Aricent Develops High-Definition Video/Audio Encoders and Decoders for Texas Instruments Latest Mobile Technology

Aricent Develops High-Definition Video/Audio Encoders and Decoders for Texas Instruments Latest Mobile Technology

BARCELONA, Spain, February 12/PRNewswire/ --

- Enables Consumers to Record and Playback 720p Video on TI OMAP3430
Platform-Based Mobile Devices

Aricent, a full-service, full-spectrum communications software
company, announced that it has developed high-definition video and audio
encoders and decoders (codecs) for Texas Instruments' OMAP3430
processor-based mobile phones. To be demonstrated for the first time today at
Mobile World Congress, Barcelona, Aricent's high-definition software enables
a new class of applications for the mobile consumer. The consumer will be
able to use their mobile phone as a HD quality player and download high
resolution HD content (720p) on their phone for playback on an HDTV screen or
use the mobile phone as a DVD-quality camcorder recording in high resolution
(720p). By decoding 720p MPEG-4 Simple Profile video in real-time, Aricent
has become one of the first companies to offer DVD-quality record and
playback capabilities for a range of mobile devices such as mobile handsets,
portable media players and automotive entertainment systems.

Aricent's multimedia codecs were designed specifically for
TI's OMAP3430 processor, the latest in a line of mobile platforms that
combine PC- and consumer entertainment system-comparable performance with low
power consumption. The Aricent MPEG4-SP 720p video and AAC audio codecs
leverage the OMAP3430 processor capabilities (IVA(TM) 2.2 hardware
accelerator and ARM(R) CortexTM-A8 superscalar microprocessor core) to
achieve encoding and decoding of video streams at unprecedented resolutions.
Aricent's multimedia software on the OMAP3430 processor is designed for
multiple mobile platforms like Linux, Symbian and Windows Mobile.

"The next generation of mobile phones will support multimedia
features previously available only with high-end consumer electronics," said
Markus Tremmel, worldwide wireless ecosystem manager Texas Instruments.
"Using the processing power of the OMAP3430 processor, for the first time
companies like Aricent are delivering better-than DVD-quality record and
playback capabilities for mobile handsets."

"The Aricent high-definition codecs for the OMAP3430
processor will drive a completely new class of mobile multimedia experience,"
said Sajal Gupta, head of products, Aricent. "This software will allow
consumers to record and play high-definition 720p video from their mobile
phone, automotive entertainment system or personal media player."

The Aricent high-definition multimedia software will be on
public demonstration at the Texas Instruments stand (Hall 8, A84) at Mobile
World Congress from 13-14 February 2008, and by appointment at the Aricent
stand (Hall 2, B25) for the remainder of the show.

Aricent is a member of TI's OMAP(TM) Developer Network, a
group of leading software developers porting advanced applications to TI's
high performance, power-efficient OMAP processors. Handset manufacturers
adopting OMAP devices enjoy the rapid deployment of compelling wireless
applications - including streaming audio and video, multimedia messaging,
gaming, security, speech recognition, location based services and mobile
commerce - across all leading operating systems. Systems level integration
services are also provided worldwide by independent OMAP Technology Centers.
The OMAP platform has been selected by leading manufacturers, such as Nokia,
Palm, NEC, Fujitsu, LG Electronics, Hewlett-Packard, HTC and many more, for
their 2.5 and 3G wireless devices. For more information, please visit
http://www.ti.com/omap

About Aricent

With corporate offices in Palo Alto, California, Aricent is a
full-service, full-spectrum communications software company. Aricent offers
software services and products that enable the world's leading communications
equipment manufacturers, device manufacturers and service providers to
improve time-to-revenue and maximize efficiency. Owned by Kohlberg Kravis
Roberts & Co. (KKR), Sequoia Capital and Flextronics International Ltd.,
Aricent has more than 350 clients worldwide. For more information, visit
http://www.aricent.com

Aricent is a trademark of Aricent, Inc. in the United States
and/or other jurisdictions. OMAP is a trademark of Texas Instruments. Other
product or service names mentioned herein are the trademarks of their
respective owners.

Source: Aricent

For further information, contact, Trevor Strudley, Aricent, Tel: +1-650-391-1611, Email: Trevor.Strudley@aricent.com; Erica Salamida, SSchwartz Communication, Tel: +1-415-512-0770, Email: aricent@schwartz-pr.com; Nicola Garvin, AxiCom, Tel: +44-208-392-4067, Mob: +44-772-576-1449, Email: nicola.garvin@axicom.com

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