East and West Unite as Tiger Translate Comes to London
East and West Unite as Tiger Translate Comes to London
LONDON, September 9/PRNewswire/ --
- With Photo
Tiger Translate, a spectacular East meets West showdown of art, design
and music brought to you by Tiger Beer, will make its eagerly awaited debut
at Hearn Street Car Park, Shoreditch, London on Saturday 20th September 2008
from 8pm. Registration for free tickets is open now at
http://www.tigertranslate.com. (The first 50 people to pre-register receive a
complimentary bottle of Tiger)
As part of this global initiative from Tiger Beer to highlight the Far
East's best emerging creative talent, artists from across the Far East will
collaborate with world-renowned British artists and international DJs live at
the event. British artists include EINE, Pure Evil, HiCalorie and Monorex.
Now after an intense battle for a chance to get involved with an enviable
line-up of British artists, Badral Bold, Udisha Kumar, Ben Qwek, Mee Wong and
Danish artist Andreas Kjaergard will line up with nothing to lose and all to
collaborate for, alongside the UK's best. Entertaining the crowds at the
event will be international DJs The Nextmen and Patchwork Pirates as well as
the latest music sensation from Thailand, Circle 22, who will be performing a
live set.
The project will challenge the creative minds of all the artists
involved, pushing them to their limits as they find new ways to collaborate
with their Far Eastern counterparts. The result will be an unforgettable
multi-sensory experience, which will uniquely combine the best the East and
West have to offer in terms of music, art and design.
The secluded Hearn Street Car Park in Shoreditch will be where this
international alliance of art will be forged. Artists will interpret the
theme of 'Voyage' across a variety of disciplines reflecting Tiger's heritage
as an authentic Far Eastern beer which travels from its home in the Far East
into the hands of drinkers all around the world.
In addition to having the opportunity to witness live collaborations and
see new work by the artists, guests will also be able to take part in a
series of interactive elements so they can express their own creativity on
the night.
The artist line-up:
- EINE, the ground-breaking street artist who specialises in
huge workings of letters across shop fronts. EINE's bright and bold
typography created a beautiful juxtaposition against the grey shutters of
Bethnal Green, and inspired the residents to band together to spell out
the letters into sentences.
- Pure Evil brings his skateboard culture and west coast character
graffiti into the mix for Translate. Pure Evil is a California-influenced,
UK-based artist with a unique style which can be seen emblazoned on canvas,
clothing, apparel and on the streets of cities around the world.
- HiCalorie, a roster of international artists and illustrators led by
Alex Devol, continues to adorn some of the largest companies across the globe
while also being featured on album sleeves, magazine covers, art books,
posters, illustrations, gallery walls, back alley walls, billboards,
sneakers, clothing, animations, canvases, and toys.
- Monorex, the ever-evolving and constantly shape-shifting art, fashion
and culture collective who have brought us the popular Secret Wars street art
battles.
- Badral Bold, Mongolia's very first Tiger Translate winner, takes his
inspiration from the diverse yet complimentary fields of abstract and
installation. His mix of techniques, creativity and originality make him a
welcome addition to this year's Tiger Translate Global Showcase.
- Udisha Kumar, a professional graphic designer, took her inspiration to
enter Tiger Translate from the idea that the energy of design is a medium of
communication. When entering the competition in the Far East, she felt Tiger
Translate presented her with an opportunity to explore design beyond the
mundane and come up with something completely different.
- Ben Qwek, Singapore's Tiger Translate winner, takes inspiration from
the sights, sounds and experiences of South East Asia, bringing a unique
perspective to Tiger Translate. He prides himself on always doing something
different within his mix of experiences, disciplines and approach.
- Mee Wong, a freelance artist, represents China at this year's Tiger
Translate Global Showcase. She brings her focus on graphic design and
illustration to the event and is inspired by the diverse arts of film and
music. She names UK band Muse as a major influence to her creativity.
Focusing on the female form, she likes her drawings to reflect not only the
body but also a certain subconscious thought, capturing moments of warmth and
positivity.
- Andreas Kjaergard, from Denmark, cites his major influences as Andy
Warhol and Damien Hirst and brings a mix of European art to the event. His
inspiration for entering Tiger Translate was through the idea that 'Voyage'
can be determined through your imagination. The owner of design firm A-Office
looks forward to working at Tiger Translate in London on the world stage.
Saturday 20th September 2008, Hearn Street Car Park, off Curtain Road,
London, EC2A 3JS. Further information: http://www.tigertranslate.com
Street map to location:
Join us on Facebook - Tiger Translate London 2008:
http://www.facebook.com/event.php?eid=51477230227&ref=mf
Notes to editor
Information/opportunities available:
- Interviews with all the artists
- Artwork imagery (high-res)
- VIP tickets for media
Public exhibition in London:
Tiger Translate artwork will also be going on tour after the main event
at the following bars:
Cargo from 22nd - 28th Sept
83 Rivington Street
Shoreditch
London
EC2A 3AY
Cantaloupe Bar from 29th Sept - 5th Oct
35-42 Charlotte Road
Shoreditch
London
EC2A 3PD
Alphabet Bar from 6th - 12th October
61-63 Beak Street
London
W1F 9SL
About Tiger Translate
Tiger Translate is Tiger's global lifestyle platform which provides
emerging artists from the Far East with the unique opportunity to engage in
creative exchanges and collaborations with international artists, and
furthermore to showcase their work on the world stage.
Tiger Translate is now in its third year having previously toured around
New York, Berlin and Beijing in 2007. At past events, Tiger has worked with
renowned international artists such as Surface to Air, Luke Bennett, Jon
Burgerman, Jan Rikus Hillmann, Ben Frost and many others.
Visit http://www.tigertranslate.com for more details on Tiger Translate,
the tour and Tiger AKAs.
A picture accompanying this release is available through the PA
Photowire. It can be downloaded from http://www.pa-mediapoint.press.net or
viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.
Source: Tiger Translate
For press enquires, please email Andrea Littler at Bite Communications at andrea.littler@bitepr.com or tiger@bitepr.com or call +44(0)208-834-3424
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Profile: intent
posted by EntertainmentNews @ 12:06 AM
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