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Friday, December 07, 2007

R&B Star Keyshia Cole Gathers Family for a Drama-Filled Season Finale on BET

R&B Star Keyshia Cole Gathers Family for a Drama-Filled Season Finale on BET

'Keyshia Cole: The Way It Is' Special One-Hour Finale Premieres Tuesday, December 11 at 10:00 p.m. ET/PT

LOS ANGELES, Dec. 7 /PRNewswire/ -- This Tuesday night, the sophomore season of BET's critically acclaimed KEYSHIA COLE: THE WAY IT IS draws to a dramatic close. Noted as "one of the few reality shows that feels genuine in its portrayal of its lead character" by Multichannel News and "an intriguing, tension-packed family drama" by Atlanta Journal-Constitution, it's the top returning series premiere in BET history as well as the #1 original series premiere of the year. And it's easy to see why. This docu-drama has all of the right components-a lead character who truly opens up to show the human side of celebrity life, a family that adds fuel to the fire but is also there to ease the burn, and most importantly, an incredible path to healing and recovery.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070716/BETNETWORKSLOGO )
(Photo: http://www.newscom.com/cgi-bin/prnh/20071207/NEF047 )


In the special one-hour season finale premiering at 10:00 p.m. ET/PT, Keyshia and her mother Frankie receive the results of a DNA test to reveal whether a man claiming to be Keyshia's long-lost father actually is. Meanwhile, her manager Manny organizes a family reunion to bring together Keyshia's foster family and biological family, including two siblings she's only recently become acquainted with.

"That's always been my dream," said Cole. "This is my day -- I want the family to come together, and I want everyone to get along,"

But the tension is high as Frankie, who continues to deal with the emotional guilt of abandoning her children during years of drug addiction, shows up at the reunion inebriated and confronts Keyshia's adoptive parents. Meanwhile, her sister Neffe, who in last week's episode discovered that she was pregnant, makes a final decision of whether to keep her baby. Despite the opinions offered by her mother and sister, Neffe resolves not to be influenced in her decision-making.

"This baby situation is always heavy on mind," Neffe reveals in the episode. "They don't have to live with this for the rest of their life, Neffe does."

From heart-wrenching therapy sessions and family pathos to handling the day-to-day life of a platinum-selling artist, KEYSHIA COLE: THE WAY IT IS gives one-of-a-kind insight into the world of one of music's most captivating and complex rising stars.

For up-to-the-minute and archival press information including releases and photographs, visit BET's press-only Web site at www.bet.com/pr.

About BET Networks

BET Networks, a division of Viacom Inc. (NYSE:VIA)(NYSE:VIA.B), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 87 million households according to Nielsen Media Research, and can be seen in the U.S., Canada and the Caribbean. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading internet destination for Black entertainment, music, culture, and news; BET Digital Networks -- BET J, BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Event Productions, a full-scale event management and production company; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Mobile, a service venture into the lucrative world of ringtones, games and video content for wireless devices; and BET International, an extension of BET network programming for global distribution.

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Photo: NewsCom:

http://www.newscom.com/cgi-bin/prnh/20071207/NEF047
http://www.newscom.com/cgi-bin/prnh/20070716/BETNETWORKSLOGO
AP Archive:

http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: BET Networks

CONTACT: Tracy McGraw, +1-212-846-7879, tracy.mcgraw@bet.net, or Tosha
Whitten-Griggs, +1-310-481-3812, tosha.whitten-griggs@bet.net, both of BET
Networks

Web site:

http://www.bet.com/
http://www.bet.com/pr


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