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Tuesday, October 28, 2008

High School Musical: The Ice Tour Adds Exclusive High-energy High School Musical 3: Senior Year Special Bonus Experience

High School Musical: The Ice Tour Adds Exclusive High-energy High School Musical 3: Senior Year Special Bonus Experience

The mania starts October 30th

VIENNA, Va., Oct. 28 /PRNewswire/ -- The hottest show on ice gets even hotter as High School Musical: The Ice Tour introduces a high-energy High School Musical 3: Senior Year Special Bonus Experience, exclusive to Ice Tour ticketholders. The only production to showcase the story, music and choreography of both hit Disney Channel Original Movies, The Ice Tour will now feature behind-the-scenes High School Musical 3: Senior Year footage and a one-of-a-kind sing-a-long dance party. Kenny Ortega introduces this exciting feature via video screen, and families are treated to an interactive experience as movie and Ice Tour choreographer Chucky Klapow joins Kenny on screen to provide a High School Musical 3: Senior Year dance lesson. Fans will be rocking in the aisles to the new movie's anthem song as skaters demonstrate the hot new steps on ice.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070313/DCTU027LOGO )

The High School Musical 3: Senior Year Special Bonus Experience begins on October 30th in Wenatchee, WA.

Produced by Feld Entertainment and Emmy(R) Award-winning director Kenny Ortega, The Ice Tour extravaganza features a live celebration of songs, dance and team-spirited fun including popular story moments with the East High Wildcat classmates. The Ice Tour is the only way for Wildcat fans to experience the pep, pop, drama and dazzle of the first two "High School Musical" movies live, plus an exclusive High School Musical 3 feature that will rock the arena. The complimentary Special Bonus Experience includes High School Musical 3: Senior Year behind-the-scenes footage, music videos and cast member interviews.

Commenting on the announcement, producer Nicole Feld said, "This is an unprecedented opportunity for 'High School Musical' fans to enjoy a one-of-a-kind, live experience that combines all the favorite moments from 'High School Musical' and 'High School Musical 2' with the new music and choreography of High School Musical 3: Senior Year."

Producer Kenneth Feld added, "We are thrilled to introduce this exciting addition to our show and provide audiences with a value that is truly unparalleled in the world of live family entertainment."

The cultural phenomenon is so hot that:

-- Disney's "High School Musical" premiered in January 2006 on Disney Channel U.S. and posted the highest ever ratings for a Disney Channel Original Movie at the time. It went on to become a smash hit internationally, airing on 27 Disney Channels and free-to-air broadcasters worldwide.

-- It has reached over 255 million viewers in over 20 languages across 100 countries including India, China and Russia. It was also the first TV movie to be offered on the iTunes Music Store.

-- The "High School Musical" soundtrack was the #1 album of 2006 and was the year's #1 TV movie on DVD. It delivered licensed amateur and professional touring stage productions, a best-selling junior novel, a popular consumer products franchise at mass retailers, a themed show at Disneyland Parks and Resorts in Anaheim, Orlando, Paris and Hong Kong, a sold-out 42 date arena concert tour in North America and Latin America, and a popular touring ice show around the world.

-- The movie won two Emmy(R) Awards, a DGA Award, an Imagen Award, a Director's Guild of America Award and a Billboard Music Award (Soundtrack of the Year). Its critically acclaimed sequel "High School Musical 2" ranks as the #1 basic cable telecast of all time (18.6 million viewers for its August 17, 2007 premiere) and thus far has been seen by over 293 million total viewers, in 24 languages, around the world. The "High School Musical 2" soundtrack is triple Platinum and its DVD release was the top-selling TV property on DVD for 2007.

-- Walt Disney Pictures presents High School Musical 3: Senior Year released in theaters October 24, 2008.

-- A brand-new live experience, High School Musical 3: Senior Year -- Right Here! Right Now! rocks through both Walt Disney World(R) Resort in Florida and Disneyland(R) Resort in California starting October 24, featuring songs from Walt Disney Pictures' High School Musical 3: Senior Year.

Disney's High School Musical: The Ice Tour is Feld Entertainment's 28th ice show and the company's largest undertaking to date. In the first year alone, the show traveled to more than 100 cities throughout the United States, Canada, Mexico, South America, Europe and Australia and played to more than 4 million people. By the end of 2008, High School Musical: The Ice Tour's three separate touring units will have traveled to more than 25 countries worldwide, including: England, the United States, New Zealand, Sweden, Canada, Singapore, Italy, Colombia, Malaysia, Argentina, Spain and France. The show has been touring since September 2007.

About Feld Entertainment

Feld Entertainment is one of the worldwide leaders in producing and presenting live entertainment experiences that lift the human spirit and create indelible memories, with 30 million people in attendance at its shows each year. Feld Entertainment's productions have appeared in more than 55 countries on six continents and include Ringling Bros. and Barnum & Bailey(R), Feld Motor Sports, Disney On Ice, Disney Live! and Doodlebops Live!

For press materials and hi-resolution photos, members of the media should visit: www.feldentertainment.com/hsmtheicetour

The public should visit: www.highschoolmusicaltheicetour.com

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070313/DCTU027LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Feld Entertainment

CONTACT: Craig Bloom for Feld Entertainment, +1-212-885-0585,
craig.bloom@hillandknowlton.com

Web site: http://www.feldentertainment.com/hsmtheicetour
http://www.highschoolmusicaltheicetour.com/


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