Quepasa.com Gets a Lift From Dr. Rey
Quepasa.com Gets a Lift From Dr. Rey
Top Social Networking Site, Quepasa.com, Partners With Famed Plastic Surgeon Dr. Rey of 'DR. 90210'
WEST PALM BEACH, Fla., Sept. 16 /PRNewswire-FirstCall/ -- Coming off the heels of a successful site re-design, featuring improved user interface and greater social interactivity, Quepasa (http://www.quepasa.com/), a top online social portal for young Latinos, during a press conference announced a strategic partnership with celebrity plastic surgeon Dr. Robert Rey, star of the hit reality series "Dr. 90210" on the E! Network.
The new community promises to give members unprecedented access to Dr. Rey's expert advice on health, beauty, and fitness that up to now was only possible with an appointment. As part of the partnership, Dr. Rey, who is of Brazilian decent, will host his own "Community" in Spanish and Portuguese on Quepasa, promoting an active lifestyle to reduce the effects of aging and encourage healthy eating habits to address the rising incidence of obesity.
"Dr. Rey will add an important educational and interactive element to Quepasa's social Community," said John C. Abbott, Quepasa's CEO. "Our partnership with a popular and influential figure like Dr. Rey will help drive community traffic and encourage our members to share their interests, ideas, and activities. High profile partnerships are just one of several elements of our roadmap to constantly enhance our website with helpful, fun and interactive rich multimedia content."
Dr. Rey's "Community," which is slated to launch later this month, will give members unprecedented access to his expertise on health, wellness, and nutrition. How it works: Members can upload their video questions directly on to this highly interactive, multi-media community or they can email Dr. Rey their questions. Dr. Rey will reply with detailed, step-by-step responses via video capsules, to give members the most concise answers. Dr. Rey will also conduct regular chat sessions to give members additional access and information, as well as make several promotional appearances.
"Our relationship with Dr. Rey demonstrates our commitment to our users that Quepasa will always be an authentic social portal by, for, and about Latinos not the afterthought of a mega corporation that wants to be in 'our space'," said Jeff Valdez, chairman of Quepasa. "We're excited to create a cyber version of the 'house call.' Our doctor will always be in...Your in box."
Health and beauty are key interests among Quepasa members. According to research, Latinas spend more disposable income on beauty than women from any other ethnic group, plus rising health concerns over diabetes in the Latino community make this community especially poignant.
"It is very important for me to inform and stay in touch with my Latino community," said Dr. Rey. "This new partnership will provide Quepasa members with access to me that up until now was only possible by appointment. I'm thrilled to be able to make myself more accessible to the Latino community and provide information that will help improve their health and ultimately their lives."
In addition to interactive Q&A sessions with Dr. Rey, the "Community" will feature a photo gallery where members can upload and share photos with Dr. Rey, forums where members can share their opinions, a blog written by Dr. Rey, plus updates on Dr. Rey's upcoming appearances and news.
About Quepasa Corporation
Quepasa Corporation (NASDAQ:QPSA), headquartered in West Palm Beach, FL (with offices in Los Angeles, Scottsdale, Miami and Hermosillo, MX), owns Quepasa.com, one of the world's largest, bicultural, Latino online communities committed to providing fun, competitive, interactive, and easy to use social tools, and rich multimedia content to embrace Latinos, and empower them to connect on-line, and share their interests, ideas, and activities.
About Dr. Robert Rey
Best known as the star of the E! Network hit series, "Dr. 90210," Dr. Robert Rey is also an accomplished martial artist with a black belt in Tae Kwon Do, a husband, and the proud father of two children. Dr. Rey has attended some of the top American educational institutions, from U.C.L.A. School of Medicine, to Tufts University School of Medicine, to Harvard Medical School's Beth Israel Deaconess Hospital where he completed a plastic surgery fellowship. While Dr. Rey enjoys performing cosmetic and reconstructive surgery, he views plastic surgery as the last choice to consider. To that end, he worked with acclaimed designer Bruno Schiavi to create Dr. Rey's Shapewear, which helps provide body shaping without surgery and with the company Boom, he has developed Dr. Rey's Sensual Solutions skin care line. Dr. Rey is also involved in charitable work in the United States and around the world, using his medical training to bring much-needed help to those in need.
Safe Harbor
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Act") including those relating to the anticipated traffic increase from our partnership with Dr. Rey. Additionally, words such as "seek," "intend," "believe," "plan," "estimate," "expect," "anticipate" and other similar expressions are forward-looking statements within the meaning of the Act. Some or all of the events or results anticipated by these forward-looking statements may not occur. Factors that could cause or contribute to such differences include the failure of the Latino community to be attracted to our website by Dr. Rey or return for repeat visits. Further information on Quepasa's risk factors is contained in its filings with the Securities and Exchange Commission, including the Form 10-KSB for the year ended December 31, 2007. Quepasa does not undertake any duty nor does it intend to update the results of these forward-looking statements.
Media Contact: Luz Maria Castellanos
LMC Media
(323) 924-283
Source: Quepasa Corporation
CONTACT: Luz Maria Castellanos of LMC Media, +1-323-924-2835, for
Quepasa Corporation
Web site: http://www.quepasa.com/
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