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International Entertainment News

Wednesday, April 29, 2009

New Nokia and America Movil Offer Revolutionizes Mexico's Music World

New Nokia and America Movil Offer Revolutionizes Mexico's Music World

MEXICO CITY, April 30/PRNewswire-FirstCall/ --

- Nokia 5800 Comes With Music Exclusively With America Movil to hit the
Mexican Market on May 1st

- Telcel's Users Will be Able to Download Their Favorite Tracks to the
Phone for a Full Year

- Well-known Independent Record Labels, Editors and Other Music Agents
Have Joined the Project

Nokia (NYSE:NOK) and America Movil, through its Telcel subsidiary, today
announced they will be offering the breakthrough 5800 Comes With Music
concept to the Mexican market. The 5800 Comes With Music is the industry's
most comprehensive, powerful and exciting digital music offer, combining the
Comes With Music service and the highly innovative Nokia 5800 XpressMusic,
Nokia's first touch-screen device.

5800 Comes With Music will be commercially available on May 1st through
Telcel, the leading wireless services provider in Mexico. Consumers getting
the solution either through Telcel's Authorized Customer Centers or through
its Authorized Distributors, will be able to take advantage of the largest
voice and data network coverage in the country, plus best prices and value
added services in the market. It will also be available at Nokia's flagship
store located at the Antara Shopping Mall and Nokia's Online Store
http://www.nokia.com.mx/shop.

The 5800 Comes With Music service offers consumers a new way of
discovering and enjoying music from the mobile device or PC. Consumers
accessing Comes with Music through their Nokia 5800 XpressMusic device will
be able to navigate and enjoy a wide-ranging music catalog of tracks from
local and international artists for a year without worrying about track cost
and without experiencing access restrictions to millions of tracks available
from Nokia Music Store, the new digital music store in Mexico. In addition,
they will be able to keep their music on the mobile device or PC once the
subscription is over. This service revolutionizes the digital music
experience known thus far.

"The Nokia 5800 XpressMusic has already sold 3 million devices worldwide,
now Mexican consumers will be able to get hold of the 5800 Comes With Music,"
said Francisco Lorenzo, Nokia Mexico Director. "Users can simply find and
discover all the music they want, without worrying about the price of each
album or track. Simplicity and freedom of use are two of the leading features
of this service, but most revolutionary of all is that users get to keep all
their favorite music in their PC or Nokia device without worrying about the
cost of each track," he said.

This breakthrough concept succeeded in uniting all known music labels,
including EMI, Universal Music Group, Sony BMG Music Entertainment, Warner
Music Group, among others, in addition to independent music companies and
other music agents.

"Today's needs for communication are greater, that's why Telcel is always
looking at offering the best devices like the Nokia 5800 XpressMusic, a phone
that will provide our users with a new way of experiencing the music in a
mobile phone", said Patricia Hevia, Operations Director of Telcel's Region 9.
"The Nokia 5800 XpressMusic takes advantage of Telcel's 3G network, which
today covers 149 cities and thousands of villages", she continued.

Telcel, aiming to foster the use of mobile Internet, and with the
introduction of the Nokia 5800 XpressMusic to the Mexican market, offers
competitive rates, appropriate to its users. This way, it promotes and
facilitates the mobile experience, while users can rely on access to
affordable prices and services, and benefit to the max from 3G technology
applications through Telcel's Unlimited Data Plan backing up the great
features that 5800 XpressMusic offers to consumers.

Nokia 5800 XpressMusic

On music-focused devices, consumers demand a high-quality music
experience, more memory, powerful speakers, simple synchronization, and
mobile functionality with direct access to key content and contacts. The new
Nokia 5800 XpressMusic provides all these features, plus simple access to
content, regardless of user location.

The new Nokia 5800 XpressMusic features a touch-screen technology
introducing the "Multimedia Bar," a simple pop-up menu providing direct
access to music and entertainment, including songs, videos and pictures. The
"Multimedia Bar" also provides a direct link to the Web, as well as to
various online information-sharing applications. With the new Nokia 5800
XpressMusic supporting flash content, users will be able to navigate across
the Web. Additionally, the new Nokia 5800 XpressMusic delivers basic music
essentials, including a graphic equalizer, 8 GB of memory for up to 6,000
tracks, support for all digital music formats and a 3.5 mm jack. The built-in
stereo speakers' surround-sound experience makes them the most powerful in
the market.

With the new "Contacts Bar," users are able to highlight four of their
favorite contacts on the home screen. And with a single touch, they can track
a recent history of text messages, e-mail, call log, pictures and blog
updates.

Pictures of the Nokia 5800 XpressMusic are available at:
http://www.nokia.com/press.

About America Movil (AMX)

AMX is the leading provider of wireless services in Latin America. As of
February, 2009, it had over 186.6 million wireless subscribers.

About Telcel

Telcel (Radiomovil Dipsa) operating since 1989, is the leading mobile
telephony company in Mexico with more than 56.4 million customers, with the
largest service and coverage nation-wide, covering more than 200 thousand
locations in the 9 regions of the country, which represent more than 90% of
the populated areas in Mexico. Always ahead, it offers the fastest wireless
connectivity nation-wide on data and voice in GSM/GPRS/EDGE and UMTS/HSDPA
technologies.

About Nokia

Nokia is the world's number one manufacturer of mobile devices by market
share and a leader in the converging Internet and communications industries.
We make a wide range of devices for all major consumer segments and offer
Internet services that enable people to experience music, maps, media,
messaging and games. We also provide comprehensive digital map information
through NAVTEQ and equipment, solutions and services for communications
networks through Nokia Siemens Networks.

http://www.nokia.com


Source: Nokia Corporation

Media Enquiries: Laura Larrondo, Larrondo DICE, Tel. +52-55-57-81-13- 43, Mobile: +52-1-55-54-38-98-48, E-mail: larrondl@prodigy.net.mx

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