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Monday, October 20, 2008

Hip-Hop Phenom Soulja Boy Tell'em Gears Up for Highly Anticipated 2nd CD Release 'iSouljaboytellem' Hits Retail December 16

Hip-Hop Phenom Soulja Boy Tell'em Gears Up for Highly Anticipated 2nd CD Release 'iSouljaboytellem' Hits Retail December 16

1ST SINGLE, 'BIRDWALK,' GOES TO RADIO THIS WEEK

MAJOR PROMOTION AND MARKETING BLITZ IN SUPPORT OF MOST SUCCESSFUL NEW RAP ARTIST OF 2008 EXPECTED TO CREATE HIGH VISIBILITY

LOS ANGELES, Oct. 20 /PRNewswire/ -- What else to say about the accomplishments of rapper Soulja Boy Tell'em since his major planetary take-over in '07 and '08? Plenty! Right out the box, Soulja Boy Tell'em hit the ground faster than a sprinter in a 100 meter dash, setting stratospheric records mere seconds after his "Souljaboytellem.com" (Collipark Music/Interscope) CD hit the hip-hop universe in 2007 with a bracing blast of fresh air. The Atlanta-based rapper dominated into 2008, creating a video frenzy with the Grammy-nominated "Crank That (Soulja Boy)," quite easily one of the top singles of 2008, with an incredible seven-week run at the top of the "Hot 100" chart. "Crank That (Soulja Boy)" spurred viral video remakes to the song from the likes of "The Simpsons," "Dora the Explorer," "Alvin & The Chipmunks," "Sponge Bob Square Pants," innumerable "Homeless Man" takes, and even "Batman"!

Soulja Boy Tell'em follows this mega success with the highly anticipated "iSouljaboytellem," which hits retail on December 16. "iSouljaboytellem" was produced by Soulja Boy Tell'em, with assistance from super-producer Mr. Collipark (Young Jeezy, Yin Yang Twins, Pitbull) and Polow Da Don (Ludacris, Fergie, Jamie Foxx, Ciara) and others. The first single, "Birdwalk," follows the successful formula mined by "Crank That (Soulja Boy)," with another sure-fire infectious sing-along chant. "Birdwalk" hits the airwaves this week, with the accompanying video scheduled to debut shortly thereafter on BET's "106 & Park," MTV's "TRL" and VH1. Other stand-out tracks include "Yamaha Mama" (produced by fellow Atlanta native Polow Da Don), featuring Sean Kingston, and the street anthem "Turn My Swag On" which will be accompanied by a viral music video.

"I'm more than ready to release the follow-up to 'souljaboytellem.com,' I know my fans are ready too." comments Soulja Boy Tell'em. "I have so much more in store this time around with a shoe and clothing deal, an animated series and some special surprises I can't talk about yet. I'm going to continue to keep up the momentum through 2009, so plan on seeing me all over the Internet on your favorite websites and blogs with my new videos and updates on where I'm at and what I am doing. You are not going to be able to get away from Soulja Boy Tell'em ... YUUUAAAAA!"

2008 saw Soulja Boy Tell'em dominate the cultural landscape with record-setting performances for ringtones (more than 5.3 million downloads), YouTube (300,000,000 views), the accompanying instructional video to "Crank That (Soulja Boy)" (38,000,000 views), and so much more. Such staggering stats easily made Soulja Boy Tell'em the top new artist of 2008. Soulja Boy Tell'em's high visibility enabled the rapper to sign a major deal with Yums Shoes to personally design his own sneakers under the company's "Block Star" line. The first line of sneakers will roll out in November 2008, and features a distinctive street feel with colorful graffiti art emblazoned on the soles of each sneaker. The deal also features clothing apparel specifically designed by Soulja Boy Tell'em in conjunction with Yums' designer and one of the south's biggest graffiti artists Tex. In addition, look out for an animated series created by Soulja Boy Tell'em that will be launching on his Soulja Boy Tell'em website (http://www.souljaboytellem.com/) in November.


Source: Interscope Records

CONTACT: Greg Miller of Interscope Records, +1-310-865-7632,
Greg.Miller@umusic.com

Web Site: http://www.souljaboytellem.com/


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