Outdoor Channel Broadens Distribution With Imminent Launch on Comcast Digital Basic in Colorado

Outdoor Channel Broadens Distribution With Imminent Launch on Comcast Digital Basic in Colorado

TEMECULA, Calif., Oct. 23 /PRNewswire-FirstCall/ -- Following a renewed carriage deal with Comcast Corporation in June 2008, Outdoor Channel Holdings, Inc. (NASDAQ:OUTD) today announced an agreement that will reposition the Outdoor Channel network from the sports and entertainment tier to the more broadly distributed digital classic offering throughout most Comcast Digital Cable systems in Colorado. The packaging upgrade is scheduled to take place on November 4, 2008.

"We are thrilled that Outdoor Channel's strengthened affiliation with Comcast will provide more viewers throughout Colorado with America's leading hunting, fishing and other outdoor-related programming," said Thomas E. Hornish, executive vice president and chief operating officer of Outdoor Channel Holdings. "Having completed our carriage negotiations with Comcast on the corporate level earlier this year, we are now working closely at the regional level to demonstrate the added value that our improved network now brings to each system."

Bill Mosher, Regional Vice President of Marketing for Comcast Colorado, said, "Given the genuine interest of our customers in outdoor activities, providing the Outdoor Channel to a much wider audience in Colorado is a natural move that adds greater value for our digital customers. We also look forward to collaborating further with Outdoor Channel on marketing opportunities that will serve the overall interests of our customers."

Outdoor Channel estimates the packaging upgrade will result in an incremental 250,000 subscribers, but cannot predict the impact, if any, such additional paying subscribers may have on Outdoor Channel's Nielsen Universe Estimate.

About Outdoor Channel Holdings, Inc.

Outdoor Channel Holdings, Inc. owns and operates Outdoor Channel, America's leader in outdoor TV. The national network offers programming that captures the excitement of hunting, fishing, shooting, off-road motorsports, adventure and the Western lifestyle. Outdoor Channel can be viewed on multiple platforms including high definition, video-on-demand, as well as on a dynamic new broadband website. For more information about the company or Outdoor Channel, please visit www.outdoorchannel.com.

Safe Harbor Statement

Statements in this news release that are not historical are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, including statements, without limitation, about our expectations, beliefs, intentions, strategies regarding the future long-term value of the company resulting from the company's current actions or strategic initiatives and the future anticipated value of Outdoor Channel to our audience, distributors and advertisers. The company's actual results could differ materially from those discussed in any forward-looking statements. The company intends that such forward-looking statements be subject to the safe-harbor provisions contained in those sections. Such statements involve significant risks and uncertainties and are qualified by important factors that could cause actual results to differ materially from those reflected by the forward-looking statements. Such factors include but are not limited to: (1) service providers discontinuing or refraining from carrying Outdoor Channel; (2) a decline in the number of viewers from having Outdoor Channel placed in unpopular cable or satellite packages, or increases in subscription fees, established by the service providers; (3) the company's ability to grow the subscriber base of Outdoor Channel; (4) a change in Nielsen's methodology of estimating the number of subscribers to Outdoor Channel, or an inaccuracy in Nielsen's such estimated number; (5) a decrease in operating results from offering reduced subscriber fee rates, launch support fees and other incentives to grow the subscriber base; and other factors which are discussed in the company's filings with the Securities and Exchange Commission. For these forward-looking statements, the company claims the protection of the safe harbor for forward-looking statements in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.

Source: Outdoor Channel Holdings, Inc.

CONTACT: For Company: Tom Hornish, Chief Operating Officer,
+1-951-699-6991, ext. 104, thornish@outdoorchannel.com; For Investors: Brad
Edwards, Brainerd Communicators, Inc., +1-212-986-6667, edwards@braincomm.com,
For Media: Angela Hein, Bob Gold & Associates, +1-310-784-1040,
angela@bobgoldpr.com

Web Site: http://www.outdoorchannel.com/

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