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Monday, June 23, 2008

NexxNow, Inc. Acquires Media Rights to Broadcast Premier Basketball League (PBL) Basketball Games to China

NexxNow, Inc. Acquires Media Rights to Broadcast Premier Basketball League (PBL) Basketball Games to China

BUFFALO, N.Y., June 23 /PRNewswire-FirstCall/ -- NexxNow, Inc. (BULLETIN BOARD: NXXN) , a sports media and marketing company, is pleased to announced that its wholly owned subsidiary NexxNow China, Inc. has secured the media rights of the Premier Basketball League (PBL) for the delivery of US Minor Leagues Basketball content to China via television, broadband and mobile distribution.

NexxNow's first offering will be the NexxNow Dragons, a professional basketball team that will compete in the PBL, which hosts its games throughout North America during the months of December through April. The Dragons will utilize the NexxNow multi-media platform in pursuing profitability and the enormous revenue potential associated via internet and television broadcast of their games to China. The team's roster will feature a balance of some of the most skilled Chinese and American talent. The team will compete against an all-Western schedule pitting East vs. West and Country vs. Country to promote fan identification and interest. China and America represent the largest and richest consumer forces in the world.

Based upon market demand and NexxNow's representation of the media of the Premier Basketball League, NexxNow is favorably positioned to deliver what 420 million Chinese fans desire: internet broadcast and televised basketball games.

About the Premier Basketball League

The PBL is the first exclusive, international basketball league purely designed for the ultimate fan experience around today's modern world. Comprised of well-funded partners and teams from proven top-caliber organizations, the PBL has the combined horsepower to attract and sustain only the best performing talent to deliver unsurpassed excitement for ultimate fan value.

About NexxNow (OTCBB: NXXN)

NexxNow, Inc. is a diversified Sports Media and Marketing Company that Provides technologically powered multi-media ad platforms to National/International Advertisers. NexxNow China, Inc. (subsidiary) is pursuing the television broadcast of its professional basketball team (NexxNow Dragons) to China.

Information on the company and a fact sheet can be found on http://www.nexxnow.com/.

Forward-Looking Statements:

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release. These risks and uncertainties could cause the company's actual results to differ materially from those indicated in the forward-looking statements.

CONTACT: Market Vision Consulting, Inc.
Robert Gartzman
(561) 447-7177


First Call Analyst:
FCMN Contact:


Source: NexxNow, Inc.

CONTACT: Robert Gartzman of Market Vision Consulting, Inc.,
+1-561-447-7177, for NexxNow, Inc.

Web site:

http://www.nexxnow.com/


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