New Strategic Move of DVN Leveraging on Opportunity Offered by the Next Generation Broadcasting Network (NGB)

New Strategic Move of DVN Leveraging on Opportunity Offered by the Next Generation Broadcasting Network (NGB)

HONG KONG, Dec. 15 /PRNewswire-Asia/ -- DVN (Holdings) Limited ("DVN", Stock Code: 500), China's leading provider of digital broadcasting technology, today announces its latest strategic move to work inline with the PRC Government's plan to develop the Next Generation Broadcasting Network ("NGB"), upon disposal of its set top boxes ("STB") business. The objective is to have DVN transformed into an application service provider and effectively tap into the business with massive potential.

NGB is a new a broadcasting network based on digital cable TV and mobile broadcasting technology, which is currently part of the PRC Government's development plan. China's Ministry of Science and Technology (MOST) and State Administration of Radio, Film and Television (SARFT) signed an agreement in 2008 and announced the master plan to invest RMB100 trillion dollars starting next year, mainly to upgrade NGB infrastructure and reach a target of 160 million cable TV subscribers.

Focusing on development of NGB, DVN recently launched a competitive solution to develop long-term relationship with customers based on an upgraded open network technology developed from existing two-way network, strong financial backup from DVN and adoption of BOT (Build, Operate and Transfer) or equity investment model. With this framework, DVN will be benefited from recurrent operational revenue in the long-run.

Meanwhile, the DASS technology developed by DVN will add on to the competitiveness of the company in the new NGB age. Potential of digital TV relates mostly to its application services and NGB also targets to become TV- applicable as its ultimate goal. Developers can develop software using personal computers with DASS tools. Successfully developed software can then be launched by operators and downloaded by end-users with their STB. The process will be similar to APP Store offered by Apple. DASS has built its presence in over 10 major cities in China and will cover more cities in the near future.

Dr. Lui Pan, Chief Executive Officer of DVN, said, "With the application of our new business strategy, DVN will become a software and application service provider, who can offer comprehensive technology services to customers and business partners and eventually help nurture Apple-mode digital TV in China."

Media enquiry, please contact:

Stimulus Investor Relations
Name: Belinda Chan / Alex Wong
Tel: +852-9379-3045 / +852-6899-0255
Email: belinda@stimulus-ir.com / alex@stimulus-ir.com

Source: DVN (Holdings) Limited

CONTACT: Belinda Chan or Alex Wong, +852-9379-3045 or +852-6899-0255,
belinda@stimulus-ir.com or alex@stimulus-ir.c

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