (full list below).

The big winner of the night was Jessica Posner. Jessica, age 23, co-founded Shining Hope for Communities to combat gender inequity and poverty in Kibera. Through the Kibera School for Girls, the first free school in Kibera, and the Shining Community Center, Jessica has helped over 5,700 residents gain education and employment. Since 1996, DoSomething.org has honored the nation's best young world-changers, 25 and under. The Do Something Award is the premier national award for community service, and nominees and winners represent the pivotal "do-ers" in their field, cause, or issue.

The evening became a hands-on experience with social media cards on every audience seat with "6 Ways to DO Something...RIGHT NOW" and DoSomething.org CEO Nancy Lublin's cell phone number and an invitation to text her. Twitter was an important element to the show as audience members and viewers were encouraged to Twitter throughout the show using the official #DSAwards hashtag. Photos from the red carpet were uploaded in real time and live user tweets appeared in a ticker during the show. Host Jane Lynch also answered real questions from fans and viewers that were submitted via Twitter leading up to the Do Something Awards.

The 2010 DoSomething.org $100,000 Grant Winner: Jessica Posner, 23, Middletown, CT - The Kibera School for Girls and Shining Hope Community Center

The 2010 DoSomething.org Celebrity Nominees and Winners include:

DO SOMETHING HONORABLE AWARDS
-- Christina Applegate - Do Something Kick Ass for Survival Award
-- Kellan Lutz - Do Something for the Animals
-- Snoop Dogg - Do Something for the Kids

1. DO SOMETHING MOVIE STAR
Winner - Leonardo DiCaprio
-- Matt Damon
-- Leonardo DiCaprio
-- Jessica Biel
-- Salma Hayek
-- Natalie Portman

2. DO SOMETHING TV SHOW
Winner - Glee
-- American Idol
-- Glee
-- Jamie Oliver's Food Revolution
-- Buried Life
-- Whale Wars

3. DO SOMETHING MUSIC ARTIST
Winner - Jonas Brothers
-- Lady Gaga
-- Jonas Brothers
-- Pete Wentz
-- Christina Aguilera
-- Shakira

4. DO SOMETHING ATHLETE
Winner - Hannah Teter
-- Reggie Bush
-- Ryan Scheckler
-- Hannah Teter
-- Steve Nash
-- Derek Jeter

5. DO SOMETHING COMEDIAN
Winner - Kathy Griffin
-- Eddie Izzard
-- Ellen DeGeneres
-- Ben Stiller
-- Stephen Colbert
-- Kathy Griffin

6. DO SOMETHING WITH STYLE
Winner - Tyra Banks
-- Nigel Barker
-- Tyra Banks
-- Christy Turlington
-- Donatella Versace
-- Victoria Beckham

7. DO SOMETHING ON FACEBOOK
Winner - Children of the Bali Orphanage
-- Chase Community Giving On Facebook
-- Facebook Group Reunited Band for Charity
-- Children of the Bali Orphanage
-- Summit on the Summit
-- Causes

8. DO SOMETHING CITY
Winner - Austin, TX
-- Portland, OR - Farm Fresh Food
-- Greensburg, KS - Green City
-- Boston, MA - Education
-- Austin, TX - Public Transportation
-- Salt Lake City, UT - Volunteerism

9. DO SOMETHING DOCU STYLE
Winner - I Am Because We Are
-- I Am Because We Are - Madonna Re: Malawi
-- Food Inc
-- The Cove
-- Ten9Eight
-- Oceans

10. DO SOMETHING ON TWITTER
Winner - Alyssa Milano
-- Ashton Kutcher
-- Hugh Jackman
-- Edward Norton
-- Alyssa Milano
-- BPGlobalPR

The 2010 VH1 Do Something Awards 2010 is executive produced by Lee Rolontz for VH1 and Nancy Lublin and Jonathan Schilit for DoSomething.org.

ABOUT DOSOMETHING.ORG

DoSomething.org is one of the largest organizations in the US that helps young people rock causes they care about. A driving force in creating a culture of volunteerism, DoSomething.org is on track to activate two million young people in 2011. By leveraging the web, television, mobile, and pop culture, DoSomething.org inspires, empowers and celebrates a generation of doers: teenagers who recognize the need to do something, believe in their ability to get it done, and then take action. Plug in at www.DoSomething.org.

ABOUT VH1

VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 95 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1.com and VH1 Mobile. Connect with VH1 at VH1.com.


Source: VH1

CONTACT: Press: PMK*BNC, +1-310-854-4800; VH1/DoSomething Award Show:
Joanna Cichocki, Joanna.Cichocki@pmkbnc.com, or Enjoli Duval,
Enjoli.Duval@pmkbnc.com, both of PMK*BNC; Chris Delhomme of VH1,
Chris.Delhomme@vh1.com; or Megan Anhalt of DoSomething.org,
manhalt@dosomething.org

Web Site: http://www.vh1.com/


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