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Sunday, November 29, 2009

Rentrak Announces Box Office Numbers for Weekend of November 27, 2009

Rentrak Announces Box Office Numbers for Weekend of November 27, 2009

LOS ANGELES, Nov. 29 /PRNewswire-FirstCall/ -- Rentrak Corporation (NASDAQ:RENT), today announced the weekend theatrical box office estimates for the weekend period of November 27 through November 29, 2009 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve estimated top producing motion pictures for the weekend, per data collected as of Sunday, November 29, 2009 include:

Rank Title Distributor Weekend Cume Locations

Gross
1 The Twilight Saga: Summit
New Moon Entertainment 42,500,000 230,674,318 4042
2 The Blind Side Warner Bros. 40,125,000 100,250,000 3140
3 2012 Sony 18,000,000 138,776,000 3444
4 Old Dogs Disney 16,846,000 24,085,000 3425
5 Disney's A
Christmas Carol Disney 16,003,000 105,373,000 3013
6 Ninja Assassin Warner Bros. 13,135,000 21,010,000 2503
7 Planet 51 Sony 10,200,000 28,457,000 3035
8 Precious: Based on
the Novel 'Push' Lionsgate 7,090,000 32,440,000 663
9 Fantastic Mr. Fox 20th Century
Fox 7,020,000 10,108,315 2033


10 The Men Who Stare Overture

At Goats Films 1,533,000 30,552,328 1119

11 The Road The Weinstein

Company 1,522,870 2,000,814 111

12 Boondock Saints II:

All Saints Day Apparition 1,250,167 5,677,368 373

Weekend of 11/27/09 to 11/29/09

© Rentrak Corporation 2009 -- Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials® theatrical box office data collection and analytical service, and is covered by provisions of the Copyright Act. The material presented herein is intended to be available for public use. You may reproduce the content of the box office updates in any format or medium without first obtaining permission, subject to the following requirements: (1) the material must be reproduced accurately; and (2) any publication or issuance of any part of the material to others must acknowledge Rentrak Corporation as the source of the material.

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials® suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate website at Rentrak.com.

Contacts: Rogers & Cowan for Rentrak Corporation

Sallie Olmsted Amanda Bartz
(310) 854-8124 (310) 854-8151
solmsted@rogersandcowan.comabartz@rogersandcowan.com


Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, solmsted@rogersandcowan.com,
or Amanda Bartz, +1-310-854-8151, abartz@rogersandcowan.com, both of Rogers &
Cowan for Rentrak Corporation

Web Site: http://www.rentrak.com/


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