Outdoor Channel Broadens Distribution Through Move to Digital Classic in Comcast Utah Markets

Outdoor Channel Broadens Distribution Through Move to Digital Classic in Comcast Utah Markets

Temecula, Calif., Oct. 19 /PRNewswire-FirstCall/ -- Outdoor Channel Holdings, Inc. (NASDAQ:OUTD), America's leader in Outdoor TV, today announced that Outdoor Channel has been moved to the more broadly distributed Digital Preferred tier throughout multiple Comcast Digital Cable systems in Utah, including Salt Lake City, Ogden and Logan. The network was previously carried in the Sports and Entertainment package. As a result, Comcast viewers in these markets can now more easily access a robust spectrum of Outdoor Channel's popular hunting, fishing, shooting and adventure programming.

"We are excited to deepen our affiliation with Comcast in Utah and broaden our distribution in the key cities of Salt Lake, Ogden and Logan," said Tom Hornish, COO at Outdoor Channel.

"Many subscribers in these markets are passionate outdoor enthusiasts who can now easily enjoy our high quality, category-leading hunting, fishing, shooting, and other outdoor related programming," Randy Brown, Senior Vice President, Affiliate Sales & Marketing of Outdoor Channel.

"Outdoor Channel is great fit for Utah," said Rodrigo Lopez, Market Vice President, Comcast. "We are pleased to make the outdoor cable network more widely available in our market."

Outdoor Channel takes viewers across the country and around the world, sharing unmatched thrills and experiences through the eyes of esteemed outdoor personalities. The network estimates the tier launch will result in an incremental increase of approximately 70,000 paying subscribers, but cannot predict the impact, if any, such additional paying subscribers may have on Outdoor Channel's Nielsen Universe Estimate.

About Outdoor Channel Holdings, Inc.

Outdoor Channel Holdings, Inc. (NASDAQ:OUTD) owns and operates Outdoor Channel, America's leader in outdoor TV, and Winnercomm Inc., an Emmy Award winning production and interactive company. Outdoor Channel offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle and can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic broadband website. Winnercomm Inc. is one of America's largest and highest quality producers of live sporting events and sports series for cable and broadcast television. Winnercomm also owns and operates the patented Skycam and CableCam aerial camera systems which provide dramatic overhead camera angles for major sports events, including college and NFL football. For more information please visit www.outdoorchannel.com.

Nielsen Media Research Universe Estimates for Outdoor Channel

Nielsen Media Research is the leading provider of television audience measurement and advertising information services worldwide. Nielsen estimated that Outdoor Channel had approximately 31.4 million cable and satellite subscribers for October 2009. Please note that this estimate regarding Outdoor Channel's subscriber base is made by Nielsen Media Research and is theirs alone and does not represent opinions, forecasts or predictions of Outdoor Channel Holdings, Inc. or its management. Outdoor Channel Holdings, Inc. does not by its reference above or distribution imply its endorsement of or concurrence with such information.

About Comcast Corporation

Comcast Corporation (NASDAQ:CMCSA)(NASDAQ:CMCSK) (www.comcast.com) is the nation's leading provider of entertainment, information and communications products and services. With 24.6 million cable customers, 14.4 million high-speed Internet customers, and 5.6 million Comcast Digital Voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content.

Comcast's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten Comcast SportsNets networks and Comcast Interactive Media, which develops and operates Comcast's Internet businesses, including Comcast.net (www.comcast.net). Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Safe Harbor Statement

Statements in this news release that are not historical are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, including statements, without limitation, about our expectations, beliefs, intentions, strategies regarding the future long-term value of the company resulting from the company's current actions or strategic initiatives and the future anticipated value of Outdoor Channel to our audience, distributors and advertisers. The company's actual results could differ materially from those discussed in any forward-looking statements. The company intends that such forward-looking statements be subject to the safe-harbor provisions contained in those sections. Such statements involve significant risks and uncertainties and are qualified by important factors that could cause actual results to differ materially from those reflected by the forward-looking statements. Such factors include but are not limited to: (1) service providers discontinuing or refraining from carrying Outdoor Channel; (2) a decline in the number of viewers from having Outdoor Channel placed in unpopular cable or satellite packages, or increases in subscription fees, established by the service providers; (3) liabilities resulting from an aerial camera falling; (4) a decrease in advertising revenue as a result of a deterioration in general economic conditions; (5) managing the company's growth and the integration of acquisitions; and other factors which are discussed in the company's filings with the Securities and Exchange Commission. For these forward-looking statements, the company claims the protection of the safe harbor for forward-looking statements in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.

Source: Outdoor Channel Holdings, Inc.

CONTACT: Tom Hornish, Chief Operating Officer of Outdoor Channel
Holdings, Inc., +1-951-699-6991, ext. 104, thornish@outdoorchannel.com;
Investors: Brad Edwards, +1-212-986-6667, edwards@braincomm.com, or Media:
Nancy Zakhary, +1-212-986-6667, nancy@braincomm.com, both of Brainerd
Communicators, Inc., for Outdoor Channel Holdings, Inc.

Web Site: http://www.outdoorchannel.com/

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