Modavox Names Mark Severini as Chief Executive Officer

Modavox Names Mark Severini as Chief Executive Officer

Veteran Madison Avenue Advertising Executive to Lead Modavox Team

NEW YORK and PHOENIX, April 22 /PRNewswire-FirstCall/ -- Modavox, Inc. (BULLETIN BOARD: MDVX) , Internet broadcasting pioneer and holder of several patented technologies in the area of behavioral targeted marketing monitization; today announced that the Company has named thirty year advertising executive Mark Severini as the company's Chief Executive Officer. Current Modavox CEO David J. Ide will assume the role of Chief Strategy Officer.

In making the announcement, David J. Ide, stated, "The management team at Modavox has worked for the last three plus years to put the company in the position to be able to attract additional high caliber executives and take the company to the next level. Today's announcement marks the successful execution of our long standing positioning strategy aimed at maximizing shareholder value. It's rather remarkable what we have accomplished with the current leadership team and being students of corporate methodologies we are very cognizant of what is required to position Modavox for the future. Mark is the right executive to move Modavox into the next phase of our well thought out plan and evolution. His comprehensive experience in the advertising industry as well as his past accomplishments in positioning companies for sale make him perfectly suited to take over the Chief Executive role at Modavox. The addition of Mark, in conjunction with recent additions to our board, is a clear indicator of the progress we have made and our diligence in executing a measured plan. I look forward to working with our enhanced team, and I remain diligently focused on the achievement of our long term goals."

"I am thrilled about this opportunity and the enormous value Mr. Ide and his leadership team have brought to Modavox shareholders as well as the potential moving forward," said Mr. Severini. "With the acquisition and integration of Augme Mobile, we believe Modavox is strategically positioned as the potential gatekeeper for the targeting of advertising, both online and over mobile devices and platforms, through expanded commercial application of their patent portfolio. I welcome the challenge to lead Modavox at such a critical and promising time, and in doing so, I will focus my attention on establishing an unmistakable presence in New York City - the advertising capital of the world - which is a must for any serious marketing media player."

Mark Severini, CEO and Founder of the Gramercy Group, began his career in advertising in 1978 working in account management at a number of major agencies, including Grey Advertising in New York City. In 1987, Mr. Severini started his own integrated marketing communications company, named the Gramercy Group, which provided clients with an array of marketing solutions from strategic marketing and branded advertising to direct marketing, sales promotion and interactive advertising. The Gramercy Group quickly earned an industry-wide reputation for driving client's top line revenue as well as bottom line profit with metrics in place to chart ROI on marketing expenditures.

While heading the Gramercy Group, Mr. Severini designed and executed integrated marketing assignments for a number of Fortune 500 companies, including Smith, Kline and Beecham's Consumer Products division working on household names such as Tums and Aqua Fresh. The Gramercy Group under Mr. Severini's leadership also developed advertising, sales and interactive promotions for major consumer product clients including Michelin, Pepsi and Subway.

As a result of Mr. Severini's management and new business efforts, the Gramercy Group grew to capitalized billings of $50,000,000 and was acquired by the Publicis Group, S.A., the fourth largest advertising and media conglomerate in the world. In October of 1999, Gramercy was assimilated into Publicis Dialog, a unit established to provide integrated, holistic marketing and public relations programs to in-house clients of Publicis Advertising such as Siemens and L'Oreal. For two years following the sale to Publicis, Mr. Severini served as President and then as a consultant, after which he established Severini Communications LLC.

As CEO and Creative Director of Severini Communications, Mr. Severini focused on developing Branded Entertainment programming that integrates client products and services into film and television properties, and consulted an interactive advertising company, Morpheus Media, on new business and acquisitions. Mr. Severini also has extensive relationships in the entertainment industry developed over the years in which he served as Executive Producer of a number of independently financed films. He graduated summa cum laude from Boston College with a B.A in English and Communications in 1977. Upon graduation, he attended Northwestern's Medill School of Broadcast Journalism.

In 2006, Mr. Severini co-founded what is now Augme Mobile, an interactive mobile marketing company that provides brands and their agencies a web-based platform to create, manage and track mobile marketing campaigns. Mr. Severini joins Modavox from his role as Chief Marketing Officer of Augme Mobile, and will continue to work diligently to fully integrate the Augme Mobile platform, established sales channels, and leadership team into the Modavox business as the acquisition of Augme Mobile comes to closure in Q2 of this year.

Shelly J. Meyers, Modavox Chairwoman stated, "I'd like to thank David Ide for his remarkable contributions to the company as Chief Executive Officer. His vision, tenacity and strategic positioning have successfully forged the current foundation of the company, and I look forward to his continued leadership role as our new Chief Strategy Officer. It remains an exciting time here at Modavox. Whether it's leveraging patented intellectual property, monetizing unique visitors or taking advantage of robust technology platforms, Mark's professional experience and personal qualities make him ideally suited to lead the company forward as well as pursue any strategic opportunities."

About Modavox

Modavox, Inc., the customized communications company, is a pioneer in Internet broadcasting, producing and syndicating online audio and video, offering innovative, effective, and comprehensive online tools for reaching targeted niche communities worldwide. Through patented Modavox technology, Modavox delivers content straight to desktops and Internet-enabled devices. Modavox provides managed access for live and on-demand Internet radio broadcasting, e-learning and rich media advertising. For more information, please visit www.modavox.com.

Forward-Looking Statements

This release contains "forward-looking statements" for purposes of the Securities and Exchange Commission's "safe harbor" provisions under the Private Securities Litigation Reform Act of 1995 and Rule 3b-6 under the Securities Exchange Act of 1934. These forward-looking statements are subject to various risks and uncertainties that could cause Modavox's actual results to differ materially from those currently anticipated, including the risk factors identified in Modavox's filings with the Securities and Exchange Commission.

Investors
C&H Capital, Inc.
Jason Assad
678-570-6791

Source: Modavox, Inc.

CONTACT: Investors, Jason Assad of C&H Capital, Inc., for Modavox, Inc.,
+1-678-570-6791

Web Site: http://www.modavox.com/

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