Icelandair Sponsors Equitrekking(R) on Public Television

Icelandair Sponsors Equitrekking(R) on Public Television

Progressive International Airline Supports Global Equestrian Travel Television Series

WASHINGTON, Dec. 11 /PRNewswire/ -- The Public Television equestrian travel series Equitrekking is pleased to announce Icelandair's sponsorship of its second season of exotic, high definition episodes, premiering nationally beginning in January on Public Television.

Equitrekking, the first travel television series to take viewers on horseback riding adventures around the world, debuted on Public Television in 2007 with outstanding episodes from the United States and Europe. Second season episodes include Iceland, Coastal Ireland, Maui, Virginia Hunt Country, California Wine Country, Hawaii's Big Island and the Irish Countryside.

"Having recently filmed in Iceland and sampled some of the country's spectacular natural scenery and adventure travel activities, we are delighted to partner with Icelandair," said equestrian travel expert Darley Newman, Equitrekking's host and producer. "It was thrilling to ride the Icelandic horses and explore the history and close connection the Icelanders have with this pure breed."

In Iceland, the Equitrekking crew filmed a traditional Icelandic horse drive to Iceland's Golden Waterfalls, snowmobiling on Iceland's second largest glacier, a Reykjavik spa, an Icelandic horse show and a ride through lava fields, lakes and otherworldly terrain with local Icelanders.

"Icelandair is always pleased to support Public Television and especially delighted to have Iceland so well portrayed on Equitrekking," said Gunnar Eklund, Icelandair's General Manager-The Americas. "As the national airline, we have an affinity for Iceland," he added, "and the unique nature and animals that have attracted visitors for more than a millennium, when Iceland's first guests traveled with their distinctive breed of horses aboard Viking ships."

Icelandair offers flights and vacation packages to Iceland from seven major cities in the US and Canada with connecting flights to Scandinavia, Great Britain and Continental Europe.

For more information, promos and other materials, please visit Equitrekking's media site http://media.equitrekking.com/. Viewers may check their local Public Television listings for dates and times.

About Icelandair

Icelandair is the national carrier of Iceland, with quick and easy connections from Boston, New York-JFK, Baltimore/Washington-BWI, Minneapolis/St. Paul, Orlando Sanford, Halifax (April 2008) and Toronto (May 2008) to Scandinavia, Great Britain and Continental Europe through its hub in Reykjavik. All Icelandair passengers are invited to Stopover in Iceland up to seven days en route to Europe at no additional airfare. Reservations and additional information are available at www.icelandair.com or www.icelandair.ca.

About Equitrekking

Equitrekking, the first travel television series to explore the world on horseback, broadcasts in high definition on Public Television. Host and equestrian expert Darley Newman takes viewers on exciting global horseback riding adventures. Online since 2004, Equitrekking.com, the show's companion website, is a one-stop site for equestrian travel featuring video clips, the Equitrekking Travel Guide, expert tips, travel articles, Darley's blog, photos and a monthly e-newsletter.

First Call Analyst:
FCMN Contact:

Source: DCN Creative, LLC

CONTACT: Chip Ward of Equitrekking, +1-301-312-6756,
cward@equitrekking.com, for DCN Creative, LLC

Web site:

http://media.equitrekking.com/
http://www.equitrekking.com/
http://www.icelandair.com/
http://www.icelandair.ca/

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