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Thursday, June 19, 2008

'Rolling Rally' Honoring 2008 World Champion Celtics to Continue Until July 1 On Comcast On Demand

'Rolling Rally' Honoring 2008 World Champion Celtics to Continue Until July 1 On Comcast On Demand

Comcast Offering On Demand Parade Coverage and Much More, Including Pre-Parade Celebration at the TD Banknorth Garden, Game Six Post-Game Press Conference and Celtics-Produced Documentary of the Team's Historic Turn-Around

BOSTON, June 19 /PRNewswire/ -- Celtics fans who couldn't make it to Boston for today's "Rolling Rally" honoring the 2008 World Champion Boston Celtics or who were there but want to keep the celebration going will be able to watch wall-to-wall coverage of the victory parade and much more on Comcast On Demand any time they want through the month of June, Comcast announced today.

Starting tonight, in addition to Comcast SportsNet coverage of the Celtics' victory parade, fans will be able to watch complete pre-game and post-game coverage from the playoffs, including the team's climactic press conference after the championship-clinching Game Six of the NBA Finals. During the regular season, Celtics fans were able to watch full-game replays, press conferences in their entirety and other exclusive Celtics-produced programming available through Celtics On Demand. Celtics-produced programming including a documentary about the build-up to this historic season also remains available for On Demand viewing until July 1.

"We are excited to be able to bring the excitement of this incredible Celtics team and today's awesome parade right into our customers' homes through our unique On Demand technology," said Paul D'Arcangelo, Vice President of Comcast's Metro Boston Region. "Our customers tell us they love the convenience and value they get from On Demand, and as a lifelong Celtics fan, I'm personally thrilled that we are able to deliver more of this great Celtics programming."

As with the vast majority of the 10,000 On Demand programs Comcast makes available every month, this special On Demand coverage is available to all digital cable customers for no additional charge, with the ability to pause, fast-forward and rewind. Comcast Digital Cable customers can find the parade coverage On Demand starting tonight by selecting "Sports and Fitness," then "NBA TV" and then "Comcast SportsNet." The rest of the On Demand coverage can be found in the "Celtics" section of "NBA TV."

For more information about Comcast Digital Cable with On Demand, call 1-800-COMCAST or visit http://www.comcast.com/.

About Comcast Corporation

Comcast Corporation (NASDAQ:CMCSA)(NASDAQ:CMCSK) (http://www.comcast.com/) is the nation's leading provider of cable, entertainment and communications products and services. With 24.7 million cable customers, 14.1 million high-speed Internet customers and 5.2 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable systems and in the delivery of programming content.

Comcast's content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS, G4, PBS KIDS Sprout, TV One, ten Comcast SportsNet networks and Comcast Interactive Media, which develops and operates Comcast's Internet business. Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.

Comcast's New England regions serve 2.6 million customers in Massachusetts, New Hampshire, Vermont, Maine, Connecticut and New York and employ nearly 7,000 individuals.

First Call Analyst:
FCMN Contact:


Source: Comcast Cable

CONTACT: Jennifer Niloff, +1-617-562-4210,
jennifer_niloff@cable.comcast.com, or Marc Goodman, +1-617-562-4305,
marc_goodman@cable.comcast.com, both of Comcast Cable

Web site:

http://www.comcast.com/


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