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Wednesday, September 10, 2008

Make Your Heart Happy With Honey Nut Cheerios(R) & Telenovela's Hottest Star, Juan Soler

Make Your Heart Happy With Honey Nut Cheerios(R) & Telenovela's Hottest Star, Juan Soler

Honey Nut Cheerios partners with superstar Juan Soler to reward the Hispanic community with a once-in-a-lifetime meet & greet!

MINNEAPOLIS, Sept. 10 /PRNewswire/ -- Could you dream of a better way to start your day than by sharing a delicious and healthy breakfast with Hispanic heartthrob Juan Soler? Honey Nut Cheerios can make that dream come true for one lucky winner and five close friends by participating in the "Breakfast with Juan Soler" contest.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080910/LAW524)

"I'm excited to participate in this Honey Nut Cheerios program -- a product that's delicious and nutritious," says Soler. "I am honored to bring a message of healthy eating habits to my community."

Honey Nut Cheerios is certified by the American Heart Association. Heart disease is the number one killer of Hispanic Americans(1).

"The 'Breakfast with Juan Soler' program is a fun way to remind the Hispanic community that eating a heart healthy breakfast can be delicious with Honey Nut Cheerios cereal," says Ukonwa Kuzi-Orizu, associate marketing manager, Honey Nut Cheerios. "A healthy heart begins with a healthy diet."

Kuzi-Orizu adds that the partnership with Mexican-Argentine actor Juan Soler is a great extension for the brand.

"We couldn't be happier to partner with Juan," says Kuzi-Orizu. "We know how much he is loved in the Latino community, especially among his female fans."

Born in Argentina, Juan Soler moved to Mexico in 1994. He starred in "Canaveral de Pasiones," a show that became the most successful telenovela production of 1996. From there, his career took off, starring in other novelas such as "Locura de Amor" and "Bajo la Misma Piel." One his most popular roles is Aldo Domenzain, the charming and good looking chef in "La Fea Mas Bella."

There are two ways to participate in the contest:

-- Visit http://www.desayunaconjuansoler.com/ and fill-out an online entry form using the UPC code that is printed on every package of Honey Nut Cheerios.

-- Contestants can also participate without purchase. All they have to do is print their name, address, zip code and daytime phone number on a 3" x 5" postcard and send it to:

Breakfast with Juan Soler Sweepstakes
P.O. Box 72970
Rockford, MN 55572


The winner, determined by a random drawing from all entries received, along with five friends will enjoy two days in Los Angeles and have breakfast with Soler at a trendy L.A. hotspot. The grand prize includes roundtrip airfare for six from the winner's hometown to Los Angeles, hotel accommodations, meals, ground transportation and the once-in-a-lifetime opportunity to have breakfast with the TV hearthrob. The approximate retail value of the grand prize is $10,500. Visit http://www.desayunaconjuansoler.com/ for official rules and regulations.

About Honey Nut Cheerios

Honey Nut Cheerios, with its whole-grain oats and sweet taste of honey, is a favorite of millions of people and one of America's most popular breakfast cereals. Honey Nut Cheerios is also a heart-healthy cereal that tastes great and can help lower cholesterol. The cereal contains soluble fiber, which, as part of a heart-healthy eating plan, can help lower cholesterol and reduce the risk for heart disease. For more information, go to http://www.cheerios.com/.

(1) http://www.cdc.gov/nchs/products/pubs/pubd/hestats/leadingdeaths03/leadingdeat hs03.htm

Photo: http://www.newscom.com/cgi-bin/prnh/20080910/LAW524
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Honey Nut Cheerios

CONTACT: Ximena Ossa of RL Public Relations, +1-310-473-4422,
ximena.ossa@rlpublicrelations.com, for Honey Nut Cheerios


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