Industry Leader Power Music(R) Forges Ahead with Carmen Electra's Digital Summer Workout Release

Industry Leader Power Music(R) Forges Ahead with Carmen Electra's Digital Summer Workout Release

LOS ANGELES, May 20 /PRNewswire/ -- Power Music(R), the fitness music leader and producer of last month's No. 1 dance album on iTunes(TM), reached an agreement with Carmen Electra to launch popular hit songs remixed exclusively for working out. Launching the release solely in digital format, Carmen handpicked her favorite workout remixes from today's hottest hits. "Carmen Electra's Ultimate Workout Mix" will debut on May 20, and is available for download exclusively on iTunes and WorkoutMusic.com.

(Photo:

http://www.newscom.com/cgi-bin/prnh/20080520/LATU050)

In keeping with success of its popular line of workout mixes under the SHAPE magazine brand, "Carmen Electra's Ultimate Workout Mix "comes just in time to inspire beach goers to start body conditioning. There will be no resistance to a heart-pumping, body-moving workout with this essential mix priced modestly at $9.99. Power Music(R) CEO Richard Petty says, "We are very pleased to be working with Carmen, and we hope these energetic mixes will become a staple in people's everyday workout routines."

As Carmen Electra states in the June issue of Cosmopolitan Magazine, "Music is what makes you move; it forces you to feel something. Power Music's far-reaching distribution infrastructure will expose a global audience of workout enthusiasts to Carmen Electra's personal choice of music she uses to exercise. According to Carmen Electra "PowerMusic is the perfect platform to reach workout enthusiasts. I am very excited about the new fitness mixes we are working on together."

Power Music is promoting and distributing "Carmen Electra's Ultimate Workout Mix" directly to exercise aficionados and consumers through WorkoutMusic.com and iTunes, where it already has 10% of the top 100 charted dance albums. You can expect Carmen to refresh your playlists mixing spanking new music through Power Music every couple months.

About Carmen Electra

With an impressive body of work that encompasses television, film, theatre and music, Carmen Electra is one of Hollywood's most versatile personalities. Her diverse background now extends her repertoire into fitness music. Carmen works with causes like Elevate Hope, a charity which supports abused and abandoned children, and the Hollyrod Foundation which provides medical, physical and emotional support to those suffering from debilitating life circumstances especially Parkinson's Disease.

About Power Music

Since 1987, Power Music (http://www.powermusic.com/) is the world's No. 1 source of music for fitness professionals and has steadily grown in other related markets (Personal Workout, Mind-Body, Cheer and Dance). A massive music library, extensive base of customer advocates, established mail-order & E-commerce operations and talented employees with over 50 years of cumulative experience comprise the foundation of our success. Power Music passionately produces functional music for a variety of uses.

Over the years, the company has developed alliances with a host of other well known fitness-related companies including; ESPN's Fitness Pros exercise show, Bally's Health Clubs, IKON Health and Fitness Products including their NordicTrack(R), Proform(R), HealthRider(R), and Reebok(R) brands of home fitness equipment, Billy Blank's Tae Bo(TM) Workout Video series, 24-hour Fitness, Men's Health Magazine, Body By Jake's "Cardio Cruiser" as well as licensed music for Power Bar(R) advertisements and an NBC "Movie Of The Week."

Media Contact: Emanuela Cariolagian,

+1-323-644-2111

First Call Analyst:
FCMN Contact:

Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20080520/LATU050
PRN Photo Desk, photodesk@prnewswire.com
Source: Power Music

CONTACT: Emanuela Cariolagian, +1-323-644-2111, for Power Music

Web site:

http://www.powermusic.com/
http://www.workoutmusic.com/

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