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International Entertainment News

Tuesday, March 18, 2008

i9 Sports(R) Teams Up With Walt Disney Pictures for an Action-Packed Season of Sports

i9 Sports(R) Teams Up With Walt Disney Pictures for an Action-Packed Season of Sports

BRANDON, Fla., March 18 /PRNewswire/ -- i9 Sports Corporation, a leading franchisor of youth sports leagues, camps, and programs, announces a brand new collaboration with entertainment icon, Walt Disney Pictures. Entitled The Ticket to Narnia, this special promotion from i9 Sports offers parents who register their children for the upcoming season the chance to receive free tickets to the new action adventure from Walt Disney Pictures and Walden Media, The Chronicles of Narnia: Prince Caspian. Full program details and registration information can be found at www.i9sports.com/narnia.

This exciting relationship is a natural fit for both i9 Sports and Walt Disney Pictures given the focus on kids, family and wholesome, high-quality programs. Furthermore, The Chronicles of Narnia: Prince Caspian's action- packed story truly mirrors the action, friendship and excitement that happen on the fields of i9 Sports. "We are delighted to offer this promotion in conjunction with the film," says i9 Sports' President & CEO, Frank V. Fiume, Jr., "and we can't wait to share this opportunity with our customers. It really felt like a logical next step for our business, as our programs emphasize fun, safety and good sportsmanship, which are all goals that we have in common with Walt Disney Pictures -- one of the leaders in family entertainment."

The film is the sequel to one of Walt Disney Pictures' and Walden Media's greatest hits, The Chronicles of Narnia: The Lion, the Witch and the Wardrobe. The second volume in a series of seven books by C.S. Lewis, The Chronicles of Narnia: Prince Caspian details the Pevensie siblings' second trip to Narnia where they set out to once again save the magical land from the forces of evil and restore the rightful heir to the throne, Prince Caspian. Andrew Adamson returns to direct the film, which is an action-packed adventure exploring a new time and new characters in the land of Narnia, with a screenplay by Adamson & Christopher Markus & Stephen McFeely.

i9 Sports will incorporate the Ticket to Narnia promotion in all marketing materials as it prepares to launch into the 2008 Spring & Summer Season. The company, its franchisees and their customers are rallying around the excitement of participating in a major motion picture release in conjunction with the pillar of family entertainment, Walt Disney Pictures.

About i9 Sports(R)

Based in Brandon, Florida, i9 Sports is a leading franchisor in youth sports with over 100 franchise locations in 25 states nationwide, offering flag football, basketball, soccer, cheerleading and more for kids ages 4-14. There are no tryouts, drafts, or fundraisers of any kind, and i9 Sports encourages equal playing time for each child while screening and certifying all of its volunteer coaches.

In 2008, Entrepreneur Magazine ranked i9 Sports #256 in the Franchise 500(R) issue and the 15th Top New Franchise in America; while the Franchise Business Review named i9 Sports the #1 Mid-size Franchise for 2008 and the #1 Sports, Recreation, & Fitness franchise in 2007 & 2008. For more information, visit www.i9sports.com.


First Call Analyst:
FCMN Contact:


Source: i9 Sports Corporation

CONTACT: Charla Alma, 1-800-975-2937, ext. 706,
calma@i9sportsfranchise.com, of i9 Sports Corporation

Web site:

http://www.i9sports.com/
http://www.i9sports.com/narnia

NOTE TO EDITORS: If you would like more information about i9 Sports, or to schedule an interview with Frank Fiume, please contact Charla Alma at: calma@i9sportsfranchise.com or 1(800) 975-2937 ext. 706.

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