Beaulieu Vineyard(R) Featured Wine for 5th Consecutive Year at the 60th Annual Primetime Emmy(R) Awards

Beaulieu Vineyard(R) Featured Wine for 5th Consecutive Year at the 60th Annual Primetime Emmy(R) Awards

Special Label Celebrates Emmy Diamond Anniversary

NAPA, Calif., Sept. 11 /PRNewswire/ -- Beaulieu Vineyard, the leading Napa Valley vintner with over 100 years of excellence in winemaking, will once again be the featured wine of the 60th Primetime Emmy(R) Awards Governors Ball to be held on September 21, 2008 at the Nokia Theatre in Los Angeles immediately following the Primetime Emmy telecast. This is the fifth consecutive year that BV wines will be poured at this event, as well as at the Creative Arts Awards on September 13, 2008.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080911/LA32930)

To celebrate Emmy's Diamond Anniversary, Beaulieu Vineyard has created an exclusive label for the Georges de Latour Private Reserve Cabernet, the featured dinner wine. Inspired by the winged Emmy "muse" and the 60th Anniversary's signature artwork, the custom image is silk screened on the bottle in gold and red.

BV Georges de Latour was the first private reserve Cabernet produced in America and has been a benchmark in California winemaking since the first vintage in 1936. Named for the winery founder, it is the most prestigious wine produced by Beaulieu Vineyard. With a suggested retail price of $105 per bottle, this highly collected wine has been poured at the White House for presidents and heads of state. This will be the fourth consecutive year that Georges de Latour has been poured at the Emmys.

"It is a tremendous honor for Beaulieu Vineyard wines to be served at the Primetime Emmy Awards Diamond Anniversary celebrations," said Jeffrey Stambor, Senior Winemaker. "Georges de Latour has been the first and best toast of American celebrations for more than 60 years and we are delighted to salute the exceptional talent being honored by the Academy once again."

The 2006 Beaulieu Vineyard Carneros Chardonnay will join the 2004 Georges de Latour Private Reserve Cabernet Sauvignon at the table and will be paired with Master Chef Joachim Splichal's impressive menu for the Governors Ball, the official celebration of the 60th Primetime Emmy(R) Awards.

Beaulieu Vineyard, established in 1900, is a benchmark Napa Valley winery with a tradition of quality and innovation. Founded by French immigrant, Georges de Latour, Beaulieu Vineyard set early standards for excellence in premium winemaking that subsequent generations of vintners continue to maintain. Beaulieu Vineyard holds a unique place in the history of California wineries and is one of the most collected American Cabernets. For more information about Beaulieu Vineyard, visit www.bvwines.com.

Beaulieu Vineyard wines are produced by Diageo Chateau & Estate Wines, Made With Organic Grapes wine is produced by Diageo Chateau & Estate Wines (DC&E), part of Diageo (Dee-AH-Gee-O); the world's leading premium drinks business. DC&E produces and markets premium wines from around the globe including Napa Valley, Sonoma, the California Central Coast, Washington, France, New Zealand and Australia. Brands include: Beaulieu Vineyard, Sterling Vineyards, Sterling Vintner's Collection, Chalone Vineyard, Acacia Vineyard, Edna Valley Vineyard, Rosenblum Cellars and Provenance Vineyards as well as the French wines of Barton & Guestier. DC&E is also a leading importer of classified Bordeaux and Burgundy estate-bottled wines and F.E. Trimbach. Celebrating life, every day, everywhere, responsibly.

Photo: http://www.newscom.com/cgi-bin/prnh/20080911/LA32930
PRN Photo Desk, photodesk@prnewswire.com
Source: Beaulieu Vineyard

CONTACT: Los Angeles, Katy Sweet & Associates, +1-323-852-0772, for
Beaulieu Vineyard; or Philippa Jones of Diageo Chateau & Estate Wines,
+1-707-299-2618

Web Site: http://www.bvwines.com/

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