Stillfront AB to Produce Fan Immersion Game Based on The Fast & The Furious: New Model, Original Parts Movie.
Stillfront AB to Produce Fan Immersion Game Based on The Fast & The Furious: New Model, Original Parts Movie.
UPPSALA, Sweden, April 17/PRNewswire/ -- Stillfront AB, a Sweden-based developer and publisher, today announced a
licensing agreement with the Universal Studios to create a web-based "Fan
Immersion Game" for the upcoming sequel in the Fast & Furious series. The
film was released in theatres on April 3rd.
Designed to pull players immediately into the fast paced, extremely
volatile world of street racing, this highly anticipated web-based, massively
multiplayer game provides the exhilaration of being right there in the midst
of it all. Free to play, the game will consist of building, modifying and
painting your own car, and then racing it against competitors: other players
from all over the world. Players will be able to invite their friends to the
game, challenging them to race for the respect that can only be found on the
streets, behind the wheel of a hot car.
Players will have to arrange races while staying under the radar with the
local cops who are just itching to make a bust. They'll also need to repair
and modify their cars for the next race. Using graphics to display the races
enhanced by music to add intensity, this game immerses the player in the
world of the Fast and the Furious from the start.
"We're very excited to be working with Universal Studios again to
introduce a new game for their upcoming release of 'Fast & Furious: New
Model, Original Parts'"
Says Marco Ahlgren, CEO Stillfront AB. "The challenging, fast paced world
of street racing holds a lot of potential for a game of this type. We've
incorporated flash video and music into the game to give it that feeling of
really being part of the race, and I think we've done it quite well. The game
also works perfectly with the micro transaction model we've used in our other
FIGs to generate revenue."
The FAST & FURIOUS FIG BETA will be live at
http://www.fastandfuriousfig.com .
About Stillfront AB
Stillfront is a pioneering online game developer founded in 2007,
specializing in creating Fan Immersion Games based on high profile IPs. The
company is based in Uppsala, Sweden and is renowned for developing the first
successful web-based game based on a major Hollywood movie title. The Wanted
FIG, based on the Universal blockbuster, was released in 2008. Stillfront is
currently planning to release three new FIGs in 2009. They are also in the
process of launching a partnership with the biggest portal in the world:
Bigpoint.
About Fan Immersion Games
Fan Immersion Games (FIGs) are casual, massively multiplayer online games
that are free to play yet also include opportunities for players to buy
advantages and premium accounts using micro transactions payable via sms
messages and credit cards. These games deliver high fan engagement through
their story-driven design and community elements.
According to the Casual Games Association, the North American online
casual games market is estimated to reach $690 million with worldwide revenue
of over $1.5 billion. DFC Intelligence states that the worldwide online games
market is forecasted to reach $13 billion in 2011.
If you'd like more information about this topic, or to schedule an
Interview, Please call Marketing Director Nicklas Dunham +46-70-740-61-81 or
e-mail Dunham@stillfront.com
Source: Stillfront AB
If you'd like more information about this topic, or to schedule an Interview, Please call Marketing Director Nicklas Dunham +46-70-740-61-81 or e-mail Dunham@stillfront.com
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