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Wednesday, November 26, 2008

Massachusetts Consumers Can Enjoy Dinner and Thousands of Free Movies

Massachusetts Consumers Can Enjoy Dinner and Thousands of Free Movies

Verizon Opens Lifestyle Store Within Jordan's Furniture Complex in Reading

READING, Mass., Nov. 26 /PRNewswire/ -- Free dinner and a movie. In fact, thousands of free movies.

That's what's awaiting consumers who sign up for FiOS TV on Friday (Nov. 28) at the grand opening of the unique Verizon Lifestyle Store inside Jordan's Furniture in Reading.

Everyone is invited to the 11 a.m. ribbon cutting of the new store, and to take part in the celebration and see just how exciting FiOS TV is. Consumers who decide to order the service will receive a gift card for one of 13 local restaurants.

They will also receive three free months of three premium entertainment packages -- Cinemax, HBO and FiOS TV's Movie Package -- plus more than 9,000 free video-on-demand (VOD) titles per month.

This free premium channel trial offer is available to anyone who signs up for FiOS TV before the end of the year. The three entertainment packages represent free access to 70 premium channels -- 40 of which are high definition (HD) -- such as HBO, Cinemax, Showtime, Starz, The Movie Channel, Sundance Channel and IFC, and include more than 1,800 VOD titles. Customers will enjoy access to 800 Hollywood blockbusters per month, HBO award-winning original series, movie premieres and World Championship Boxing.

"Our new store is designed to make customers feel right at home, and it's the perfect place for them to experience the power of FiOS TV," said Bob Driscoll, Verizon regional vice president of sales, who will participate with Jordan's Furniture Chief Operating Officer Peter Bolton in the ribbon-cutting ceremony.

"In today's economy, people are staying home more and going out less. FiOS TV already offers the ultimate 'home enterstayment' experience that cable can't match, with more HD channels and better picture-and-sound quality," Driscoll said. "Our latest promotion helps new customers experience free premium entertainment content in comfortable surroundings, and lets them evaluate premium services before deciding to subscribe."

Bolton said, "We are thrilled to have this unique store within our Reading location. FiOS is truly an unbelievable technology. The concept of this new Verizon Lifestyle store will allow the consumer to fully experience FiOS in an environment unlike any other. If you love high-definition television and want to maximize the experience, FiOS is the solution. You have to see it to believe it!"

The Verizon Lifestyle Store showcases FiOS voice, Internet and TV services in surroundings created to resemble a home living room and a home office. While relaxing in the comfort of Jordan's beautiful furniture, consumers can watch FiOS TV live on an HDTV set and test drive FiOS Internet, something they can't do online or over the phone

The Verizon Lifestyle Store also features something not found in a traditional home -- a 192-inch flat screen TV (16 feet by 9 feet), the largest TV screen in New England.

The grand-opening celebration, which will be held on Black Friday, the traditional start of the holiday shopping season, features refreshments, live entertainment provided by Radio Disney, and drawings for prizes, including New England Patriots tickets and a jersey and football autographed by Patriots quarterback Tom Brady.

New FiOS TV customers will receive a gift certificate to their choice of one of 13 restaurants: Olive Garden, Applebee's, Legal Seafood, Dave and Busters, Outback, Carrabba's, Flemings, Longhorn Steakhouse, Capital Grille, Chili's, Macaroni Grill, Maggiano's or On the Border.

The Verizon Lifestyle store will also serve as a customer service location where FiOS customers can pay their bills and exchange set top boxes and remote controls.

Verizon FiOS TV is delivered over the nation's most advanced fiber-optic network straight to customers' homes and businesses, providing stunning picture-and-sound quality, an increasing number of HD channels and VOD choices, a broad spectrum of content diversity, and exciting interactive features that set it apart from cable offerings.

FiOS TV is available in 85 Massachusetts communities. FiOS TV customers in the region have access to a broad collection of all-digital programming, with more than 500 total channels, including 102 HD channels, and 11,000 VOD titles, 8,500 of which are free. The VOD library also includes more than 1,000 HD titles each month. For more information on FiOS TV consumers can visit www.verizon.com/fiostv. Consumers can also call their local Verizon sales office or 888-438-3467.

FiOS Internet features download speeds of up to 50 Mbps* (megabits per second) and upload speeds of up to 20 Mbps.

Verizon and Jordan's Furniture enjoy a unique marketing arrangement, which includes the Verizon IMAX Theater. Earlier this year, Verizon acquired the naming rights of Jordan's Furniture's two IMAX Theaters, in Reading and Natick, Mass., and the company's Motion Odyssey Movie Theater in Avon, Mass.

* NOTE: Actual (throughput) speeds will vary.

Verizon Communications Inc. (NYSE:VZ), headquartered in New York, is a leader in delivering broadband and other wireline and wireless communication innovations to mass market, business, government and wholesale customers. Verizon Wireless operates America's most reliable wireless network, serving nearly 71 million customers nationwide. Verizon's Wireline operations include Verizon Business, which delivers innovative and seamless business solutions to customers around the world, and Verizon Telecom, which brings customers the benefits of converged communications, information and entertainment services over the nation's most advanced fiber-optic network. A Dow 30 company, Verizon employs a diverse workforce of more than 228,000 and last year generated consolidated operating revenues of $93.5 billion. For more information, visit www.verizon.com.

VERIZON'S ONLINE NEWS CENTER: Verizon news releases, executive speeches and biographies, media contacts, high-quality video and images, and other information are available at Verizon's News Center on the World Wide Web at www.verizon.com/news. To receive news releases by e-mail, visit the News Center and register for customized automatic delivery of Verizon news releases.


Source: Verizon

CONTACT: Heather Copelas (Jordan's Furniture), +1-508-828-4065,
hcopelas@jordans.com; or Phil Santoro (Verizon), +1-617-743-4760,
philip.g.santoro@verizon.com

Web Site: http://www.verizon.com/
http://www.verizon.com/fiostv
http://www.verizon.com/news

Company News On-Call: http://www.prnewswire.com/comp/094251.html


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