'Firm Go' for Eighth Season of American Latino TV & LatiNation

'Firm Go' for Eighth Season of American Latino TV & LatiNation

Syndicated TV Shows Make Distribution Gains

NEW YORK, July 1 /PRNewswire/ -- American Latino Syndication, a wholly-owned division of Los Angeles-based LATV Networks, announced today that nationally syndicated TV programs "American Latino TV" and "LatiNation" have garnered key affiliate renewals and will continue into their historic eighth and sixth seasons respectively, beginning the week of September 28, 2009.

"Our shows are coming off a record year of ad sales revenue and our performance this year continues steady despite the tough environment," said David Morales, LATV Vice President & Executive Producer. "Reaching eight seasons in syndication is a rare achievement that supports our belief that U.S.-born Latinos are the next great driving force in Hispanic-targeted TV."

American Latino TV, the original "in-culture" English-language TV show targeted to U.S.-born Latinos (over 60 percent of all U.S. Latinos), confirmed renewals as well as several new affiliates and upgraded timeslots in over 100 cities. The original weekly syndicated show is seen in over 81 million homes, representing over 92 percent of Hispanic TV homes, making it second only to Spanish-language television giant Univision Network for distribution of Hispanic targeted TV programming.

American Latino TV's companion show, LatiNation also secured key renewals clearing the way for its sixth season. In addition, the dynamic duo's distribution received a boost with upgrades in major markets such as Chicago, Phoenix and Colorado Springs in addition to a host of new markets. New markets for American Latino TV include Lubbock, TX; Greensboro, NC; Little Rock, AR and more; LatiNation secured Nashville, TN; Norfolk, VA; and Beaumont, TX among others.

"American Latino and LatiNation's renewals show that programming targeting 2nd and 3rd generation Latinos in this country really works, and that traditional Spanish language TV is no longer the only game in town" said Jeff Stern, Director of Distribution, ALS Syndication. "Stations around the country are all looking for new revenue streams, and our shows are helping them find it."

American Latino TV and LatiNation, award-winning, English-language Latino themed TV programs are part of American Latino Syndication, and a subsidiary of LATV Networks. They are seen in over 100 cities nationwide as well as the Virgin Islands and Puerto Rico. For more information, please go to www.AmericanLatino.tv.

Source: American Latino Syndication

CONTACT: Margarita Cheng, Marketing and Publicity Director, American
Latino Syndication, +1-212-627-3192 x18, mcheng@latv.com

Web Site: http://www.americanlatino.tv/

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