Rentrak Theatrical Announces Final Weekend Box Office Results for Week of May 4, 2008

Rentrak Theatrical Announces Final Weekend Box Office Results for Week of May 4, 2008

LOS ANGELES, May 5 /PRNewswire-FirstCall/ -- Rentrak Theatrical, a business unit of Rentrak Corporation (NASDAQ:RENT), today announced the final weekend theatrical box office results for the weekend period of May 2 through May 4, 2008 according to the company's Box Office Essentials(TM) theatrical box office data collection and analytical service.

The twelve top producing motion pictures for the weekend, per data collected by Rentrak Theatrical include:

Rank Title Weekend Gross Locations
1 Iron Man 102,118,668 4105
2 Made Of Honor 14,756,850 2729
3 Baby Mama 10,065,010 2548
4 Harold And Kumar Escape From Guantanamo 6,114,373 2545
5 Forgetting Sarah Marshall 6,059,920 2872
6 Forbidden Kingdom, The 4,187,897 2960
7 Nim's Island 2,677,543 2478
8 Prom Night 2,403,313 2434
9 21 2,002,471 2242
10 88 Minutes 1,545,084 1765
11 Horton Hears A Who 1,337,562 1463
12 Deception 883,417 2001

Week of 05/02/2008 to 05/08/2008

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real-time, web browser-based and 24x7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based in Portland, Oregon, is an information management company serving clients in the media, entertainment, retail, advertising and manufacturing industries. The company's Entertainment Essentials(TM) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate Web site at http://www.rentrak.com/.

Contacts: Sallie Olmsted/Amanda Bartz
Rentrak Corporation
310-854-8124/8151

First Call Analyst:
FCMN Contact:

Source: Rentrak Corporation

CONTACT: Sallie Olmsted, +1-310-854-8124, or Amanda Bartz,
+1-310-854-8151, both of Rentrak Corporation

Web site:

http://www.rentrak.com/

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