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International Entertainment News

Thursday, January 17, 2008

Panraven and the Red Jumpsuit Apparatus Launch 'Who's Your Guardian Angel?' Story Contest

Panraven and the Red Jumpsuit Apparatus Launch 'Who's Your Guardian Angel?' Story Contest

Fans Can Create, Share and Embed Multimedia Stories, Combining Their Videos, Photos and Text with Content Produced by the Band

CAMBRIDGE, Mass., Jan. 17 /PRNewswire/ -- Panraven (http://www.panraven.com/), the pioneer of online storytelling, today launched the Red Jumpsuit Apparatus "Who's Your Guardian Angel?" story contest. Using the Panraven service, fans can easily mix their videos, photos, and text with photos of the band and exclusive footage from the "Your Guardian Angel" video shoot. All fan stories can be instantly embedded onto users' Facebook profiles and MySpace pages and shared with friends. The Red Jumpsuit Apparatus will judge all entries fitting the "Who's Your Guardian Angel?" theme and award the authors of the two best entries a Flip Video Ultra Series camcorder, a professionally printed hardcover version of their story signed by all band members and exposure of their stories on the band's website (http://www.redjumpsuit.com/) and MySpace page (http://www.myspace.com/redjumpsuit). Additional contest details are available at http://www.panraven.com/partner/redjumpsuit/.

"Over the years, music fans have attended concerts, clipped magazine articles, created artwork, produced their own videos, and taken photos with their friends enjoying their favorite music together. Panraven is the perfect platform to unite all of these memories, share them with friends, and preserve them both online and in print," said Jon Michaeli, VP of Consumer Marketing at Panraven. "With this contest, we're also taking fan-to-band interaction to a new level. Using Panraven, Red Jumpsuit Apparatus fans can blend their content into a special storyboard, created by the band, to tell personalized stories about their own guardian angels. At the same time, bands and labels have the potential to generate new revenue streams, in the form of printed merchandise, digital downloads and ticket sales."

Unlike any other photo sharing or photo book website or application, Panraven brings to life memorable experiences, friends and family traditions, and other special events through its flexible multimedia interface, varied and continually growing library of template designs, robust yet easy-to-use editing tools, and advanced sharing features. Panraven's collaboration features also make it ideal for combining user-generated and professionally produced digital content. Panraven rounds out its service with other social media tools, which allow members to display stories outside Panraven, on popular sites including Facebook and MySpace.

About Panraven, Inc.

Panraven offers an exciting and powerful new way for people to capture, share and treasure their memories and passions. The multimedia service allows people to chronicle and communicate their life experiences through vibrant, expressive stories that can be viewed and shared online and printed in high- quality professionally bound books. Founded in 2005 and based in Cambridge, Massachusetts, Panraven is privately held. For more information, visit www.panraven.com.


First Call Analyst:
FCMN Contact:


Source: Panraven

CONTACT: Larry Bouchie, KMC Partner Public Relations, +1-617-758-4192,
larry@kmcpartners.com, for Panraven

Web site:

http://www.panraven.com/
http://www.panraven.com/partner/redjumpsuit
http://www.redjumpsuit.com/


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