Concurrent Unlocks Second Screen for Broadband Customers
Concurrent Unlocks Second Screen for Broadband Customers
Concurrent's video to the PC solution provides broadband operators with new revenue opportunities
ATLANTA, Sept. 8 /PRNewswire-FirstCall/ -- Concurrent (NASDAQ:CCUR), a worldwide leader in video and media data and advertising solutions, today announced the availability of video to the PC, the latest innovation in the Company's Video Solutions portfolio. Video to the PC allows broadband operators to utilize their existing Concurrent infrastructure to deliver commercial grade video through high-speed internet connections to online viewers. From a subscriber's perspective, video to the PC makes it possible to access both live broadcast video and on-demand content through a PC with no additional hardware requirements. Broadband operators can now monetize their portfolio of video services by bundling their full offerings to both the TV and the PC.
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Fundamental shifts are occurring in the video market as consumers demand more flexibility in their viewing options, similar to how digital file delivery dramatically altered how we purchase and listen to music. One of the greatest drivers is the proliferation of online video -- and not just user-generated content. Online viewership is growing significantly; with industry analyst firm SNL Kagan predicting that close to 60 percent of professionally created paid content will be viewed online within the 10-year outlook.
"Broadband operators are well-positioned to offer and monetize high quality video online because they already have the infrastructure necessary for commercial grade content aggregation and delivery," said David King, Concurrent chief marketing and strategy officer. "By partnering with Concurrent, operators can use the platform that has successfully enabled on-demand television to enable video to the PC. This will open-up a powerful second screen for video through which the operators can create new commercial models that drive both subscription and advertising revenue."
A key piece of Concurrent's solution is the ability to deliver live broadcast video, in addition to VOD content, to the PC without the need for subscribers to purchase additional hardware. With video to the PC, viewers have a way to not just catch-up on programming they may have missed on television, but an alternative medium on which to watch it live as it is broadcast. In a recent online video survey, The Diffusion Group reports that of the 43 percent of adult broadband users who stated they were interested in a TV-to-PC service, 66 percent stated they are willing to pay ten dollars or more each month for the service opening a new multi-billion dollar market for broadband operators.
"The industry is moving to monetizing media content in this manner," remarked King. "With video to the PC, broadband providers will be able to expand their commercial models around broadcast video just as satellite radio expanded its access to broadcast radio content through subscription models that include online and mobile device listening options."
Video to the PC is an extension of Concurrent's industry-leading MediaHawk platform, which provides unparalleled reliability and independent scaling of ingest, storage and distribution. Concurrent's Video Solutions are use Commercial Off the Shelf (COTS) hardware and run on military-grade Linux , so they have the flexibility to work with different back offices and network configurations. This open modularity means operators can easily deploy video to the PC by turning on software functionality within their existing infrastructure. New systems in Greenfield applications can purchase the MH4500 and provision TV and PC operation together or independently.
Concurrent has over a decade of recognized leadership in delivering innovative, Emmy Award winning video solutions like video on demand and time shifting applications to broadband markets around the world.
Concurrent will be demonstrating its video solutions, including delivery to the television, PC and mobile device, as well as its Media Data and Advertising Solutions (MDAS) at IBC in Amsterdam, September 11-15, 2009, in Hall 5, Stand B16.
About Concurrent
Concurrent (NASDAQ:CCUR) is a global leader in innovative solutions that enable the seamless delivery, management and monetization of video on any screen. Built on a solid foundation of video firsts and Emmy Award winning technology, Concurrent's screen-independent video delivery and media data solutions create a truly holistic, 360-degree view of the consumer video experience. By harnessing the full potential of video, Concurrent provides customers in the cable, telco, wireless, web, advertising and content development industries with new revenue opportunities such as advanced advertising. Concurrent's video solutions are built upon a rich heritage of high-performance real-time technology, which also powers solutions for the defense, aerospace, automotive and financial industries. Concurrent is a global company with offices in North America, Europe and Asia. For more information, please visit www.ccur.com.
Certain statements made or incorporated by reference in this release may constitute "forward-looking statements" within the meaning of the federal securities laws. Statements regarding future events and development and our future performance, as well as our expectations, beliefs, plans, estimates, or projections relating to the future, are forward-looking statements within the meaning of these laws. These forward looking statements include, among others, statements regarding our products and product development. All forward-looking statements are subject to certain risks and uncertainties that could cause actual events to differ materially from those projected. Such risks and uncertainties include our ability to meet customer schedules and demands and deployment and integration goals.
Important risk factors are discussed in our Form 10-K filed with the Securities and Exchange Commission on 28 August 2009, and may be discussed in subsequent filings with the SEC. The risk factors discussed in such Form 10-K under the heading "Risk Factors" are specifically incorporated by reference in this press release. Our forward-looking statements are based on current expectations and speak only as of the date of such statements. We undertake no obligation to publicly update or revise any forward-looking statement, whether as a result of future events, new information, or otherwise.
Concurrent, Concurrent Computer Corporation and its logo are registered trademarks of Concurrent. All other Concurrent product names are trademarks of Concurrent, while all other product names are trademarks or registered trademarks of their respective owners.
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Source: Concurrent
CONTACT: Concurrent Media Relations, Rebecca Biggs of Cohn and Wolfe,
+1-404-242-8763, rebecca.biggs@cohnwolfe.com; or Concurrent Investor
Relations, Kirk Somers, +1-678-258-4000, investor.relations@ccur.com
Web Site: http://www.ccur.com/
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