New Kids On The Block Return to The Block

New Kids On The Block Return to The Block

ICONIC POP GROUP RETURNS WITH NEW ALBUM AND SOLD-OUT TOUR

NEW YORK, Aug. 11 /PRNewswire/ -- Pop supergroup New Kids On The Block are back. Joey McIntyre, Donnie Wahlberg, Danny Wood and Jordan and Jonathan Knight return on September 2, 2008 with The Block, their first album together in almost 15 years.

Featuring the first single, the hit mellow jam "Summertime," the album also features collaborations with some of the biggest names in pop music. R&B superstar Ne-Yo appears on "Single," the follow-up to "Summertime." Other collaborations include "Grown Man" (with The Pussycat Dolls and uber-producer Teddy Riley), "Put It on My Tab" (with the ubiquitous Akon), "Big Girl Now" (with NY dance-pop diva Lady GaGa) and the much-buzzed about "Full Service" (with fellow supergroup New Edition).

NKOTB will support The Block with a sold-out tour that starts on September 18 in Toronto, Ontario, Canada, and continues through the end of November. NKOTB are also gearing up for an exclusive 90-minute live event, "New Kids On The Block: A Behind The Music Special Event" premiering on VH1, September 28 at 8PM (ET/PT). In a first-of-its-kind production, the special will celebrate the history of the New Kids On The Block while also documenting their inspired 2008 reunion in their own words. Interspersed throughout the special will be live reports from Boston, counting down until VH1 airs a live broadcast of the first three songs from the world renowned groups sold out concert at the TD Banknorth Garden in their hometown of Boston, Massachusetts.

A virtual media frenzy followed the group's official reunion announcement, including word that the band had signed to Interscope Records for the new album. Fans got a sneak peak of the guys at their first public performance together in 15 years live on NBC's 'TODAY' Show on May 16, 2008. The reunion of all five members of the famed 90s group that sold millions of albums and sparked a worldwide phenomenon was enthusiastically embraced by one of the largest crowds of screaming fans the show has ever seen.

A phenomenal fan base has always been one of the cornerstones of the group's success. After the initial announcement of the reunion on live television, the website was overwhelmed with traffic causing a temporary system crash. The NKOTB.com webmasters worked quickly to get the site back online with all the news and photos. Fans are encouraged to sign up for more information at http://www.nkotb.com/.

BACKGROUND

NEW KIDS ON THE BLOCK sold more than 80 million albums worldwide -- including back-to-back international #1 songs, 1988's Hangin' Tough and 1990's Step By Step -- and a series of crossover smash R&B, pop hits like "You Got It (The Right Stuff)," "Cover Girl," "Didn't I (Blow Your Mind This Time)," "Hangin' Tough," "I'll Be Loving You," "Step By Step" and "Tonight." The group shattered concert box office records playing an estimated 200 concerts a year, in sold out stadiums throughout the world. They still hold many of these records to date. They were Forbes highest paid entertainers of 1990, beating out Michael Jackson and Madonna. The band boasted an extensive and highly profitable merchandise line which included everything from lunch boxes and sleeping bags to comic books, marbles and dolls.

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FCMN Contact:

Source: Interscope Records

CONTACT: Kristen Foster of PMK HBH, +1-212-582-1111,
Kristen.foster@pmkhbh.com, for Interscope Records

Web site: http://www.nkotb.com/

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