What's Hot with Hispanics - All In One Place

What's Hot with Hispanics - All In One Place

CORAL GABLES, Fla., April 8 /PRNewswire/ -- Hispanic Market Weekly, the leading authority on news and events moving the Hispanic market, has launched a new weekly feature -- Latin Charts & Ratings.

For the first time, advertising, marketing, media and music-industry professionals have a single place to take the pulse of Hispanic entertainment.

An expansion of Hispanic Market Weekly's popular TV Ratings Watch feature, Latin Charts & Ratings each Wednesday offers exciting new features in addition to its industry-leading coverage of the television and radio industries.

Available exclusively at www.hispanicmarketweekly.com, Latin Charts & Ratings is anchored by three main components, updated weekly:

-- TV Ratings Watch - Now housed within Latin Charts & Ratings, Hispanic
Market Weekly will continue to provide the industry's most in-depth
analysis of weekly television viewing in Hispanic households. This
segment of the new platform now includes broadcast and cable ratings
provided by Nielsen

-- Radio Ratings Watch - Hispanic Market Weekly's top-notch coverage of
the radio industry widens to include detailed research and analysis of
the latest Arbitron ratings in the nation's top Hispanic markets. It's
the only source for familiarizing readers with what's hot with
Hispanics on the AM and FM dials where they live.

-- The Hispanic Market Weekly Latin Airplay Charts by Mediabase - In a
historic arrangement, Latin Charts & Ratings will serve as the only
home for weekly top 25 charts measuring the most-played songs at
regional Mexican, Tropical, Latin Urban and Spanish contemporary pop
radio stations in the U.S. and Puerto Rico.

Latin Charts & Ratings also includes data on the top-grossing Latin music concerts measured by Pollstar, and becomes the new home for the weekly Media Monitors Spot Ten Hispanic Radio Chart.

"The launch of Latin Charts & Ratings marks another bold new chapter in Hispanic Market Weekly's 12 years of serving the Hispanic marketing and advertising professional," said Arturo Villar, publisher of Hispanic Market Weekly. "With all of these charts in one place, we have created another valuable research tool for companies looking to grow by reaching out to the Hispanic consumer."

"I am thrilled that Latin Charts & Ratings will be the lone source for weekly music charts powered by Mediabase, the chart provider that radio professionals trust," said Hispanic Market Weekly's associate editor, Adam Jacobson. "With Arbitron analysis designed to help marketers sort through the chatter over audience measurement concerns, we now offer unmatched coverage of Hispanic radio."

Contact: Adam Jacobson, associate editor, 305.448.5838. ajacobson@hispanicmarketweekly.com

For Latin Charts & Ratings advertising opportunities, contact Senior VP of Advertising Carey Davis at 305.448.5838 or by e-mail at cdavis@hispanicmarketweekly.com

Source: Hispanic Market Weekly

CONTACT: Adam Jacobson, associate editor, +1-305-448-5838,
ajacobson@hispanicmarketweekly.com; or for Latin Charts & Ratings advertising
opportunities, Carey Davis, Senior VP of Advertising, +1-305-448-5838,
cdavis@hispanicmarketweekly.com

Web Site: http://www.hispanicmarketweekly.com/

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