'X-Play' Presents Exclusive Broadcast of the 2008 Game Developers Conference and Independent Games Festival/Game Developers Choice Awards

'X-Play' Presents Exclusive Broadcast of the 2008 Game Developers Conference and Independent Games Festival/Game Developers Choice Awards

Five Back-to-Back Nights of Coverage Include Never-Before-Seen Footage, the IGF & Choice Awards, Keynote Highlights and Brand New Demos, Beginning Feb. 18 at 8 pm

LOS ANGELES, Feb. 14 /PRNewswire/ -- It's where the videogame industry's great minds meet and the only way in is through G4. For five consecutive nights, "X-Play" will deliver G4's exclusive coverage of the week-long Game Developers Conference (GDC), the annual gathering of industry professionals, where the most talented and influential share their ideas about the past, present and future of the gaming industry. Broadcasting directly from the show floor and reporting on the biggest developments and most important keynotes, "X-Play," the most watched videogame series on television, will premiere never before seen gameplay, introduce viewers to the biggest developers, participate in hands-on demos of next-generation games, and take viewers inside with exclusive coverage of the eighth annual Game Developers Choice Awards and the tenth annual Independent Games Festival. This coverage will culminate in a Special of the Awards Night, featuring the IGF and Choice Awards, to be broadcast shortly after the GDC. "X-Play" presents "The 2008 Game Developers Conference," beginning Monday, February 18. Coverage continues nightly through Friday, February 22, at the regularly scheduled time, 8 pm ET/PT.

Attended by more than 16,000 programmers, artists, producers, game designers, audio professionals and others involved in the development of videogames, GDC regularly features many of the year's biggest game announcements. "X-Play" hosts Adam Sessler and Morgan Webb will provide in-depth updates on all of the event's news, and introduce viewers to the people behind the most popular games through exclusive interviews from the floor. G4 will also have coverage of all the major keynotes that reveal the future of gaming and the most eagerly anticipated hardware and software.

"GDC is the first and most important industry conference of the year, where the most innovative minds in the industry swap ideas and begin developing the games of the future," said Adam Sessler, host, "X-Play."

"'X-Play' viewers want the inside scoop on their favorite developers and we're there every night to make sure they get it," continued Morgan Webb, host, "X-Play."

"Having a broadcast partner like G4 supports our goal of getting the leading developers in the spotlight to share ideas and recognize their creative contribution," said Jamil Moledina, executive director, Game Developers Conference.

Highlights from "X-Play's" five nights of coverage will include:

-- Game Developers Choice Awards -- the game industry's only open,
peer-based awards show where the recipients are chosen by those who
know games best -- their creators. G4 will present highlights from the
show, including the first interviews with the ceremony's big winners.
-- Independent Games Festival -- the largest competition for independent
games highlights the innovative achievements of independent
developers. G4 will introduce viewers to the teams and showcase their
games.

Additional coverage will be available online at http://www.g4tv.com/xplay, including:

-- Interactive elements such as polling, chat and video viewer mail,
allowing viewers to interact with the broadcast in real time.
-- The best of the on-air coverage, as well as web-exclusive interviews,
breaking news, keynotes, game demos, previews and more, on the site
and via streaming video.
-- Video On Demand will feature clips and highlights from the broadcast
and online coverage.

For more information on "X-Play," and online coverage of the GDC, please visit http://www.g4tv.com/xplay.

About Comcast Entertainment Group

Based in Los Angeles, recently formed Comcast Entertainment Group operates E! Entertainment Television, the 24-hour network with programming dedicated to the world of entertainment, and E! Online; The Style Network, the destination for women 18-49 with a passion for the best in relatable and inspiring lifestyle programming; and G4 offering the last word on gaming, technology, animation, interactivity, and "Internet culture" for the male 18-34 demo. E! is currently available to nearly 91 million cable and direct broadcast satellite subscribers in the United States. In 2006, E! launched the E! Everywhere initiative underscoring the company's dedication to making E! content available on all new media platforms any time and anywhere from online to broadband video to wireless to satellite radio to VOD. The Style Network currently counts 58 million cable and satellite subscribers and G4, the #1 podcasted cable network in America, is available in more than 64 million cable and satellite homes nationwide.

About the Game Developers Conference (http://www.gdconf.com/)

The Game Developers Conference (GDC) is the world's largest professionals-only game industry event. Presented every spring in San Francisco, it is the essential forum for learning, inspiration, and networking for the creators of computer, console, handheld, mobile, and online games. The GDC attracts over 16,000 attendees, and is the primary forum where programmers, artists, producers, game designers, audio professionals, business decision-makers and others involved in the development of interactive games gather to exchange ideas and shape the future of the industry. The GDC is produced by the CMP Game Group, a division of CMP Technology.

First Call Analyst:
FCMN Contact:

Source: G4 TV

CONTACT: Brent Marcus of G4 TV, +1-323-692-5213, bamarcus@g4tv.com

Web site:

http://www.g4tv.com/xplay
http://www.gdconf.com/

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