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Monday, January 07, 2008

Breakthrough TiVo Innovation Allows Customers to Easily Download Internet Video Automatically to Their Television Sets

Breakthrough TiVo Innovation Allows Customers to Easily Download Internet Video Automatically to Their Television Sets

TiVo Applies Highly Valued Season Pass Functionality to Web Video

Further Demonstrates TiVo's Commitment to Providing a One-Box, One-Stop Destination for all Entertainment and Content Needs

ALVISO, Calif., Jan. 7 /PRNewswire-FirstCall/ -- TiVo (NASDAQ:TIVO), the creator of and the leading innovator in television services for digital video recorders (DVRs) today announced TiVo subscribers will soon be able to easily watch an enormous variety of video content from the web directly on their television sets by applying TiVo's popular Season Pass functionality to web video. With the proliferation of content available online today, consumers have access to thousands of hours of content from well-known networks to special interest videos, but need an easy way to search, discover, and enjoy this entertainment on the TV set.

TiVo users can subscribe to and watch a broad range of content available on Real Simple Syndication ("RSS") feeds, including everything from network nightly newscasts, to vignettes and original content from major networks such as Comedy Central or Discovery, as well as niche interest and hobbyist videos covering areas far more specialized than cable and satellite channels, not to mention new, independently produced media content such as DiggNation and Ask A Ninja. Through this new approach, TiVo elevates web video, making it easily available as part of the personalized and customized TV viewing experience that TiVo provides.

"By adding the Season Pass functionality to web video viewing, we are providing consumers a new way to easily and automatically access the content they want to watch on their television sets," said Tom Rogers, President and CEO of TiVo. "TiVo is building toward the dream of providing one stop for all content, through one box, integrated into one interface, accessible through one simple remote control. With TiVo providing this web video feature, along with 20,000 Amazon titles, millions of songs, thousands of music videos, and an enormous collection of photos, we have already gone a long way toward building out the dream."

In delivering web video automatically, it will appear in the user's Now Playing List alongside recorded TV shows. In addition, TiVo will provide an on-screen guide of select web video sources for users to browse and select Season Pass recordings. Consumers can even get a Season Pass recording of their own personal video folders on their PC, where they save their home movies and other video downloads. And High Definition Television enthusiasts will appreciate that TiVo will preserve the original quality of high-resolution web videos when delivered to TiVo Series3 or TiVo HD DVRs.

The new web video capability requires TiVo Desktop Plus 2.6, an update to the Windows application which also converts recorded TV shows for viewing on portable devices like iPod and Sony PlayStation Portable. TiVo Desktop Plus 2.6 will be available in March for a one-time fee of $24.95, and will be a free upgrade to earlier versions.

"With our innovative and robust broadband offerings, TiVo already provides more content than any other TV service that exists today," said Tara Maitra, Vice President of Content Services at TiVo. "Now that TiVo has made retrieving web content easier than ever by integrating it with the popular Season Pass technology, consumers can enjoy great web video as if it's a whole new set of TV program options. And, if the writers' strike goes on, these options on the TV set may become more important to many viewers even more quickly."

TiVo boxes are available at leading consumer electronic retailers including Best Buy and Circuit City. See http://www.tivo.com/ for details.

About TiVo Inc.

Founded in 1997, TiVo (NASDAQ:TIVO) pioneered a brand new category of products with the development of the first commercially available digital video recorder (DVR). Sold through leading consumer electronic retailers, TiVo has developed a brand that resonates boldly with consumers as providing a superior television experience. Through agreements with leading satellite and cable providers, TiVo also integrates its full set of DVR service features into the set-top boxes of mass distributors. TiVo's DVR functionality and ease of use, with such features as Season Pass(TM) recordings and WishList(R) searches and TiVo KidZone has elevated its popularity among consumers and has created a whole new way for viewers to watch television. With a continued investment in its patented technologies, TiVo is revolutionizing the way consumers watch and access home entertainment. Rapidly becoming the focal point of the digital living room, TiVo's DVR is at the center of experiencing new forms of content on the TV, such as broadband delivered video, music and photos. With innovative features, such as TiVoToGo(TM) transfers and online scheduling, TiVo is expanding the notion of consumers experiencing "TiVo, TV your way.(R)" The TiVo(R) service is also at the forefront of providing innovative marketing solutions for the television industry, including a unique platform for advertisers and audience measurement research. The company is based in Alviso, Calif.

TiVo, Season Pass, WishList, 'TiVo, TV your way.' and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries in the United States and other jurisdictions. (C) 2007 TiVo Inc. All rights reserved.

First Call Analyst:
FCMN Contact: PRAYA@RUDERFINN.COM


Source: TiVo Inc.

CONTACT: Andrew Pray, +1-415-348-2732, praya@ruderfinn.com; or Krista
Wierzbicki of TiVo Inc., +1-408-519-9438, kwierzbicki@tivo.com

Web site:

http://www.tivo.com/


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