Lexington Selected for Premiere of HBO Documentary Film on Alzheimer's Disease, 'The Memory Loss Tapes' from Multi-Platform Series 'THE ALZHEIMER'S PROJECT'

Lexington Selected for Premiere of HBO Documentary Film on Alzheimer's Disease, 'The Memory Loss Tapes' from Multi-Platform Series 'THE ALZHEIMER'S PROJECT'

Hosted by HBO Documentary Films in Partnership with the University of Kentucky's Sanders-Brown Center on Aging and the Alzheimer's Association of Greater Kentucky and Southern Indiana

WHAT: Lexington is one of 20 cities across the country that will
preview HBO Documentary Films' THE ALZHEIMER'S PROJECT. The
screening of "The Memory Loss Tapes" will be followed by a
panel discussion featuring area Alzheimer's experts William
R. Markesbery, M.D., Marie B. Smart, Frederick Schmitt, PhD,
Tonya Cox, MSW, and Beth Roettger. Bill Goodman, host of
KET's "Kentucky Tonight" will moderate the discussion and
audience questions will follow. Video clips of the series
will be available on-site for working media.

WHEN: Sunday, April 26, 2009 - 3:00-5:00 pm

WHERE: The Hyatt Regency Lexington
Patterson Ballroom, Lower Level
401 West High Street
Lexington, KY

WHO: HBO, University of Kentucky's Sanders-Brown Center on Aging,
the Alzheimer's Association of Greater Kentucky and Southern
Indiana, experts on Alzheimer's from medical research,
medicine, caregiving and family support, and families coping
with Alzheimer's Disease.

BACKGROUND: One of the most devastating forms of memory loss is
Alzheimer's Disease, an irreversible and progressive brain
disorder that slowly destroys memory and thinking skills.
Today, Alzheimer's is the second most-feared illness in
America, following cancer, and may affect as many as 5
million Americans. As the Baby Boom generation reaches
retirement, that number could soar to more than 11 million by
2040 and have a huge economic impact on America's already
fragile healthcare system.

While there is no cure for the disease, THE ALZHEIMER'S
PROJECT shows there is now genuine reason to be optimistic
about the future. Debuting May 10 on HBO, the multi-platform
series is executive produced by Maria Shriver and created by
the award-winning team behind HBO's acclaimed "Addiction"
project, and takes a close look at groundbreaking discoveries
made by the country's leading scientists, as well as the
effects of this debilitating and fatal disease both on those
with Alzheimer's and on their families.

THE ALZHEIMER'S PROJECT is a presentation of HBO Documentary
Films and the National Institute on Aging at the National
Institutes of Health in association with the Alzheimer's
Association(R), Fidelity(R) Charitable Gift Fund and Geoffrey
Beene Gives Back(R) Alzheimer's Initiative.

CONTACT:
Mary Margaret Colliver - UK
859-361-1887; mcollliv@email.uky.edu
Tonya Cox - Alzheimer's Association
859-266-5283; tonya.cox@alz.org

/PRNewswire -- April 22/

Source: HBO

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