Turner Latin America and Fashion TV Sign Distribution Accord for Latin America
Turner Latin America and Fashion TV Sign Distribution Accord for Latin America
FTV Has Chosen RRsat Global Communications Network to Distribute FTV's Channel to Turner Latin America
PARIS, January 22/PRNewswire/ -- Turner Broadcasting System (TBS) Latin America, Inc. has reached a
long-term distribution, advertising sales and trademark agreement with
Fashion TV, the first and only worldwide channel entirely dedicated to
fashion, beauty, design and lifestyle. The deal was announced jointly by Whit
Richardson, Senior Corporate Officer for Turner International Argentina and
Senior Vice President of Affiliate Sales and Marketing for TBS Latin America,
and Michel Adam, President and Founder of FTV.
As part of this pact, Turner Latin America will continue to
distribute Fashion TV (FTV) throughout Latin America and the Caribbean, as
well as to the Hispanic audience in the United States. Turner will also
handle advertising sales and marketing for FTV throughout these regions.
FTV has chosen RRsat Global Communications Network (NASDAQ:
RRST) to distribute FTV's channel to Turner Latin America. RRsat will supply
a broad selection of services including playout, encryption and conversion to
NTSC, as well as uplink services to Intelsat 907, enabling the channel to be
broadcast throughout South America.
Turner Latin America and FTV will leverage synergies to enrich
the programming line-up of the Latin American channel, including footage of
key global fashion shows and industry events.
"The FTV brand plus Turner's market knowledge is a really
powerful combination," said Richardson. "We look forward to building on the
network's current distribution to create a true regional powerhouse in both
the fashion industry and the entertainment world."
"This partnership with Turner will enable a whole new audience
of trend-setters and fashionistas throughout the region to become part of the
global fashion community, assessing the world's most-consumed fashion medium
- Fashion TV," said Adam. "We are pleased to join forces with such an
experienced team, and are confident that this is a start to a relationship
that will prosper in Latin America and hopefully other territories."
Fashion TV (FTV), established in 1997 in Paris, is the world's
only 24/7 fashion, beauty and lifestyle TV channel. FTV is broadcast over
cable and satellite to over 400 million households in 202 countries and
territories around the world making it not only the world's biggest fashion
medium, but also one of the world's best distributed TV channels. FTV gives
viewers the best seat in the house at exclusive fashion shows and parties,
goes behind the scenes with leading designers, photographers, top models and
celebrities through exclusive original programming and TV specials. Please
visit http://www.ftv.com for more information.
Turner Broadcasting System, Inc., a subsidiary of Time Warner
Inc., is a major producer of news and entertainment products around the world
and the leading provider of programming for the basic cable industry. Turner
Broadcasting System Latin America, Inc.'s networks collectively are the
highest rated, most heavily viewed and most recognized brands in Latin
America. The networks distributed in the region include Boomerang, Cartoon
Network, TNT, TCM Classic Hollywood, CNN en Espanol, CNN International and
CNN Headline News, in addition to recently acquired channels: Fashion TV,
HTV, Infinito, I.Sat, MuchMusic, Retro and Space. The majority of these
networks are complemented by Spanish and Portuguese-language Web sites.
RRsat Global Communications Network Ltd. (NASDAQ: RRST)
provides global, comprehensive, content management and distribution services
to the rapidly expanding television and radio broadcasting industries.
Through its proprietary "RRsat Global Network," composed of satellite and
terrestrial fiber optic transmission capacity and the public Internet. RRsat
concurrently provide these services to more than 400 television and radio
channels, covering more than 150 countries. Visit the company's website
http://www.rrsat.com for more information.
Contacts:
Caroline Rittenberry
Turner
+1-404-827-1035
caroline.rittenberry@turner.com
FTV
yaron@ftv.com
Source: Fashion TV
Contacts: Caroline Rittenberry, Turner, +1-404-827-1035, caroline.rittenberry@turner.com; FTV, yaron@ftv.com
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